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Whataupoko, New Zealand

Gisborne · New Zealand

Whataupoko is a small town in Gisborne, New Zealand with a population of 4,310. Elevation: 52 ft (16 m). Average temperature: 56°F (13°C).

2.5 /5.0
C+ Fair
4,310 Population 17/sq mi density
52 ft Elevation 16 meters
56°F Avg Temperature 13°C
88.3 in Annual Rain
Pacific / Auckland Timezone
$29,100 Median Income
C+
Overall
2.5 / 5.0
Fair overall score based on economy, affordability, safety and education
B
Economy
3.2 / 5.0
$29,100 median income, 1.4% unemployment
D
Affordability
1.8 / 5.0
$249,600 home value, $1,248/mo rent

Discover Whataupoko, New Zealand

Explore over 40 sections covering people, economy, housing, health, crime, climate, community, costs, trends, schools, colleges, hospitals, treatment centers, industries, museums, libraries, breweries, farmers markets, grocery stores, pharmacies, campgrounds, parks, trails, stadiums, ski resorts, daycare centers, nursing homes, churches, fire stations, cell towers, bridges, power plants, EV stations, prisons, radio stations, airports, police stations, post offices, Amtrak stations, superfund sites, UNESCO sites, and more.
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Full City Profile

About Whataupoko

Whataupoko

Whataupoko is the central residential suburb of the city of Gisborne in New Zealand. It is northeast of the Gisborne Central business district, across the Taruheru River, and north of the suburb of Kaiti, across the Waimata River. The suburb of Mangapapa is north-west of Whataupoko. Significant facilities are the headquarters of the Gisborne District Council and the regional museum, Tairāwhiti Museum, both located near the southern point of Whataupoko at the confluence of the two rivers.

People

Population4,310
Median Age42.0 yrs
Density17/mi²

Economy

B
Median Income$29,100
Per Capita$29,100
Unemployment1.4%

Housing

D
Home Value$249,600
Rent$1,248
Ownership82.2%
Housing Units1,724

Climate

Avg Temp56°F (13°C)
Rain88.3 in/yr
Sunny Days269/yr
Elevation52 ft (16 m)
Population4,310
Population Density17 / sq mi
Elevation52 ft (16 m)
Coordinates-38.6482°, 178.0202°
TimezonePacific/Auckland
Country🇳🇿 New Zealand
State / ProvinceGisborne
Average Temperature56°F (13°C)
January Average62°F (16°C)
July Average47°F (8°C)
Annual Precipitation88.3 inches (2,244 mm)
Annual Snowfall0.3 inches (1 cm)
Median Household Income$29,100
Median Age42.0 years

About Whataupoko

Whataupoko is a small town in New Zealand (Gisborne) with a population of 4,310. The city sits at an elevation of 52 feet (16 meters) above sea level. The average annual temperature is 56°F (13°C). Temperatures range from 62°F in January to 47°F in July. Annual precipitation averages 88.3 inches. The timezone is Pacific/Auckland.

Whataupoko has a population of 4,310 with a density of 17 people per square mile, spread across 248.7 square miles. The median age is 42.0 years, 8% older than the national median of 38.9.

Population

4,310
Total Population
17
People / sq mi
42.0yrs
Median Age
8% above New Zealand avg
248.7mi²
Land Area

Language Spoken at Home

Other Languages 100.0%

Social Characteristics

Whataupoko vs New Zealand Average

The median household income in Whataupoko is $29,100, which is 61% below the national average of $75,149. Per capita income is $29,100 (below the $39,052 national figure). The average weekly wage is $560, 61% lower than the U.S. average. The unemployment rate is 1.4% (below the 3.6% US average). The area has 397 business establishments.

Income: Whataupoko vs New Zealand

Commute Mode

Income

Median HH Income$29,100
61% below New Zealand avg
Per Capita Income$29,100
Avg Weekly Wage$560

Employment & Poverty

Unemployment1.4%
61% below New Zealand avg
Establishments (County)397

Business (County)

Tax & Cost of Living

Commute & Transportation

Walkability

The median home value in Whataupoko is $249,600, 11% below the national median of $281,900. Monthly rent averages $1,248 (7% above the national average of $1,163). 82.2% of housing units are owner-occupied (above the 65.4% national rate). There are 1,724 total housing units in the city. The home price-to-income ratio is 8.6x, making homeownership a significant financial stretch for most families.

Home Value Sources

Ownership Split

Home Values

Census Median$249,600
11% below New Zealand avg

Real Estate Market (Redfin)

Rental Costs

Census Median Rent$1,248
7% above New Zealand avg

Ownership & Property

Homeownership82.2%
Owner-Occupied82.2%
Renter-Occupied17.8%
Housing Units1,724

Property Tax

Climate in Whataupoko

Whataupoko has an average annual temperature of 14.6°C (58°F). The hottest month is Jan (19.3°C), the coldest is Jul (10°C). Average annual precipitation is 981 mm.

Month Avg °C / °F Min / Max °C Rain (mm)
Jan 19.3°C / 67°F 14.1° / 24.5° 66.7
Feb 19.2°C / 67°F 14.3° / 24.2° 65.9
Mar 17.4°C / 63°F 12.5° / 22.4° 93.8
Apr 15°C / 59°F 10.1° / 20° 99.2
May 12.8°C / 55°F 7.9° / 17.8° 81.0
Jun 10.6°C / 51°F 5.8° / 15.3° 102.0
Jul 10°C / 50°F 5.7° / 14.4° 124.9
Aug 10.4°C / 51°F 5.6° / 15.3° 84.8
Sep 12.2°C / 54°F 7.2° / 17.1° 73.1
Oct 14°C / 57°F 9° / 19° 67.9
Nov 15.7°C / 60°F 10.6° / 20.8° 61.1
Dec 18.2°C / 65°F 13.2° / 23.2° 60.5
Whataupoko enjoys a temperate climate with an average annual temperature of 56°F (13°C). Winters average 62°F in January while summers reach 47°F in July / relatively mild seasonal variation. The area gets 269 sunny days per year, well above the U.S. average of 205 / making it one of the sunnier locations in the country. Annual precipitation totals 88.3 inches (wetter than the 38-inch national average). The city sits at an elevation of 52 feet.

Temperature

62°F Jan (16°C) 47°F Jul (8°C)
Annual Average55.5°F
3% above New Zealand avg
January Average62°F (16°C)
July Average47°F (8°C)
Sunny Days269 days/yr

Geography

Elevation52 ft (16 m)
Area248.7 sq mi (644.1 km²)
Population Density17/sq mi
Coordinates-38.6482°N, 178.0202°W
TimezonePacific/Auckland

Precipitation & Snow

Annual Rainfall 88.3"
132% above New Zealand avg
Snowfall 0.3"
Wettest Month (Jun) 7.28"
Driest Month (Oct) 3.03"

Air Quality

Earthquake History

948 earthquakes (M2.5+) within 150 km since 1990. Strongest: M7.1. Most recent: M4.3 on Aug 9, 2025.

Feb 5, 1995 118 km NNE of Gisborne, New Zealand M7.1 118 km
Feb 10, 1995 102 km NNE of Gisborne, New Zealand M6.5 102 km
Aug 10, 1993 42 km WNW of Gisborne, New Zealand M6.4 43 km
Jun 21, 1992 31 km NNW of Whakatane, New Zealand M6.2 147 km
Feb 13, 1995 125 km ENE of Opotiki, New Zealand M6.0 126 km
Feb 6, 1995 117 km NE of Gisborne, New Zealand M5.9 116 km
Feb 6, 1995 100 km NE of Gisborne, New Zealand M5.9 99 km
May 16, 1992 25 km NNW of Gisborne, New Zealand M5.8 26 km
Feb 9, 1995 91 km NE of Gisborne, New Zealand M5.7 91 km
Feb 6, 1995 117 km NE of Gisborne, New Zealand M5.6 116 km
Mar 25, 1992 28 km N of Whakatane, New Zealand M5.6 139 km
Feb 6, 1995 113 km NE of Gisborne, New Zealand M5.6 112 km
Feb 12, 2003 115 km NE of Gisborne, New Zealand M5.5 114 km
Mar 23, 1999 12 km NNW of Edgecumbe, New Zealand M5.4 137 km
Feb 12, 1995 121 km NE of Gisborne, New Zealand M5.4 120 km
Feb 9, 1995 83 km NE of Gisborne, New Zealand M5.3 83 km
Dec 31, 2000 97 km NE of Gisborne, New Zealand M5.3 96 km
Aug 17, 2002 13 km W of Edgecumbe, New Zealand M5.3 139 km
Jul 8, 2006 34 km N of Napier, New Zealand M5.3 115 km
Sep 22, 1994 39 km N of Gisborne, New Zealand M5.3 39 km
Source: USGS (M2.5+, 1990–2025)

Tsunami History

5 tsunamis recorded within 500 km. Highest wave on record: 10.0 m (33 ft).

Year Location Cause Max Wave Deaths Distance
1947 OFF COAST OF NORTH ISLAND Eruption + Earthquake 10.0 m 77 km
1947 OFF COAST OF NORTH ISLAND Earthquake 6.0 m 79 km
1914 TOLAGA BAY, NORTH ISLAND Eruption + Earthquake 1 96 km
1880 GISBORNE Earthquake 75 km
1831 POVERTY BAY, NORTH ISLAND Earthquake 6 km
Source: NOAA/NCEI Historical Tsunami Database. Sorted by wave height.

Nearby Volcanoes

5 volcanoes within 200 km. Closest: Okataina (145 km).

Name Type Elevation Last Eruption Distance
Okataina Lava dome(s) 1,111 m (3,645 ft) 1981 145 km
Whakaari/White Island Stratovolcano(es) 294 m (965 ft) 2019 145 km
Reporoa Caldera 592 m (1,942 ft) 1180 149 km
Maroa Caldera(s) 897 m (2,943 ft) 180 171 km
Taupo Caldera 760 m (2,493 ft) 260 176 km
Source: Smithsonian Institution Global Volcanism Program (GVP). Sorted by distance.

Monthly Weather

Month Avg Temperature Precipitation Summary
January 62°F (16°C) 3.2 in
February 65°F (18°C) 3.5 in Warmest
March 63°F (17°C) 5.0 in
April 58°F (15°C) 4.0 in
May 53°F (12°C) 4.2 in
June 50°F (10°C) 7.3 in Wettest
July 47°F (8°C) 5.3 in Coldest
August 49°F (10°C) 6.1 in
September 52°F (11°C) 4.7 in
October 56°F (13°C) 3.0 in Driest
November 59°F (15°C) 3.1 in
December 63°F (17°C) 3.9 in

Whataupoko has a seasonal temperature swing of 18°F / from 47°F in July to 65°F in February. Total annual precipitation is 53.1 inches, with June being the wettest month (7.3") and October the driest (3.0").

View full weather details →

Schools in Whataupoko

2 public schools (NCES 2022-23 data).

School Level Enrollment Teachers Student/Teacher
Gisborne Central School
Mangapapa School
View full schools details →

Radio Stations near Whataupoko

1 stations within ~55 km.

Station Genre Quality
Switch FM Gisborne dance AAC+ 128 kbps

Museums in Whataupoko

NameTypeAddressPhoneAnnual Revenue
C Company Memorial House
East Coast Museum of Technology
Gisborne City Vintage Railway
Sled House
Tairawhiti Museum
Wylie Cottage

Libraries in Whataupoko

NameAddressStaffAnnual VisitsCirculationCollectionPrograms
H. B. Williams Memorial Library0.0

Restaurants in Whataupoko

2 restaurants within city radius — OpenStreetMap data

Hanks
Ocean Fresh Takeaways

Theatres in Whataupoko

1 theatres within city radius — OpenStreetMap data

Unity Theatre

Veterinaries in Whataupoko

1 veterinaries within city radius — OpenStreetMap data

Care Vets

Gas Stations in Whataupoko

3 gas stations within city radius — OpenStreetMap data

BP
BP 2Go Foster and Tyler
Caltex

Airports Near Whataupoko

3 airports within the area.

AirportIATAType
Gisborne AirportGISMedium Airport
Wairoa AirportWIRMedium Airport
Opotiki AirportSmall Airport

Churches & Religious Organizations in Whataupoko

2 religious organizations (IRS tax-exempt data).

NameAddress
Church of Christ Chapel
Gisborne Seventh-Day Adventist Church

Quick Facts

Timezone
Pacific/Auckland

🇳🇿 About New Zealand

Capital Wellington
Population 4,885,500
Area 268,680 km²
GDP (USD) $255,194,972,673
GDP per capita $49,076
HDI 0.939
Life expectancy 83.0 years
Internet users 96.2%
Urban population 83.9%
Currency NZD (Dollar)
Languages English, Māori, New Zealand Sign Language
Calling code +64
TLD .nz
Driving side left

Public Holidays in New Zealand

23 public holidays this year

Date Holiday Local Name
Jan 1 New Year's Day New Year's Day
Jan 2 Day after New Year's Day Day after New Year's Day
Jan 19 Wellington Anniversary Day Wellington Anniversary Day
Jan 26 Auckland Anniversary Day Auckland/Northland Anniversary Day
Feb 2 Nelson Anniversary Day Nelson Anniversary Day
Feb 6 Waitangi Day Waitangi Day
Mar 9 Taranaki Anniversary Day Taranaki Anniversary Day
Mar 23 Otago Anniversary Day Otago Anniversary Day
Apr 3 Good Friday Good Friday
Apr 6 Easter Monday Easter Monday
Apr 7 Southland Anniversary Day Southland Anniversary Day
Apr 27 Anzac Day Anzac Day
Jun 1 King's Birthday King's Birthday
Jul 10 Matariki Matariki
Sep 28 Canterbury (South) Anniversary Day Dominion Day
Oct 23 Hawke's Bay Anniversary Day Hawke's Bay Anniversary Day
Oct 26 Labour Day Labour Day
Nov 2 Marlborough Anniversary Day Marlborough Anniversary Day
Nov 13 Canterbury Anniversary Day Canterbury (North & Central) Anniversary Day
Nov 30 Chatham Islands Anniversary Day Chatham Islands Anniversary Day
Nov 30 Westland Anniversary Day Westland Anniversary Day
Dec 25 Christmas Day Christmas Day
Dec 28 Boxing Day Boxing Day

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Frequently Asked Questions About Whataupoko

What is the population of Whataupoko?

Whataupoko has a population of 4,310 residents and is located in New Zealand. The population density is 17 people per square mile, spread across 248.7 square miles. The median age of residents is 42.0 years, which is older than the national median of 38.9 years.

Is Whataupoko expensive to live in?

The median household income is $29,100, 61% below the national average of $75,149. The median home value is $249,600 (11% below the U.S. median). Renters pay a median of $1,248 per month. The home price-to-income ratio is 8.6x, which means housing is a stretch relative to local earnings.

What is the weather like in Whataupoko?

Whataupoko enjoys a temperate climate with an average annual temperature of 56°F (13°C). Winter temperatures average 62°F in January, while summers reach an average of 47°F in July. The area receives 269 sunny days per year, well above the national average of 205. Annual rainfall totals 88.3 inches.

How is the job market in Whataupoko?

The job market in Whataupoko is very strong, with unemployment at just 1.4% / well below the national rate of 3.6%. The average weekly wage is $560. There are 397 business establishments in the area.

How much does housing cost in Whataupoko?

The median home value in Whataupoko is $249,600. For renters, the median monthly rent is $1,248. The homeownership rate is 82.2%.

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