Median Income
$65,455
13% lower than US avg
Violent Crime
112/100K
71% lower than US avg
Bachelor's+
12.3%
64% lower than US avg
Median Rent
$1,083
7% lower than US avg
Obesity Rate
35.1%
9% higher than US avg
Unemployment
1.6%
56% lower than US avg
Poverty Rate
4.8%
61% lower than US avg
How Willard Compares to the U.S. Average (100% = U.S. avg)
People
Population71
Median Age45.8 yrs
Density645/mi²
Male / Female65% / 35%
Largest GroupWhite 96%
Veterans61.0%
Economy
A
Median Income$65,455
Per Capita$32,441
Unemployment1.6%
Poverty4.8%
County GDP$14,584M
Commute26 min
Housing
A+
Rent$1,083
Ownership89.5%
Zillow$220,574
Housing Units48
Rent Burden18.8%
Crime
F
Violent112/100K
Property1,042/100K
Health
Obesity35.1%
Uninsured7.4%
Smoking14.4%
Depression22.7%
Heart Disease5.2%
Climate
Avg Temp55°F (13°C)
AQI39 (Good)
Rain37.3 in/yr
Sunny Days302/yr
Elevation916 ft (279 m)
Education
D
Bachelor's+12.3%
High School+96.5%
Graduate+2.9%
School Score5.47
Community
2024 VoteR 49% / D 49%
Commute26 min
Broadband38.0%
EV Stations1
Libraries7
Is Willard a Good Place to Live?
Based on current data, Willard receives an overall livability score of 3.1 out of 5.0, earning a grade of B. Key strengths include low unemployment, low crime rates, abundant sunshine, a low poverty rate. Willard offers a solid quality of life with a good balance of affordability, safety, and opportunity.
Economy & Jobs
The median household income in Willard is $65,455, 13% below the national average of $75,149. The job market is very strong with unemployment at just 1.6%. Only 4.8% of residents live below the poverty line, well below the national rate of 12.4%. Workers commute an average of 26 minutes.
Cost of Living & Housing
Renters pay a median of $1,083 per month.
Safety & Crime
Willard is a very safe community with a violent crime rate of 112 per 100,000 residents / well below the national average of 380. Property crime occurs at a rate of 1,042 per 100,000, 47% below the national average.
Education
12.3% of residents hold a bachelor's degree, below the national average of 33.7%. 96.5% have completed high school. Area schools have an average test score of 5.5/10.
Climate & Weather
Willard experiences four distinct seasons with an average temperature of 55°F. Winters average 29°F in January while summers reach 78°F in July. With 302 sunny days per year, residents enjoy well above the national average of sunshine. Annual precipitation totals 37.3 inches. Air quality is rated Good with a median AQI of 39.
Willard has a population of 71 with a density of 645 people per square mile, spread across 0.1 square miles. The median age is 45.8 years, 18% older than the national median of 38.9. The gender split is 35.2% female and 64.8% male. The city is predominantly White (95.8%), with 4.2% Hispanic. English is the primary language spoken at home by 100% of residents. 61.0% of the population are veterans, above the national rate of 6.0%. 7.2% of residents have a disability (below the 13.0% national average). 92.8% have health insurance coverage.
Population
45.8yrs
Median Age
18% above US avg
Language Spoken at Home
English Only
100.0%
27% above US avg
Spanish
0.0%
100% below US avg
The median household income in Willard is $65,455, which is 13% below the national average of $75,149. Per capita income is $32,441 (below the $39,052 national figure). The average weekly wage is $1,156, 19% lower than the U.S. average. The unemployment rate is 1.6% (below the 3.6% US average). 4.8% of residents live below the poverty line, lower than the national rate of 12.4%. The area has 5,183 business establishments, including 369 restaurants. The cost of living index is 90.1, below the national baseline of 100 / offering relatively affordable living. Workers commute an average of 26 minutes. 7.7% of workers work from home (below the 15.2% national rate).
Income
| Median HH Income | $65,455 |
| 13% below US avg |
| Per Capita Income | $32,441 |
| Avg Weekly Wage | $1,156 |
| IRS Avg AGI | $67,880 |
| Gini Index | 0.451 (0=equal, 1=unequal) |
Employment & Poverty
| Unemployment | 1.6% |
| 56% below US avg |
| Poverty Rate | 4.8% |
| 61% below US avg |
| Establishments (County) | 5,183 |
| County GDP | $14,584M |
Business (County)
| Restaurants | 369 |
| Healthcare | 652 |
| Retail | 555 |
| Manufacturing | 109 |
Tax & Cost of Living
| Property Tax (IRS) | $5,214 |
| 49% above US avg |
| Cost of Living | 90.10 (100=avg) |
Commute & Transportation
| Commute Time | 25.7 min |
| Drive Alone | 87.2% |
| Public Transit | 0.0% |
| Work from Home | 7.7% |
Zillow estimates the typical home value at $220,574. Monthly rent averages $1,083 (7% below the national average of $1,163). Fair market rent ranges from $753 for a one-bedroom to $947 for a two-bedroom apartment. 89.5% of housing units are owner-occupied (above the 65.4% national rate). There are 48 total housing units in the city. The median year a home was built is 1950. The average annual property tax is $5,214 (higher than the $3,500 national average). 18.8% of renters spend 30% or more of their income on housing.
Real Estate Market (Redfin)
Rental Costs
| Census Median Rent | $1,083 |
| 7% below US avg |
| Rent Burden | 18.8% |
HUD Fair Market Rent
| Studio | $702 |
| 1 Bedroom | $753 |
| 2 Bedrooms | $947 |
| 3 Bedrooms | $1,223 |
| 4 Bedrooms | $1,397 |
Ownership & Property
| Homeownership | 89.5% |
| Owner-Occupied | 89.5% |
| Renter-Occupied | 10.5% |
| Housing Units | 48 |
| Median Year Built | 1950 |
Property Tax
| Avg Tax (IRS) | $5,214 |
| 49% above US avg |
In Willard, 35.1% of adults are obese, above the national rate of 32.1%. 8.8% have diabetes (below the 10.5% national rate). Heart disease affects 5.2% of residents. 32.1% have high blood pressure. 14.4% are current smokers. 19.6% report binge drinking. 20.2% are physically inactive, below the national average. 22.7% report depression. 16.0% experience frequent mental distress. 7.4% of residents lack health insurance. The primary care physician ratio is 1:1,371. The dentist ratio is 1:1,467. 87.1% of residents have access to exercise opportunities. The food environment index is 7.6 out of 10.
Health Metrics: Willard vs U.S. Average (%)
Chronic Conditions
| Obesity | 35.1% |
| 9% above US avg |
| Diabetes | 8.8% |
| Heart Disease | 5.2% |
| High Blood Pressure | 32.1% |
| Asthma | 10.1% |
| COPD | 5.5% |
| Cancer | 7.2% |
| Stroke | 2.6% |
Behaviors & Mental Health
| Smoking | 14.4% |
| 3% above US avg |
| Binge Drinking | 19.6% |
| Physical Inactivity | 20.2% |
| Depression | 22.7% |
| Mental Distress | 16.0% |
| Physical Distress | 10.9% |
| Short Sleep | 34.8% |
Healthcare Access
| Insurance Rate | 92.8% |
| Uninsured | 7.4% |
| 14% below US avg |
| Primary Care | 1:1,371 |
| Dentists | 1:1,467 |
| Mental Health | 1:257 |
| Checkup Rate | 75.2% |
| Dental Visits | 70.1% |
| Premature Death | 10,420/100K |
Food & Exercise
| Food Environment | 7.6/10 |
| Exercise Access | 87.1% |
| Healthcare Facilities | 652 |
Willard has a violent crime rate of 112 per 100,000 residents, 71% below the national average of 380. Property crime stands at 1,042 per 100,000, 47% below the U.S. average. The county recorded 16 fatal traffic crashes. The area has experienced 91 federally declared disasters. Overall, Willard receives a safety grade of F.
Crime Rates: Willard vs U.S. Average (per 100,000)
Violent Crime
| Total Violent | 111.6/100K |
| 71% below US avg |
| |
Property Crime
| Total Property | 1,041.7/100K |
| 47% below US avg |
Traffic Safety
| Fatal Crashes (County/yr) | 16 |
| Avg Accident Severity | 0.0 / 4.0 |
| FEMA Disasters | 91 |
Safety Score
| Safety Grade | F |
| Safety Score | 1.0 / 5.0 |
Willard experiences four distinct seasons with an average annual temperature of 55°F (13°C). Winters average 29°F in January while summers reach 78°F in July. The area gets 302 sunny days per year, well above the U.S. average of 205 / making it one of the sunnier locations in the country. Annual precipitation totals 37.3 inches. Air quality is rated Good with a median AQI of 39. The city sits at an elevation of 916 feet.
Temperature
29°F Jan (-2°C)
78°F Jul (26°C)
| Annual Average | 54.9°F |
| 2% above US avg |
| January Average | 29°F (-2°C) |
| July Average | 78°F (26°C) |
| Sunny Days | 302 days/yr |
Geography
| Elevation | 916 ft (279 m) |
| Area | 0.1 sq mi (0.3 km²) |
| Population Density | 645/sq mi |
| Coordinates | 39.0941°N, 95.9429°W |
| Timezone | America/Chicago |
| County | Shawnee County County |
| Nearest Airport | Philip Billard Municipal (TOP)
17 miles away |
Precipitation & Snow
Annual Rainfall
37.3"
2% below US avg
Wettest Month (Jun)
5.31"
Air Quality
| AQI Median | 39.0 |
| Rating | Good |
Air Pollutants (EPA 2023)
| Ozone (O₃) | 0.0494 ppm |
| PM2.5 (Fine Particles) | 9.3 μg/m³ |
Natural Hazard Risk
| Overall Risk | Relatively Moderate |
| Risk Score | 88.0 / 100 |
| Social Vulnerability | 35.3 / 100 |
| Community Resilience | 85.8 / 100 |
Hazard Breakdown
| Tornado |
Relatively High |
| Hurricane |
No Rating |
| Earthquake |
Relatively Low |
| Wildfire |
Relatively Low |
| Flood |
Relatively Moderate |
| Hail |
Relatively Moderate |
| Strong Wind |
Relatively Moderate |
| Heat Wave |
Relatively Moderate |
| Winter Weather |
Very High |
| Lightning |
Relatively High |
| Ice Storm |
Very High |
| Drought |
Relatively Low |
| Cold Wave |
Relatively Moderate |
| Landslide |
Relatively Low |
Source: FEMA National Risk Index v1.20 (Dec 2025)
Earthquake History
68 earthquakes (M2.5+) within 150 km since 1990.
Strongest: M3.8. Most recent: M3.3 on Aug 4, 2025.
| Sep 16, 2019 |
15 km NW of Elmdale, Kansas |
M3.8 |
97 km |
| Dec 17, 2009 |
2 km NW of Auburn, Nebraska |
M3.6 |
146 km |
| Oct 10, 2024 |
6 km WSW of Woodbine, Kansas |
M3.5 |
100 km |
| May 15, 2025 |
5 km NNW of Herington, Kansas |
M3.5 |
98 km |
| Mar 12, 2020 |
6 km NNE of Hope, Kansas |
M3.5 |
103 km |
| Aug 2, 2025 |
6 km ENE of Assaria, Kansas |
M3.4 |
145 km |
| Apr 6, 2023 |
6 km N of Bennington, Kansas |
M3.3 |
142 km |
| Mar 24, 2020 |
8 km NNE of Hope, Kansas |
M3.3 |
103 km |
| Aug 4, 2025 |
5 km E of Assaria, Kansas |
M3.3 |
146 km |
| Aug 3, 2025 |
7 km ENE of Assaria, Kansas |
M3.3 |
144 km |
| Sep 16, 2019 |
11 km E of Marion, Kansas |
M3.2 |
116 km |
| May 8, 2021 |
2 km E of Hope, Kansas |
M3.2 |
106 km |
| Jul 30, 2019 |
5 km NNE of Kipp, Kansas |
M3.2 |
131 km |
| May 8, 2021 |
4 km ENE of Hope, Kansas |
M3.2 |
103 km |
| Jun 4, 2023 |
13 km SE of Lincolnville, Kansas |
M3.2 |
108 km |
| Jul 4, 2020 |
5 km W of Kipp, Kansas |
M3.1 |
140 km |
| Mar 22, 2020 |
2 km WNW of Hope, Kansas |
M3.1 |
109 km |
| Jan 15, 2022 |
5 km SW of Gypsum, Kansas |
M3.1 |
141 km |
| Jan 10, 2022 |
4 km ESE of Assaria, Kansas |
M3.1 |
148 km |
| Jul 30, 2019 |
2 km ENE of New Cambria, Kansas |
M3.1 |
135 km |
Source: USGS (M2.5+, 1990–2025)
Tornado History
618 tornadoes (EF0+) within 100 km since 1950.
Strongest: EF5. Total: 97 fatalities, 1,321 injuries.
| Date |
Rating |
Distance |
Fatalities |
| Jun 8, 1966 |
EF5 |
20 km |
16 |
| May 20, 1957 |
EF5 |
81 km |
44 |
| May 28, 2019 |
EF4 |
57 km |
0 |
| Jun 11, 2008 |
EF4 |
66 km |
0 |
| May 4, 2003 |
EF4 |
96 km |
2 |
| Jun 8, 1974 |
EF4 |
79 km |
6 |
| Jun 8, 1966 |
EF4 |
66 km |
1 |
| Aug 6, 1962 |
EF4 |
49 km |
0 |
| May 7, 1961 |
EF4 |
88 km |
0 |
| May 19, 1960 |
EF4 |
34 km |
0 |
| May 19, 1960 |
EF4 |
10 km |
1 |
| May 22, 1952 |
EF4 |
64 km |
0 |
| Apr 30, 2024 |
EF3 |
54 km |
1 |
| May 21, 2019 |
EF3 |
92 km |
0 |
| Jun 3, 2014 |
EF3 |
98 km |
0 |
| May 28, 2013 |
EF3 |
66 km |
0 |
| May 21, 2011 |
EF3 |
66 km |
1 |
| May 8, 2003 |
EF3 |
60 km |
0 |
| Aug 17, 1985 |
EF3 |
51 km |
0 |
| Apr 26, 1984 |
EF3 |
56 km |
0 |
Source: NOAA SPC (EF0+, 1950–2024)
Wildfire History
20 wildfires (100+ acres) within 100 km.
Largest: ANNUAL BUR (60,039 ac, 1998).
| Year |
Name |
Acres |
Distance |
| 1998 |
ANNUAL BUR |
60,039 |
88 km |
| 2000 |
WEST SIDE MVD |
18,701 |
89 km |
| 2016 |
BURLEY HILL |
16,381 |
61 km |
| 2023 |
WAGSTAFF |
16,111 |
41 km |
| 1988 |
UNNAMED |
15,512 |
41 km |
| 1996 |
UNNAMED |
14,832 |
94 km |
| 2010 |
RANGE 51 |
13,760 |
69 km |
| 1991 |
UNNAMED |
12,063 |
95 km |
| 2001 |
TALLGRASS 01 |
10,737 |
91 km |
| 1996 |
UNNAMED |
9,081 |
97 km |
| 2009 |
MA-KILO |
8,935 |
79 km |
| 2024 |
AXELTON-BURKLUND |
8,831 |
77 km |
| 2019 |
2019-3238A |
8,632 |
71 km |
| 2018 |
ROCK WALL |
8,468 |
91 km |
| 2023 |
SMITH HILLS |
8,445 |
43 km |
| 2018 |
190 AND YY RD |
7,919 |
92 km |
| 2002 |
UNNAMED |
7,758 |
82 km |
| 2004 |
TALLGRASS 04 |
7,733 |
89 km |
| 2005 |
TALLGRASS 2005 |
7,510 |
90 km |
| 2013 |
UNNAMED |
7,465 |
70 km |
Source: NIFC/IRWIN (100+ acres)
Monthly Weather
| Month |
Avg Temperature |
Precipitation |
Summary |
| January |
29°F (-2°C) |
0.9 in |
Coldest, Driest |
| February |
33°F (1°C) |
0.9 in |
|
| March |
44°F (7°C) |
2.5 in |
|
| April |
55°F (13°C) |
3.2 in |
|
| May |
65°F (18°C) |
4.8 in |
|
| June |
74°F (23°C) |
5.3 in |
Wettest |
| July |
78°F (26°C) |
3.6 in |
Warmest |
| August |
77°F (25°C) |
3.7 in |
|
| September |
69°F (20°C) |
4.4 in |
|
| October |
57°F (14°C) |
2.9 in |
|
| November |
43°F (6°C) |
2.0 in |
|
| December |
32°F (0°C) |
1.3 in |
|
Willard has a seasonal temperature swing of 49°F / from 29°F in January to 78°F in July. Total annual precipitation is 35.5 inches, with June being the wettest month (5.3") and January the driest (0.9").
Average costs for common services in Willard. Prices are estimated based on regional cost of living data and may vary by provider.
Healthcare
| Doctor Visit (Primary Care) |
$225 ($135–$360) |
| Specialist Visit |
$315 ($180–$496) |
| Urgent Care Visit |
$180 ($90–$315) |
| Emergency Room Visit |
$1,982 ($721–$4,505) |
| Dental Cleaning |
$117 ($68–$180) |
| Dental Filling |
$225 ($135–$360) |
View all 40 services
Auto Repair
| Oil Change (Conventional) |
$41 ($23–$68) |
| Oil Change (Synthetic) |
$68 ($45–$108) |
| Brake Pad Replacement |
$270 ($135–$451) |
| Tire Rotation |
$36 ($18–$68) |
| New Tires (Set of 4) |
$541 ($360–$901) |
| Battery Replacement |
$180 ($90–$315) |
View all 18 services
Home Services
| Plumber (Per Hour) |
$90 ($54–$135) |
| Electrician (Per Hour) |
$81 ($45–$126) |
| HVAC Repair |
$360 ($135–$721) |
| HVAC System Install |
$6,307 ($3,604–$10,812) |
| Roof Repair |
$901 ($360–$1,802) |
| Roof Replacement |
$8,109 ($4,956–$13,515) |
View all 25 services
Legal
| Divorce (Uncontested) |
$1,352 ($451–$3,154) |
| Divorce (Contested) |
$13,515 ($4,505–$27,030) |
| DUI Defense |
$4,505 ($1,802–$9,010) |
| Bankruptcy (Chapter 7) |
$1,352 ($721–$2,703) |
| Will Preparation |
$451 ($180–$901) |
| Trust Preparation |
$2,253 ($901–$4,505) |
View all 12 services
Personal Care
| Men's Haircut |
$23 ($14–$41) |
| Women's Haircut |
$50 ($27–$90) |
| Hair Coloring (Full) |
$135 ($68–$225) |
| Manicure |
$23 ($14–$41) |
| Pedicure |
$36 ($23–$59) |
| Massage (1 Hour) |
$72 ($45–$117) |
View all 12 services
Food & Grocery
| Gallon of Milk (per gallon) |
$3.69 ($2.70–$4.96) |
| Dozen Eggs (per dozen) |
$3.15 ($2.25–$4.51) |
| Loaf of Bread |
$3.42 ($2.25–$4.96) |
| Chicken Breast (per lb) |
$4.05 ($2.70–$5.86) |
| Ground Beef (per lb) |
$4.96 ($3.60–$6.76) |
| Rice (per lb) |
$0.90 ($0.54–$1.62) |
View all 20 services
Utilities
| Electricity (Monthly) |
$126 ($72–$225) |
| Natural Gas (Monthly) |
$63 ($27–$135) |
| Water/Sewer (Monthly) |
$63 ($36–$108) |
| Internet (Monthly) |
$63 ($36–$90) |
| Cell Phone Plan (Monthly) |
$59 ($27–$90) |
| Cable TV (Monthly) |
$77 ($45–$135) |
View all 8 services
Transportation
| Monthly Parking (Downtown) |
$180 ($68–$451) |
| Car Insurance (Annual) |
$1,802 ($1,081–$3,154) |
| Bus Pass (Monthly) |
$63 ($27–$117) |
| Taxi/Uber (5-Mile Ride) |
$14 ($7.21–$23) |
| Car Registration (Annual) |
$90 ($27–$225) |
| Driver's License Renewal |
$27 ($14–$68) |
View all 8 services
Education & Childcare
| Daycare (Infant, Monthly) |
$1,081 ($541–$2,253) |
| Daycare (Toddler, Monthly) |
$901 ($451–$1,802) |
| After-School Care (Monthly) |
$360 ($180–$631) |
| Tutoring (Per Hour) |
$45 ($23–$90) |
| SAT/ACT Prep Course |
$901 ($360–$2,253) |
| Private School (K-12, Annual) |
$11,263 ($4,505–$27,030) |
View all 8 services
Pets
| Vet Visit (Routine Checkup) |
$54 ($27–$90) |
| Dog Vaccination (Annual) |
$90 ($45–$180) |
| Dog Grooming |
$54 ($27–$90) |
| Pet Boarding (Per Night) |
$36 ($18–$68) |
| Dog Spay/Neuter |
$270 ($135–$451) |
| Cat Spay/Neuter |
$180 ($90–$360) |
View all 9 services
Childcare
| Center-Based (monthly) |
| Infant | $804 |
| Toddler | $717 |
| Preschool | $625 |
| Family Childcare (monthly) |
| Infant | $565 |
| Toddler | $471 |
| Preschool | $471 |
Source: DOL Women's Bureau (2022)
Frequently Asked Questions About Willard
What is the population of Willard?
Willard has a population of 71 residents and is located in Kansas. The population density is 645 people per square mile, spread across 0.1 square miles. The median age of residents is 45.8 years, which is older than the national median of 38.9 years. The population is 35.2% female and 64.8% male.
Is Willard expensive to live in?
Willard is more affordable than the national average, with a cost of living index of 90.1 / below the baseline of 100. The median household income is $65,455, 13% below the national average of $75,149. Renters pay a median of $1,083 per month.
Is Willard safe?
Willard is considered a very safe city with a violent crime rate of 112 per 100,000 residents, well below the national average of 380. Property crime occurs at a rate of 1,042 per 100,000 (below the national average). Overall, Willard receives a safety grade of F based on combined crime data.
What is the weather like in Willard?
Willard has a four-season climate with an average annual temperature of 55°F (13°C). Winter temperatures average 29°F in January, while summers reach an average of 78°F in July. The area receives 302 sunny days per year, well above the national average of 205. Annual rainfall totals 37.3 inches. Air quality is rated Good with a median Air Quality Index (AQI) of 39.
How is the job market in Willard?
The job market in Willard is very strong, with unemployment at just 1.6% / well below the national rate of 3.6%. The average weekly wage is $1,156. There are 5,183 business establishments in the area, including 369 restaurants and food service locations. The average commute time is 26 minutes, and 7.7% of workers work from home.
How much does housing cost in Willard?
For renters, the median monthly rent is $1,083. Fair market rent is $753 for a 1-bedroom and $947 for a 2-bedroom apartment. The homeownership rate is 89.5%. The average annual property tax is $5,214.
How are the schools in Willard?
Schools in Willard score 5.5 out of 10 on standardized testing, near the national average. 12.3% of adults in Willard hold a bachelor's degree or higher, below the national average of 33.7%. 96.5% have completed high school. 2.9% hold a graduate or professional degree.
How healthy is Willard?
The obesity rate in Willard is 35.1% (above the national rate of 32.1%). 14.4% of adults are smokers. 20.2% are physically inactive. 22.7% of residents report depression. 7.4% lack health insurance. 87.1% of residents have access to exercise opportunities. The primary care physician ratio is 1:1,371.
What is transportation like in Willard?
The average commute in Willard is 26 minutes. 87.2% of workers drive alone to work, and 7.7% work from home.
What are the demographics of Willard?
The racial and ethnic makeup of Willard is 95.8% White, 4.2% Hispanic or Latino. 100% of residents speak only English at home. 61.0% of the population are military veterans. 7.2% of residents have a disability. 92.8% have health insurance coverage.
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