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Marshall, MO

Missouri

Marshall is a small city in Missouri with a population of 13,699. Residents earn $54,815 per year, which is 27% below the national average.

3.3 /5.0
B Good
13,699 Population 1,354/sq mi density
$54,815 Median Income $26,413 per capita
$145,900 Home Value $181,204 Zillow
$769 Median Rent 32.2% income on rent
54°F Avg Temperature 266 sunny days/yr
262 Violent Crime/100K 2,579 property/100K
B
Overall
3.3 / 5.0
Good overall score based on economy, affordability, safety and education
B+
Economy
3.8 / 5.0
$54,815 median income, 1.7% unemployment
A+
Affordability
5.0 / 5.0
$145,900 home value, $769/mo rent
F
Safety
1.0 / 5.0
262 violent crimes/100K (31% below avg)
B
Education
3.4 / 5.0
30.6% bachelor's degree or higher
Median Income $54,815
27% lower than US avg
Home Value $145,900
48% lower than US avg
Violent Crime 262/100K
31% lower than US avg
Bachelor's+ 30.6%
9% lower than US avg
Median Rent $769
34% lower than US avg
Obesity Rate 39.8%
24% higher than US avg
Unemployment 1.7%
53% lower than US avg
Poverty Rate 11.2%
10% lower than US avg

How Marshall Compares to the U.S. Average (100% = U.S. avg)

People

Population13,699
Median Age31.2 yrs
Density1,354/mi²
Male / Female51% / 49%
Largest GroupWhite 74%
Veterans4.3%

Economy

B+
Median Income$54,815
Per Capita$26,413
Unemployment1.7%
Poverty11.2%
Commute14 min

Housing

A+
Home Value$145,900
Rent$769
OwnershipN/A
Zillow$181,204
Housing Units5,370
Rent Burden32.2%

Crime

F
Violent262/100K
Property2,579/100K
Murder0.0/100K
Assault192/100K
Burglary454/100K

Health

Obesity39.8%
Uninsured12.4%
Smoking17.4%
Depression24.9%
Heart Disease6.1%

Climate

Avg Temp54°F (12°C)
AQI41 (Good)
Rain38.5 in/yr
Sunny Days266/yr
Elevation764 ft (233 m)

Education

B
Bachelor's+30.6%
High School+86.6%
Graduate+9.9%
School Score5.51

Community

2024 VoteR 77% / D 22%
Commute14 min
Broadband88.7%

Is Marshall a Good Place to Live?

Based on current data, Marshall receives an overall livability score of 3.3 out of 5.0, earning a grade of B. Key strengths include low unemployment, low crime rates, affordable housing, abundant sunshine. Areas to be aware of include a high uninsured rate, below-average incomes, high obesity rates. Marshall offers a solid quality of life with a good balance of affordability, safety, and opportunity.

Economy & Jobs

The median household income in Marshall is $54,815, 27% below the national average of $75,149. The job market is very strong with unemployment at just 1.7%. 11.2% of residents live in poverty, near the national average of 12.4%. Workers commute an average of 14 minutes, shorter than most U.S. cities.

Cost of Living & Housing

The median home value in Marshall is $145,900, 48% below the national median — offering relatively affordable homeownership. Renters pay a median of $769 per month, below the national average — a plus for affordability. At just 2.7x median income, home prices are very affordable relative to local earnings.

Safety & Crime

Violent crime in Marshall is below the national average at 262 per 100,000 residents (U.S. avg: 380). Property crime occurs at a rate of 2,579 per 100,000, 32% above the national average.

Education

30.6% of residents hold a bachelor's degree, below the national average of 33.7%. 86.6% have completed high school. Area schools have an average test score of 5.5/10.

Climate & Weather

Marshall experiences four distinct seasons with an average temperature of 54°F. Winters average 27°F in January while summers reach 78°F in July. With 266 sunny days per year, residents enjoy well above the national average of sunshine. Annual precipitation totals 38.5 inches. Air quality is rated Good with a median AQI of 41.

Marshall has a population of 13,699 with a density of 1,354 people per square mile, spread across 10.1 square miles. The median age is 31.2 years, 20% younger than the national median of 38.9. The gender split is 49.4% female and 50.6% male. The city is predominantly White (73.7%), with 3.4% Hispanic, 4.8% Black. English is the primary language spoken at home by 87% of residents, while 13% speak Spanish. 4.3% of the population are veterans, below the national rate of 6.0%. 16.0% of residents have a disability (above the 13.0% national average). 93.1% have health insurance coverage.

Population

13,699
Total Population
1,354
People / sq mi
31.2yrs
Median Age
20% below US avg
10.1mi²
Land Area

Gender Distribution

Male 50.6%
Female 49.4%

Race & Ethnicity

Marshall vs U.S. Average

Language Spoken at Home

English Only87.0%
11% above US avg
Spanish13.0%
3% below US avg

Social Characteristics

Marshall vs U.S. Average

The median household income in Marshall is $54,815, which is 27% below the national average of $75,149. Per capita income is $26,413 (below the $39,052 national figure). The unemployment rate is 1.7% (below the 3.6% US average). 11.2% of residents live below the poverty line. The cost of living index is 90.8, below the national baseline of 100 — offering relatively affordable living. Workers commute an average of 14 minutes (shorter than the 28-minute US average). 5.3% of workers work from home (below the 15.2% national rate).

Income: Marshall vs U.S.

Commute Mode

Income

Median HH Income$54,815
27% below US avg
Per Capita Income$26,413

Employment & Poverty

Unemployment1.7%
53% below US avg
Poverty Rate11.2%
10% below US avg

Business (County)

Tax & Cost of Living

Cost of Living90.80 (100=avg)

Commute & Transportation

Commute Time13.7 min
Drive Alone77.1%
Public Transit0.0%
Work from Home5.3%

Walkability

The median home value in Marshall is $145,900, 48% below the national median of $281,900. Zillow estimates the typical home value at $181,204, higher than the Census estimate. Homes sell for 117.1% of their list price, indicating a competitive market where bidding wars are common. Monthly rent averages $769 (34% below the national average of $1,163). Fair market rent ranges from $775 for a one-bedroom to $970 for a two-bedroom apartment. There are 5,370 total housing units in the city. The median year a home was built is 1972. 32.2% of renters spend 30% or more of their income on housing. The home price-to-income ratio is 2.7x, well within the affordable range.

Home Value Sources

Ownership Split

Home Values

Census Median$145,900
48% below US avg
Zillow ZHVI$181,204
Median List Price$154,500

Real Estate Market (Redfin)

Median List Price$154,500
$/Sq Ft$119
Homes Sold18
Sale-to-List Ratio117.1%
Price Drops20.9%
Inventory43

Rental Costs

Census Median Rent$769
34% below US avg
Rent Burden32.2%

HUD Fair Market Rent

Studio$732
1 Bedroom$775
2 Bedrooms$970
3 Bedrooms$1,265
4 Bedrooms$1,457

Ownership & Property

Owner-Occupied66.6%
Housing Units5,370
Median Year Built1972

Property Tax

In Marshall, 39.8% of adults are obese, above the national rate of 32.1%. 11.7% have diabetes. Heart disease affects 6.1% of residents. 33.2% have high blood pressure. 17.4% are current smokers (above the 14.0% national rate). 17.1% report binge drinking. 32.2% are physically inactive, above the national average. 24.9% report depression (above the 20.0% national average). 18.6% experience frequent mental distress. 12.4% of residents lack health insurance (above the 8.6% national rate).

Health Metrics: Marshall vs U.S. Average (%)

Chronic Conditions

Obesity39.8%
24% above US avg
Diabetes11.7%
Heart Disease6.1%
High Blood Pressure33.2%
Asthma10.7%
COPD7.5%
Cancer7.0%
Stroke3.3%

Behaviors & Mental Health

Smoking17.4%
24% above US avg
Binge Drinking17.1%
Physical Inactivity32.2%
Depression24.9%
Mental Distress18.6%
Physical Distress14.6%
Short Sleep41.2%

Healthcare Access

Insurance Rate93.1%
Uninsured12.4%
44% above US avg
Checkup Rate76.2%
Dental Visits56.4%

Food & Exercise

Marshall has a violent crime rate of 262 per 100,000 residents, 31% below the national average of 380. This breaks down to aggravated assault at 192.4 per 100,000, robbery at 30.8, rape at 38.5. The murder rate is 0.0 per 100,000 (below the national rate of 6.3). Property crime stands at 2,579 per 100,000, 32% above the U.S. average. This includes larceny/theft at 2,032, burglary at 454, vehicle theft at 92 per 100,000 residents. Overall, Marshall receives a safety grade of F.

Crime Rates: Marshall vs U.S. Average (per 100,000)

Violent Crime

Total Violent261.7/100K
31% below US avg
Murder0.0/100K
100% below US avg
Rape38.5/100K
Robbery30.8/100K
Assault192.4/100K

Property Crime

Total Property2,578.5/100K
32% above US avg
Burglary454.1/100K
Theft2,032.0/100K
Vehicle Theft92.4/100K
Arson7.7/100K

Traffic Safety

Safety Score

Safety GradeF
Safety Score1.0 / 5.0
Marshall experiences four distinct seasons with an average annual temperature of 54°F (12°C). Winters average 27°F in January while summers reach 78°F in July. The area gets 266 sunny days per year, well above the U.S. average of 205 — making it one of the sunnier locations in the country. Annual precipitation totals 38.5 inches. The area receives 4.7 inches of snow annually. Air quality is rated Good with a median AQI of 41. The city sits at an elevation of 764 feet.

Temperature

27°F Jan (-3°C) 78°F Jul (25°C)
Annual Average54.0°F
0% below US avg
January Average27°F (-3°C)
July Average78°F (25°C)
Sunny Days266 days/yr

Precipitation & Snow

Annual Rainfall38.5 inches
1% above US avg
Snowfall4.7 inches/yr

Air Quality

AQI Median41.0
RatingGood

Geography

Elevation764 ft (233 m)
Area10.1 sq mi (26.2 km²)
Population Density1,354/sq mi
Coordinates39.1231°N, 93.1969°W
TimezoneAmerica/Chicago

Monthly Weather

Month Avg Temperature Precipitation Summary
January 27°F (-3°C) 1.4 in Coldest, Driest
February 33°F (0°C) 1.4 in
March 44°F (6°C) 2.9 in
April 55°F (13°C) 3.9 in
May 64°F (18°C) 4.8 in Wettest
June 73°F (23°C) 4.4 in
July 78°F (25°C) 3.7 in Warmest
August 76°F (24°C) 3.5 in
September 68°F (20°C) 4.3 in
October 57°F (14°C) 3.6 in
November 43°F (6°C) 2.8 in
December 32°F (0°C) 1.9 in

Marshall has a seasonal temperature swing of 51°F — from 27°F in January to 78°F in July. Total annual precipitation is 38.5 inches, with May being the wettest month (4.8") and January the driest (1.4").

30.6% of adults hold a bachelor's degree or higher, 9% below the national average of 33.7%. 86.6% have completed high school. 9.9% hold a graduate or professional degree (below the 13.1% national rate). Area schools have an average test score of 5.5 out of 10. In the 2024 presidential election, the county voted Republican with 76.6% of the vote, a 54.2-point margin. 88.7% of households have broadband internet access. 77.1% of workers drive alone to work.

2024 Presidential Election (County)

R 76.6%
D 22.4%

Winner: Republican by 54.2 points

Education

Bachelor's Degree+30.6%
9% below US avg
High School+86.6%
Graduate Degree+9.9%
School Test Score5.51
B Education Grade (3.4/5.0)

Urban-Rural Classification

Population Density1,354/sq mi
Total Area10.1 sq mi

Infrastructure & Services

Broadband Access88.7%
Alt Fuel Stations3

Safety & Disasters

F Safety Grade (1.0/5.0)

Commute & Transportation

Avg Commute13.7 min
Drive Alone77.1%
Public Transit0.0%
Work from Home5.3%

Frequently Asked Questions About Marshall

What is the population of Marshall?

Marshall has a population of 13,699 residents and is located in Missouri. The population density is 1,354 people per square mile, spread across 10.1 square miles. The median age of residents is 31.2 years, which is younger than the national median of 38.9 years. The population is 49.4% female and 50.6% male.

Is Marshall expensive to live in?

Marshall is more affordable than the national average, with a cost of living index of 90.8 — below the baseline of 100. The median household income is $54,815, 27% below the national average of $75,149. The median home value is $145,900 (48% below the U.S. median). Renters pay a median of $769 per month, below the national average of $1,163. The home price-to-income ratio is 2.7x, indicating housing is reasonably affordable relative to local income levels.

Is Marshall safe?

Marshall is safer than the national average, with a violent crime rate of 262 per 100,000 compared to the U.S. rate of 380. Property crime occurs at a rate of 2,579 per 100,000 (above the national average). Overall, Marshall receives a safety grade of F based on combined crime data.

What is the weather like in Marshall?

Marshall has a four-season climate with an average annual temperature of 54°F (12°C). Winter temperatures average 27°F in January, while summers reach an average of 78°F in July. The area receives 266 sunny days per year, well above the national average of 205. Annual rainfall totals 38.5 inches, with 4.7 inches of snow. Air quality is rated Good with a median Air Quality Index (AQI) of 41.

How is the job market in Marshall?

The job market in Marshall is very strong, with unemployment at just 1.7% — well below the national rate of 3.6%. The average commute time is 14 minutes, and 5.3% of workers work from home.

How much does housing cost in Marshall?

The median home value in Marshall is $145,900. Zillow estimates the typical home value at $181,204. For renters, the median monthly rent is $769. Fair market rent is $775 for a 1-bedroom and $970 for a 2-bedroom apartment.

How are the schools in Marshall?

Schools in Marshall score 5.5 out of 10 on standardized testing, near the national average. 30.6% of adults in Marshall hold a bachelor's degree or higher, below the national average of 33.7%. 86.6% have completed high school. 9.9% hold a graduate or professional degree.

How healthy is Marshall?

The obesity rate in Marshall is 39.8% (above the national rate of 32.1%). 17.4% of adults are smokers. 32.2% are physically inactive. 24.9% of residents report depression. 12.4% lack health insurance (above the national rate).

What is transportation like in Marshall?

The average commute in Marshall is 14 minutes, shorter than the national average of 28 minutes. 77.1% of workers drive alone to work, and 5.3% work from home.

What are the demographics of Marshall?

The racial and ethnic makeup of Marshall is 73.7% White, 4.8% Black or African American, 3.4% Hispanic or Latino. 87% of residents speak only English at home, while 13% speak Spanish. 4.3% of the population are military veterans. 16.0% of residents have a disability. 93.1% have health insurance coverage.

Nearby Cities

Slater, MO 2,144 pop · 9.5 mi Sweet Springs, MO 1,299 pop · 16.1 mi Glasgow, MO 1,054 pop · 20.1 mi Concordia, MO 2,184 pop · 22.2 mi Carrollton, MO 3,335 pop · 22.8 mi New Franklin, MO 1,015 pop · 25.7 mi Boonville, MO 7,682 pop · 26.4 mi Fayette, MO 2,800 pop · 27.6 mi Higginsville, MO 4,775 pop · 28.1 mi Sedalia, MO 21,869 pop · 29.0 mi Salisbury, MO 1,629 pop · 29.7 mi Knob Noster, MO 2,824 pop · 31.4 mi Whiteman AFB, MO 3,713 pop · 33.5 mi Lexington, MO 4,602 pop · 36.8 mi
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