Median Income
$47,857
36% lower than US avg
Home Value
$153,200
46% lower than US avg
Violent Crime
135/100K
65% lower than US avg
Bachelor's+
10.9%
68% lower than US avg
Median Rent
$693
40% lower than US avg
Obesity Rate
44.8%
40% higher than US avg
Unemployment
1.4%
61% lower than US avg
Poverty Rate
6.9%
44% lower than US avg
How Stanley Compares to the U.S. Average (100% = U.S. avg)
People
Population3,774
Median Age39.0 yrs
Density880/mi²
Male / Female70% / 30%
Largest GroupWhite 77%
Veterans8.1%
Economy
B+
Median Income$47,857
Per Capita$20,016
Unemployment1.4%
Poverty6.9%
County GDP$1,919M
Commute26 min
Housing
A+
Home Value$153,200
Rent$693
Ownership53.0%
Zillow$234,308
Housing Units976
Rent Burden24.1%
Crime
F
Violent135/100K
Property809/100K
Murder0.0/100K
Assault27/100K
Burglary54/100K
Health
Obesity44.8%
Uninsured11.1%
Smoking18.9%
Depression21.9%
Heart Disease6.6%
Climate
Avg Temp43°F (6°C)
AQI38 (Good)
Rain32.5 in/yr
Sunny Days270/yr
Elevation1,079 ft (329 m)
Education
D
Bachelor's+10.9%
High School+85.5%
Graduate+4.3%
School Score5.60
Community
2024 VoteR 68% / D 29%
Commute26 min
Broadband81.2%
EV Stations1
Libraries10
Is Stanley a Good Place to Live?
Based on current data, Stanley receives an overall livability score of 2.9 out of 5.0, earning a grade of C+. Key strengths include low unemployment, low crime rates, affordable housing, abundant sunshine. Areas to be aware of include below-average incomes, high obesity rates. Stanley has some notable strengths but also faces challenges that prospective residents should consider.
Economy & Jobs
The median household income in Stanley is $47,857, 36% below the national average of $75,149. The job market is very strong with unemployment at just 1.4%. Only 6.9% of residents live below the poverty line, well below the national rate of 12.4%. Workers commute an average of 26 minutes.
Cost of Living & Housing
The median home value in Stanley is $153,200, 46% below the national median / offering relatively affordable homeownership. Renters pay a median of $693 per month, below the national average / a plus for affordability. A price-to-income ratio of 3.2x indicates a reasonably affordable housing market.
Safety & Crime
Stanley is a very safe community with a violent crime rate of 135 per 100,000 residents / well below the national average of 380. Property crime occurs at a rate of 809 per 100,000, 59% below the national average.
Education
10.9% of residents hold a bachelor's degree, below the national average of 33.7%. 85.5% have completed high school. Area schools have an average test score of 5.6/10.
Climate & Weather
Stanley has a cool climate with an average annual temperature of 43°F. Winters average 13°F in January while summers reach 70°F in July. With 270 sunny days per year, residents enjoy well above the national average of sunshine. Annual precipitation totals 32.5 inches, including 52.0 inches of snow. Air quality is rated Good with a median AQI of 38.
Stanley has a population of 3,774 with a density of 880 people per square mile, spread across 4.2 square miles. The median age is 39.0 years, 0% younger than the national median of 38.9. The gender split is 30.1% female and 69.9% male. The city is predominantly White (76.6%), with 4.5% Hispanic, 13.2% Black. English is the primary language spoken at home by 86.6% of residents, while 13.4% speak Spanish. 8.1% of the population are veterans, above the national rate of 6.0%. 15.8% of residents have a disability (above the 13.0% national average). 91.1% have health insurance coverage.
Population
39.0yrs
Median Age
0% below US avg
Language Spoken at Home
English Only
86.6%
10% above US avg
Spanish
13.4%
0% below US avg
The median household income in Stanley is $47,857, which is 36% below the national average of $75,149. Per capita income is $20,016 (below the $39,052 national figure). The average weekly wage is $964, 33% lower than the U.S. average. The unemployment rate is 1.4% (below the 3.6% US average). 6.9% of residents live below the poverty line, lower than the national rate of 12.4%. The area has 956 business establishments, including 78 restaurants. The cost of living index is 94.1, below the national baseline of 100 / offering relatively affordable living. Workers commute an average of 26 minutes. 7.9% of workers work from home (below the 15.2% national rate).
Income
| Median HH Income | $47,857 |
| 36% below US avg |
| Per Capita Income | $20,016 |
| Avg Weekly Wage | $964 |
| IRS Avg AGI | $67,108 |
| Gini Index | 0.412 (0=equal, 1=unequal) |
Employment & Poverty
| Unemployment | 1.4% |
| 61% below US avg |
| Poverty Rate | 6.9% |
| 44% below US avg |
| Establishments (County) | 956 |
| County GDP | $1,919M |
Business (County)
| Restaurants | 78 |
| Healthcare | 73 |
| Retail | 109 |
| Manufacturing | 76 |
Tax & Cost of Living
| Property Tax (IRS) | $3,947 |
| 13% above US avg |
| Cost of Living | 94.10 (100=avg) |
| Effective Tax Rate | 2.58% |
Commute & Transportation
| Commute Time | 26.1 min |
| Drive Alone | 75.4% |
| Public Transit | 0.0% |
| Work from Home | 7.9% |
The median home value in Stanley is $153,200, 46% below the national median of $281,900. Zillow estimates the typical home value at $234,308, higher than the Census estimate. Monthly rent averages $693 (40% below the national average of $1,163). Fair market rent ranges from $872 for a one-bedroom to $1,097 for a two-bedroom apartment. 53.0% of housing units are owner-occupied (below the 65.4% national rate). There are 976 total housing units in the city. The median year a home was built is 1960. The average annual property tax is $3,947. 24.1% of renters spend 30% or more of their income on housing. The home price-to-income ratio is 3.2x.
Home Values
| Census Median | $153,200 |
| 46% below US avg |
| Zillow ZHVI | $234,308 |
Real Estate Market (Redfin)
Rental Costs
| Census Median Rent | $693 |
| 40% below US avg |
| Rent Burden | 24.1% |
HUD Fair Market Rent
| Studio | $797 |
| 1 Bedroom | $872 |
| 2 Bedrooms | $1,097 |
| 3 Bedrooms | $1,405 |
| 4 Bedrooms | $1,572 |
Ownership & Property
| Homeownership | 53.0% |
| Owner-Occupied | 53.0% |
| Renter-Occupied | 47.0% |
| Housing Units | 976 |
| Median Year Built | 1960 |
Property Tax
| Avg Tax (IRS) | $3,947 |
| 13% above US avg |
| Effective Rate | 2.58% |
In Stanley, 44.8% of adults are obese, above the national rate of 32.1%. 11.7% have diabetes. Heart disease affects 6.6% of residents. 34.2% have high blood pressure. 18.9% are current smokers (above the 14.0% national rate). 22.2% report binge drinking. 30.8% are physically inactive, above the national average. 21.9% report depression. 17.0% experience frequent mental distress. 11.1% of residents lack health insurance (above the 8.6% national rate). The primary care physician ratio is 1:4,964. The dentist ratio is 1:2,313. 34.9% of residents have access to exercise opportunities. The food environment index is 8.4 out of 10.
Health Metrics: Stanley vs U.S. Average (%)
Chronic Conditions
| Obesity | 44.8% |
| 40% above US avg |
| Diabetes | 11.7% |
| Heart Disease | 6.6% |
| High Blood Pressure | 34.2% |
| Asthma | 10.4% |
| COPD | 6.8% |
| Cancer | 6.6% |
| Stroke | 3.5% |
Behaviors & Mental Health
| Smoking | 18.9% |
| 35% above US avg |
| Binge Drinking | 22.2% |
| Physical Inactivity | 30.8% |
| Depression | 21.9% |
| Mental Distress | 17.0% |
| Physical Distress | 13.8% |
| Short Sleep | 36.8% |
Healthcare Access
| Insurance Rate | 91.1% |
| Uninsured | 11.1% |
| 29% above US avg |
| Primary Care | 1:4,964 |
| Dentists | 1:2,313 |
| Mental Health | 1:1,581 |
| Checkup Rate | 72.1% |
| Dental Visits | 58.7% |
| Premature Death | 7,843/100K |
Food & Exercise
| Food Environment | 8.4/10 |
| Exercise Access | 34.9% |
| Healthcare Facilities | 73 |
Stanley has a violent crime rate of 135 per 100,000 residents, 65% below the national average of 380. This breaks down to aggravated assault at 27.0 per 100,000, robbery at 0.0, rape at 107.8. The murder rate is 0.0 per 100,000 (below the national rate of 6.3). Property crime stands at 809 per 100,000, 59% below the U.S. average. This includes larceny/theft at 728, burglary at 54, vehicle theft at 27 per 100,000 residents. The county recorded 10 fatal traffic crashes. Overall, Stanley receives a safety grade of F.
Crime Rates: Stanley vs U.S. Average (per 100,000)
Violent Crime
| Total Violent | 134.8/100K |
| 65% below US avg |
| Murder | 0.0/100K |
| 100% below US avg |
| Rape | 107.8/100K |
| Robbery | 0.0/100K |
| Assault | 27.0/100K |
Property Crime
| Total Property | 808.6/100K |
| 59% below US avg |
| Burglary | 53.9/100K |
| Theft | 727.8/100K |
| Vehicle Theft | 27.0/100K |
| Arson | 0.0/100K |
Traffic Safety
| Fatal Crashes (County/yr) | 10 |
| Traffic Accidents | 7 |
| Avg Accident Severity | 2.7 / 4.0 |
Safety Score
| Safety Grade | F |
| Safety Score | 1.0 / 5.0 |
Stanley has a cool climate with an average annual temperature of 43°F (6°C). Winters average 13°F in January while summers reach 70°F in July. The area gets 270 sunny days per year, well above the U.S. average of 205 / making it one of the sunnier locations in the country. Annual precipitation totals 32.5 inches. The area receives 52.0 inches of snow annually, making winter weather a significant factor for residents. Air quality is rated Good with a median AQI of 38. The city sits at an elevation of 1,079 feet.
Temperature
13°F Jan (-11°C)
70°F Jul (21°C)
| Annual Average | 43.3°F |
| 20% below US avg |
| January Average | 13°F (-11°C) |
| July Average | 70°F (21°C) |
| Sunny Days | 270 days/yr |
Geography
| Elevation | 1,079 ft (329 m) |
| Area | 4.2 sq mi (10.9 km²) |
| Population Density | 880/sq mi |
| Coordinates | 44.9594°N, 90.9437°W |
| Timezone | America/Chicago |
| County | Clark County County |
| Nearest Airport | Chippewa Valley Regional (EAU)
27 miles away |
Precipitation & Snow
Annual Rainfall
32.5"
15% below US avg
Wettest Month (Aug)
4.37"
Air Quality
| AQI Median | 38.0 |
| Rating | Good |
Natural Hazard Risk
| Overall Risk | Relatively Low |
| Risk Score | 68.5 / 100 |
| Social Vulnerability | 91.9 / 100 |
| Community Resilience | 30.0 / 100 |
Hazard Breakdown
| Tornado |
Relatively Moderate |
| Hurricane |
No Rating |
| Earthquake |
Very Low |
| Wildfire |
Very Low |
| Flood |
Relatively Low |
| Hail |
Relatively Moderate |
| Strong Wind |
Relatively Moderate |
| Heat Wave |
Relatively Low |
| Winter Weather |
Relatively Low |
| Lightning |
Relatively Moderate |
| Ice Storm |
Relatively Low |
| Drought |
Very Low |
| Cold Wave |
Relatively High |
| Landslide |
Very Low |
Source: FEMA National Risk Index v1.20 (Dec 2025)
Tornado History
267 tornadoes (EF0+) within 100 km since 1950.
Strongest: EF4. Total: 15 fatalities, 266 injuries.
| Date |
Rating |
Distance |
Fatalities |
| Aug 31, 1977 |
EF4 |
69 km |
0 |
| Jul 30, 1977 |
EF4 |
49 km |
0 |
| Jun 4, 1958 |
EF4 |
42 km |
3 |
| Jun 4, 1958 |
EF4 |
33 km |
4 |
| Sep 24, 2019 |
EF3 |
60 km |
0 |
| Apr 10, 2011 |
EF3 |
85 km |
0 |
| Sep 2, 2002 |
EF3 |
59 km |
0 |
| May 15, 1998 |
EF3 |
82 km |
0 |
| Aug 27, 1994 |
EF3 |
51 km |
2 |
| Jul 15, 1980 |
EF3 |
48 km |
1 |
| Sep 28, 1971 |
EF3 |
8 km |
0 |
| Jun 4, 1958 |
EF3 |
18 km |
0 |
| Sep 12, 1951 |
EF3 |
97 km |
0 |
| Dec 15, 2021 |
EF2 |
52 km |
0 |
| Dec 15, 2021 |
EF2 |
7 km |
0 |
| Dec 15, 2021 |
EF2 |
52 km |
0 |
| Dec 15, 2021 |
EF2 |
49 km |
0 |
| Aug 23, 2011 |
EF2 |
48 km |
0 |
| Sep 30, 2002 |
EF2 |
100 km |
0 |
| Sep 2, 2002 |
EF2 |
26 km |
0 |
Source: NOAA SPC (EF0+, 1950–2024)
Wildfire History
1 wildfire (100+ acres) within 100 km.
Largest: RX-UPPER SEVENTEEN (520 ac, 2024).
| Year |
Name |
Acres |
Distance |
| 2024 |
RX-UPPER SEVENTEEN |
520 |
79 km |
Source: NIFC/IRWIN (100+ acres)
Monthly Weather
| Month |
Avg Temperature |
Precipitation |
Summary |
| January |
13°F (-11°C) |
1.0 in |
Coldest |
| February |
16°F (-9°C) |
0.8 in |
Driest |
| March |
28°F (-2°C) |
1.6 in |
|
| April |
43°F (6°C) |
2.6 in |
|
| May |
55°F (13°C) |
3.6 in |
|
| June |
64°F (18°C) |
4.2 in |
|
| July |
70°F (21°C) |
4.1 in |
Warmest |
| August |
67°F (19°C) |
4.4 in |
Wettest |
| September |
58°F (15°C) |
4.0 in |
|
| October |
47°F (8°C) |
2.4 in |
|
| November |
32°F (-0°C) |
2.1 in |
|
| December |
17°F (-8°C) |
1.2 in |
|
Stanley has a seasonal temperature swing of 57°F / from 13°F in January to 70°F in July. Total annual precipitation is 32.0 inches, with August being the wettest month (4.4") and February the driest (0.8").
Average costs for common services in Stanley. Prices are estimated based on regional cost of living data and may vary by provider.
Healthcare
| Doctor Visit (Primary Care) |
$235 ($141–$376) |
| Specialist Visit |
$329 ($188–$518) |
| Urgent Care Visit |
$188 ($94–$329) |
| Emergency Room Visit |
$2,070 ($753–$4,705) |
| Dental Cleaning |
$122 ($71–$188) |
| Dental Filling |
$235 ($141–$376) |
View all 40 services
Auto Repair
| Oil Change (Conventional) |
$42 ($24–$71) |
| Oil Change (Synthetic) |
$71 ($47–$113) |
| Brake Pad Replacement |
$282 ($141–$471) |
| Tire Rotation |
$38 ($19–$71) |
| New Tires (Set of 4) |
$565 ($376–$941) |
| Battery Replacement |
$188 ($94–$329) |
View all 18 services
Home Services
| Plumber (Per Hour) |
$94 ($56–$141) |
| Electrician (Per Hour) |
$85 ($47–$132) |
| HVAC Repair |
$376 ($141–$753) |
| HVAC System Install |
$6,587 ($3,764–$11,292) |
| Roof Repair |
$941 ($376–$1,882) |
| Roof Replacement |
$8,469 ($5,176–$14,115) |
View all 25 services
Legal
| Divorce (Uncontested) |
$1,412 ($471–$3,294) |
| Divorce (Contested) |
$14,115 ($4,705–$28,230) |
| DUI Defense |
$4,705 ($1,882–$9,410) |
| Bankruptcy (Chapter 7) |
$1,412 ($753–$2,823) |
| Will Preparation |
$471 ($188–$941) |
| Trust Preparation |
$2,353 ($941–$4,705) |
View all 12 services
Personal Care
| Men's Haircut |
$24 ($14–$42) |
| Women's Haircut |
$52 ($28–$94) |
| Hair Coloring (Full) |
$141 ($71–$235) |
| Manicure |
$24 ($14–$42) |
| Pedicure |
$38 ($24–$61) |
| Massage (1 Hour) |
$75 ($47–$122) |
View all 12 services
Food & Grocery
| Gallon of Milk (per gallon) |
$3.86 ($2.82–$5.18) |
| Dozen Eggs (per dozen) |
$3.29 ($2.35–$4.71) |
| Loaf of Bread |
$3.58 ($2.35–$5.18) |
| Chicken Breast (per lb) |
$4.23 ($2.82–$6.12) |
| Ground Beef (per lb) |
$5.18 ($3.76–$7.06) |
| Rice (per lb) |
$0.94 ($0.56–$1.69) |
View all 20 services
Utilities
| Electricity (Monthly) |
$132 ($75–$235) |
| Natural Gas (Monthly) |
$66 ($28–$141) |
| Water/Sewer (Monthly) |
$66 ($38–$113) |
| Internet (Monthly) |
$66 ($38–$94) |
| Cell Phone Plan (Monthly) |
$61 ($28–$94) |
| Cable TV (Monthly) |
$80 ($47–$141) |
View all 8 services
Transportation
| Monthly Parking (Downtown) |
$188 ($71–$471) |
| Car Insurance (Annual) |
$1,882 ($1,129–$3,294) |
| Bus Pass (Monthly) |
$66 ($28–$122) |
| Taxi/Uber (5-Mile Ride) |
$14 ($7.53–$24) |
| Car Registration (Annual) |
$94 ($28–$235) |
| Driver's License Renewal |
$28 ($14–$71) |
View all 8 services
Education & Childcare
| Daycare (Infant, Monthly) |
$1,129 ($565–$2,353) |
| Daycare (Toddler, Monthly) |
$941 ($471–$1,882) |
| After-School Care (Monthly) |
$376 ($188–$659) |
| Tutoring (Per Hour) |
$47 ($24–$94) |
| SAT/ACT Prep Course |
$941 ($376–$2,353) |
| Private School (K-12, Annual) |
$11,763 ($4,705–$28,230) |
View all 8 services
Pets
| Vet Visit (Routine Checkup) |
$56 ($28–$94) |
| Dog Vaccination (Annual) |
$94 ($47–$188) |
| Dog Grooming |
$56 ($28–$94) |
| Pet Boarding (Per Night) |
$38 ($19–$71) |
| Dog Spay/Neuter |
$282 ($141–$471) |
| Cat Spay/Neuter |
$188 ($94–$376) |
View all 9 services
Childcare
| Center-Based (monthly) |
| Infant | $788 |
| Toddler | $736 |
| Preschool | $736 |
| Family Childcare (monthly) |
| Infant | $650 |
| Toddler | $617 |
| Preschool | $617 |
Source: DOL Women's Bureau (2022)
Frequently Asked Questions About Stanley
What is the population of Stanley?
Stanley has a population of 3,774 residents and is located in Wisconsin. The population density is 880 people per square mile, spread across 4.2 square miles. The median age of residents is 39.0 years. The population is 30.1% female and 69.9% male.
Is Stanley expensive to live in?
Stanley is more affordable than the national average, with a cost of living index of 94.1 / below the baseline of 100. The median household income is $47,857, 36% below the national average of $75,149. The median home value is $153,200 (46% below the U.S. median). Renters pay a median of $693 per month, below the national average of $1,163. The home price-to-income ratio is 3.2x, indicating housing is reasonably affordable relative to local income levels.
Is Stanley safe?
Stanley is considered a very safe city with a violent crime rate of 135 per 100,000 residents, well below the national average of 380. Property crime occurs at a rate of 809 per 100,000 (below the national average). Overall, Stanley receives a safety grade of F based on combined crime data.
What is the weather like in Stanley?
Stanley has a cool climate with an average annual temperature of 43°F (6°C). Winter temperatures average 13°F in January, while summers reach an average of 70°F in July. The area receives 270 sunny days per year, well above the national average of 205. Annual rainfall totals 32.5 inches, with 52.0 inches of snow. Air quality is rated Good with a median Air Quality Index (AQI) of 38.
How is the job market in Stanley?
The job market in Stanley is very strong, with unemployment at just 1.4% / well below the national rate of 3.6%. The average weekly wage is $964. There are 956 business establishments in the area, including 78 restaurants and food service locations. The average commute time is 26 minutes, and 7.9% of workers work from home.
How much does housing cost in Stanley?
The median home value in Stanley is $153,200. Zillow estimates the typical home value at $234,308. For renters, the median monthly rent is $693. Fair market rent is $872 for a 1-bedroom and $1,097 for a 2-bedroom apartment. The homeownership rate is 53.0%. The average annual property tax is $3,947.
How are the schools in Stanley?
Schools in Stanley score 5.6 out of 10 on standardized testing, near the national average. 10.9% of adults in Stanley hold a bachelor's degree or higher, below the national average of 33.7%. 85.5% have completed high school. 4.3% hold a graduate or professional degree.
How healthy is Stanley?
The obesity rate in Stanley is 44.8% (above the national rate of 32.1%). 18.9% of adults are smokers. 30.8% are physically inactive. 21.9% of residents report depression. 11.1% lack health insurance (above the national rate). 34.9% of residents have access to exercise opportunities. The primary care physician ratio is 1:4,964.
What is transportation like in Stanley?
The average commute in Stanley is 26 minutes. 75.4% of workers drive alone to work, and 7.9% work from home.
What are the demographics of Stanley?
The racial and ethnic makeup of Stanley is 76.6% White, 13.2% Black or African American, 4.5% Hispanic or Latino. 86.6% of residents speak only English at home, while 13.4% speak Spanish. 8.1% of the population are military veterans. 15.8% of residents have a disability. 91.1% have health insurance coverage.
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