Median Income
$67,981
10% lower than US avg
Home Value
$164,400
42% lower than US avg
Violent Crime
85/100K
78% lower than US avg
Bachelor's+
15.9%
53% lower than US avg
Median Rent
$1,010
13% lower than US avg
Obesity Rate
42.4%
32% higher than US avg
Unemployment
3.1%
14% lower than US avg
Poverty Rate
8.2%
34% lower than US avg
How New Auburn Compares to the U.S. Average (100% = U.S. avg)
People
Population550
Median Age33.5 yrs
Density161/mi²
Male / Female54% / 46%
Largest GroupWhite 95%
Veterans8.7%
Economy
A
Median Income$67,981
Per Capita$27,391
Unemployment3.1%
Poverty8.2%
County GDP$3,854M
Commute25 min
Housing
A+
Home Value$164,400
Rent$1,010
Ownership76.6%
Zillow$325,351
Housing Units244
Rent Burden36.9%
Crime
F
Violent85/100K
Property1,101/100K
Health
Obesity42.4%
Uninsured8.7%
Smoking17.5%
Depression26.0%
Heart Disease6.0%
Climate
Avg Temp42°F (6°C)
AQI38 (Good)
Rain35.6 in/yr
Sunny Days270/yr
Elevation1,094 ft (333 m)
Education
C
Bachelor's+15.9%
High School+91.3%
Graduate+5.8%
School Score5.88
Community
2024 VoteR 61% / D 38%
Commute25 min
Broadband90.4%
EV Stations4
Libraries5
Is New Auburn a Good Place to Live?
Based on current data, New Auburn receives an overall livability score of 3.1 out of 5.0, earning a grade of B. Key strengths include low unemployment, low crime rates, affordable housing, abundant sunshine. Areas to be aware of include high obesity rates. New Auburn offers a solid quality of life with a good balance of affordability, safety, and opportunity.
Economy & Jobs
The median household income in New Auburn is $67,981, 10% below the national average of $75,149. Unemployment stands at 3.1%, indicating a healthy job market. 8.2% of residents live in poverty, near the national average of 12.4%. Workers commute an average of 25 minutes.
Cost of Living & Housing
The median home value in New Auburn is $164,400, 42% below the national median / offering relatively affordable homeownership. Renters pay a median of $1,010 per month, below the national average / a plus for affordability. At just 2.4x median income, home prices are very affordable relative to local earnings.
Safety & Crime
New Auburn is a very safe community with a violent crime rate of 85 per 100,000 residents / well below the national average of 380. Property crime occurs at a rate of 1,101 per 100,000, 44% below the national average.
Education
15.9% of residents hold a bachelor's degree, below the national average of 33.7%. 91.3% have completed high school. Area schools have an average test score of 5.9/10.
Climate & Weather
New Auburn has a cool climate with an average annual temperature of 42°F. Winters average 12°F in January while summers reach 69°F in July. With 270 sunny days per year, residents enjoy well above the national average of sunshine. Annual precipitation totals 35.6 inches, including 51.0 inches of snow. Air quality is rated Good with a median AQI of 38.
New Auburn has a population of 550 with a density of 161 people per square mile, spread across 3.4 square miles. The median age is 33.5 years, 14% younger than the national median of 38.9. The gender split is 46.2% female and 53.8% male. The city is predominantly White (94.9%). English is the primary language spoken at home by 100% of residents. 8.7% of the population are veterans, above the national rate of 6.0%. 14.8% of residents have a disability. 96.8% have health insurance coverage.
Population
33.5yrs
Median Age
14% below US avg
Race & Ethnicity
New Auburn vs U.S. Average
Language Spoken at Home
English Only
100.0%
27% above US avg
Spanish
0.0%
100% below US avg
Social Characteristics
New Auburn vs U.S. Average
The median household income in New Auburn is $67,981, which is 10% below the national average of $75,149. Per capita income is $27,391 (below the $39,052 national figure). The average weekly wage is $1,023, 29% lower than the U.S. average. The unemployment rate is 3.1% (below the 3.6% US average). 8.2% of residents live below the poverty line, lower than the national rate of 12.4%. The area has 1,963 business establishments, including 183 restaurants. The cost of living index is 94.1, below the national baseline of 100 / offering relatively affordable living. Workers commute an average of 25 minutes. 6.4% of workers work from home (below the 15.2% national rate).
Income: New Auburn vs U.S.
Income
| Median HH Income | $67,981 |
| 10% below US avg |
| Per Capita Income | $27,391 |
| Avg Weekly Wage | $1,023 |
| IRS Avg AGI | $71,869 |
| Gini Index | 0.420 (0=equal, 1=unequal) |
Employment & Poverty
| Unemployment | 3.1% |
| 14% below US avg |
| Poverty Rate | 8.2% |
| 34% below US avg |
| Establishments (County) | 1,963 |
| County GDP | $3,854M |
Business (County)
| Restaurants | 183 |
| Healthcare | 206 |
| Retail | 203 |
| Manufacturing | 131 |
Tax & Cost of Living
| Property Tax (IRS) | $4,934 |
| 41% above US avg |
| Cost of Living | 94.10 (100=avg) |
| Effective Tax Rate | 3.00% |
Commute & Transportation
| Commute Time | 24.9 min |
| Drive Alone | 80.8% |
| Public Transit | 0.0% |
| Work from Home | 6.4% |
The median home value in New Auburn is $164,400, 42% below the national median of $281,900. Zillow estimates the typical home value at $325,351, higher than the Census estimate. Monthly rent averages $1,010 (13% below the national average of $1,163). Fair market rent ranges from $872 for a one-bedroom to $1,097 for a two-bedroom apartment. 76.6% of housing units are owner-occupied (above the 65.4% national rate). There are 244 total housing units in the city. The median year a home was built is 1973. The average annual property tax is $4,934 (higher than the $3,500 national average). 36.9% of renters spend 30% or more of their income on housing. The home price-to-income ratio is 2.4x, well within the affordable range.
Home Values
| Census Median | $164,400 |
| 42% below US avg |
| Zillow ZHVI | $325,351 |
Real Estate Market (Redfin)
Rental Costs
| Census Median Rent | $1,010 |
| 13% below US avg |
| Rent Burden | 36.9% |
HUD Fair Market Rent
| Studio | $797 |
| 1 Bedroom | $872 |
| 2 Bedrooms | $1,097 |
| 3 Bedrooms | $1,405 |
| 4 Bedrooms | $1,572 |
Ownership & Property
| Homeownership | 76.6% |
| Owner-Occupied | 76.6% |
| Renter-Occupied | 23.4% |
| Housing Units | 244 |
| Median Year Built | 1973 |
Property Tax
| Avg Tax (IRS) | $4,934 |
| 41% above US avg |
| Effective Rate | 3.00% |
In New Auburn, 42.4% of adults are obese, above the national rate of 32.1%. 10.0% have diabetes. Heart disease affects 6.0% of residents. 30.6% have high blood pressure. 17.5% are current smokers (above the 14.0% national rate). 22.1% report binge drinking. 28.4% are physically inactive. 26.0% report depression (above the 20.0% national average). 18.1% experience frequent mental distress. 8.7% of residents lack health insurance. The primary care physician ratio is 1:1,393. The dentist ratio is 1:1,758. 57.8% of residents have access to exercise opportunities. The food environment index is 8.6 out of 10.
Health Metrics: New Auburn vs U.S. Average (%)
Chronic Conditions
| Obesity | 42.4% |
| 32% above US avg |
| Diabetes | 10.0% |
| Heart Disease | 6.0% |
| High Blood Pressure | 30.6% |
| Asthma | 11.5% |
| COPD | 6.7% |
| Cancer | 7.2% |
| Stroke | 3.1% |
Behaviors & Mental Health
| Smoking | 17.5% |
| 25% above US avg |
| Binge Drinking | 22.1% |
| Physical Inactivity | 28.4% |
| Depression | 26.0% |
| Mental Distress | 18.1% |
| Physical Distress | 13.6% |
| Short Sleep | 35.5% |
Healthcare Access
| Insurance Rate | 96.8% |
| Uninsured | 8.7% |
| 1% above US avg |
| Primary Care | 1:1,393 |
| Dentists | 1:1,758 |
| Mental Health | 1:985 |
| Checkup Rate | 72.6% |
| Dental Visits | 60.1% |
| Premature Death | 6,527/100K |
Food & Exercise
| Food Environment | 8.6/10 |
| Exercise Access | 57.8% |
| Healthcare Facilities | 206 |
New Auburn has a violent crime rate of 85 per 100,000 residents, 78% below the national average of 380. Property crime stands at 1,101 per 100,000, 44% below the U.S. average. The county recorded 5 fatal traffic crashes. Overall, New Auburn receives a safety grade of F.
Crime Rates: New Auburn vs U.S. Average (per 100,000)
Violent Crime
| Total Violent | 84.7/100K |
| 78% below US avg |
| |
Property Crime
| Total Property | 1,101.4/100K |
| 44% below US avg |
Traffic Safety
| Fatal Crashes (County/yr) | 5 |
| Traffic Accidents | 5 |
| Avg Accident Severity | 2.8 / 4.0 |
Safety Score
| Safety Grade | F |
| Safety Score | 1.0 / 5.0 |
New Auburn has a cool climate with an average annual temperature of 42°F (6°C). Winters average 12°F in January while summers reach 69°F in July. The area gets 270 sunny days per year, well above the U.S. average of 205 / making it one of the sunnier locations in the country. Annual precipitation totals 35.6 inches. The area receives 51.0 inches of snow annually, making winter weather a significant factor for residents. Air quality is rated Good with a median AQI of 38. The city sits at an elevation of 1,094 feet.
Temperature
12°F Jan (-11°C)
69°F Jul (21°C)
| Annual Average | 42.4°F |
| 21% below US avg |
| January Average | 12°F (-11°C) |
| July Average | 69°F (21°C) |
| Sunny Days | 270 days/yr |
Geography
| Elevation | 1,094 ft (333 m) |
| Area | 3.4 sq mi (8.8 km²) |
| Population Density | 161/sq mi |
| Coordinates | 45.1988°N, 91.5663°W |
| Timezone | America/Chicago |
| County | Chippewa County County |
| Nearest Airport | Rice Lake Regional/Carl's Field (RIE)
18 miles away |
Precipitation & Snow
Annual Rainfall
35.6"
6% below US avg
Wettest Month (Aug)
4.57"
Air Quality
| AQI Median | 38.0 |
| Rating | Good |
Natural Hazard Risk
| Overall Risk | Relatively Low |
| Risk Score | 67.3 / 100 |
| Social Vulnerability | 18.7 / 100 |
| Community Resilience | 82.0 / 100 |
Hazard Breakdown
| Tornado |
Relatively Moderate |
| Hurricane |
No Rating |
| Earthquake |
Very Low |
| Wildfire |
Very Low |
| Flood |
Relatively Low |
| Hail |
Relatively Moderate |
| Strong Wind |
Relatively Moderate |
| Heat Wave |
Relatively Low |
| Winter Weather |
Relatively Moderate |
| Lightning |
Relatively Moderate |
| Ice Storm |
Relatively Low |
| Drought |
Very Low |
| Cold Wave |
Relatively High |
| Landslide |
Relatively Low |
Source: FEMA National Risk Index v1.20 (Dec 2025)
Tornado History
289 tornadoes (EF0+) within 100 km since 1950.
Strongest: EF5. Total: 42 fatalities, 370 injuries.
| Date |
Rating |
Distance |
Fatalities |
| Jun 4, 1958 |
EF5 |
69 km |
21 |
| Jul 30, 1977 |
EF4 |
11 km |
0 |
| Jun 4, 1958 |
EF4 |
53 km |
4 |
| Jun 4, 1958 |
EF4 |
31 km |
3 |
| Sep 24, 2019 |
EF3 |
38 km |
0 |
| May 16, 2017 |
EF3 |
47 km |
1 |
| Sep 2, 2002 |
EF3 |
46 km |
0 |
| May 15, 1998 |
EF3 |
73 km |
0 |
| Aug 27, 1994 |
EF3 |
62 km |
2 |
| Jul 15, 1980 |
EF3 |
41 km |
1 |
| Jul 30, 1977 |
EF3 |
51 km |
0 |
| Sep 28, 1971 |
EF3 |
52 km |
0 |
| Jun 4, 1958 |
EF3 |
42 km |
0 |
| Jun 23, 1952 |
EF3 |
87 km |
2 |
| Sep 12, 1951 |
EF3 |
75 km |
0 |
| Dec 15, 2021 |
EF2 |
57 km |
0 |
| Dec 15, 2021 |
EF2 |
98 km |
0 |
| Dec 15, 2021 |
EF2 |
100 km |
0 |
| Jul 14, 2010 |
EF2 |
93 km |
0 |
| Jul 14, 2010 |
EF2 |
78 km |
0 |
Source: NOAA SPC (EF0+, 1950–2024)
Monthly Weather
| Month |
Avg Temperature |
Precipitation |
Summary |
| January |
12°F (-11°C) |
1.0 in |
Coldest |
| February |
17°F (-8°C) |
0.8 in |
Driest |
| March |
29°F (-2°C) |
1.8 in |
|
| April |
44°F (7°C) |
2.6 in |
|
| May |
57°F (14°C) |
3.5 in |
|
| June |
65°F (18°C) |
4.3 in |
|
| July |
69°F (21°C) |
3.9 in |
Warmest |
| August |
67°F (20°C) |
4.6 in |
Wettest |
| September |
58°F (15°C) |
4.3 in |
|
| October |
47°F (8°C) |
2.6 in |
|
| November |
31°F (-1°C) |
1.7 in |
|
| December |
17°F (-9°C) |
1.3 in |
|
New Auburn has a seasonal temperature swing of 57°F / from 12°F in January to 69°F in July. Total annual precipitation is 32.2 inches, with August being the wettest month (4.6") and February the driest (0.8").
Average costs for common services in New Auburn. Prices are estimated based on regional cost of living data and may vary by provider.
Healthcare
| Doctor Visit (Primary Care) |
$235 ($141–$376) |
| Specialist Visit |
$329 ($188–$518) |
| Urgent Care Visit |
$188 ($94–$329) |
| Emergency Room Visit |
$2,070 ($753–$4,705) |
| Dental Cleaning |
$122 ($71–$188) |
| Dental Filling |
$235 ($141–$376) |
View all 40 services
Auto Repair
| Oil Change (Conventional) |
$42 ($24–$71) |
| Oil Change (Synthetic) |
$71 ($47–$113) |
| Brake Pad Replacement |
$282 ($141–$471) |
| Tire Rotation |
$38 ($19–$71) |
| New Tires (Set of 4) |
$565 ($376–$941) |
| Battery Replacement |
$188 ($94–$329) |
View all 18 services
Home Services
| Plumber (Per Hour) |
$94 ($56–$141) |
| Electrician (Per Hour) |
$85 ($47–$132) |
| HVAC Repair |
$376 ($141–$753) |
| HVAC System Install |
$6,587 ($3,764–$11,292) |
| Roof Repair |
$941 ($376–$1,882) |
| Roof Replacement |
$8,469 ($5,176–$14,115) |
View all 25 services
Legal
| Divorce (Uncontested) |
$1,412 ($471–$3,294) |
| Divorce (Contested) |
$14,115 ($4,705–$28,230) |
| DUI Defense |
$4,705 ($1,882–$9,410) |
| Bankruptcy (Chapter 7) |
$1,412 ($753–$2,823) |
| Will Preparation |
$471 ($188–$941) |
| Trust Preparation |
$2,353 ($941–$4,705) |
View all 12 services
Personal Care
| Men's Haircut |
$24 ($14–$42) |
| Women's Haircut |
$52 ($28–$94) |
| Hair Coloring (Full) |
$141 ($71–$235) |
| Manicure |
$24 ($14–$42) |
| Pedicure |
$38 ($24–$61) |
| Massage (1 Hour) |
$75 ($47–$122) |
View all 12 services
Food & Grocery
| Gallon of Milk (per gallon) |
$3.86 ($2.82–$5.18) |
| Dozen Eggs (per dozen) |
$3.29 ($2.35–$4.71) |
| Loaf of Bread |
$3.58 ($2.35–$5.18) |
| Chicken Breast (per lb) |
$4.23 ($2.82–$6.12) |
| Ground Beef (per lb) |
$5.18 ($3.76–$7.06) |
| Rice (per lb) |
$0.94 ($0.56–$1.69) |
View all 20 services
Utilities
| Electricity (Monthly) |
$132 ($75–$235) |
| Natural Gas (Monthly) |
$66 ($28–$141) |
| Water/Sewer (Monthly) |
$66 ($38–$113) |
| Internet (Monthly) |
$66 ($38–$94) |
| Cell Phone Plan (Monthly) |
$61 ($28–$94) |
| Cable TV (Monthly) |
$80 ($47–$141) |
View all 8 services
Transportation
| Monthly Parking (Downtown) |
$188 ($71–$471) |
| Car Insurance (Annual) |
$1,882 ($1,129–$3,294) |
| Bus Pass (Monthly) |
$66 ($28–$122) |
| Taxi/Uber (5-Mile Ride) |
$14 ($7.53–$24) |
| Car Registration (Annual) |
$94 ($28–$235) |
| Driver's License Renewal |
$28 ($14–$71) |
View all 8 services
Education & Childcare
| Daycare (Infant, Monthly) |
$1,129 ($565–$2,353) |
| Daycare (Toddler, Monthly) |
$941 ($471–$1,882) |
| After-School Care (Monthly) |
$376 ($188–$659) |
| Tutoring (Per Hour) |
$47 ($24–$94) |
| SAT/ACT Prep Course |
$941 ($376–$2,353) |
| Private School (K-12, Annual) |
$11,763 ($4,705–$28,230) |
View all 8 services
Pets
| Vet Visit (Routine Checkup) |
$56 ($28–$94) |
| Dog Vaccination (Annual) |
$94 ($47–$188) |
| Dog Grooming |
$56 ($28–$94) |
| Pet Boarding (Per Night) |
$38 ($19–$71) |
| Dog Spay/Neuter |
$282 ($141–$471) |
| Cat Spay/Neuter |
$188 ($94–$376) |
View all 9 services
Childcare
| Center-Based (monthly) |
| Infant | $909 |
| Toddler | $823 |
| Preschool | $823 |
| Family Childcare (monthly) |
| Infant | $671 |
| Toddler | $650 |
| Preschool | $650 |
Source: DOL Women's Bureau (2022)
Frequently Asked Questions About New Auburn
What is the population of New Auburn?
New Auburn has a population of 550 residents and is located in Wisconsin. The population density is 161 people per square mile, spread across 3.4 square miles. The median age of residents is 33.5 years, which is younger than the national median of 38.9 years. The population is 46.2% female and 53.8% male.
Is New Auburn expensive to live in?
New Auburn is more affordable than the national average, with a cost of living index of 94.1 / below the baseline of 100. The median household income is $67,981, 10% below the national average of $75,149. The median home value is $164,400 (42% below the U.S. median). Renters pay a median of $1,010 per month, below the national average of $1,163. The home price-to-income ratio is 2.4x, indicating housing is reasonably affordable relative to local income levels.
Is New Auburn safe?
New Auburn is considered a very safe city with a violent crime rate of 85 per 100,000 residents, well below the national average of 380. Property crime occurs at a rate of 1,101 per 100,000 (below the national average). Overall, New Auburn receives a safety grade of F based on combined crime data.
What is the weather like in New Auburn?
New Auburn has a cool climate with an average annual temperature of 42°F (6°C). Winter temperatures average 12°F in January, while summers reach an average of 69°F in July. The area receives 270 sunny days per year, well above the national average of 205. Annual rainfall totals 35.6 inches, with 51.0 inches of snow. Air quality is rated Good with a median Air Quality Index (AQI) of 38.
How is the job market in New Auburn?
New Auburn has a healthy job market with an unemployment rate of 3.1%, near the national average of 3.6%. The average weekly wage is $1,023. There are 1,963 business establishments in the area, including 183 restaurants and food service locations. The average commute time is 25 minutes, and 6.4% of workers work from home.
How much does housing cost in New Auburn?
The median home value in New Auburn is $164,400. Zillow estimates the typical home value at $325,351. For renters, the median monthly rent is $1,010. Fair market rent is $872 for a 1-bedroom and $1,097 for a 2-bedroom apartment. The homeownership rate is 76.6%. The average annual property tax is $4,934.
How are the schools in New Auburn?
Schools in New Auburn score 5.9 out of 10 on standardized testing, near the national average. 15.9% of adults in New Auburn hold a bachelor's degree or higher, below the national average of 33.7%. 91.3% have completed high school. 5.8% hold a graduate or professional degree.
How healthy is New Auburn?
The obesity rate in New Auburn is 42.4% (above the national rate of 32.1%). 17.5% of adults are smokers. 28.4% are physically inactive. 26.0% of residents report depression. 8.7% lack health insurance. 57.8% of residents have access to exercise opportunities. The primary care physician ratio is 1:1,393.
What is transportation like in New Auburn?
The average commute in New Auburn is 25 minutes. 80.8% of workers drive alone to work, and 6.4% work from home.
What are the demographics of New Auburn?
The racial and ethnic makeup of New Auburn is 94.9% White. 100% of residents speak only English at home. 8.7% of the population are military veterans. 14.8% of residents have a disability. 96.8% have health insurance coverage.
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