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Ashland, WI

Full City Profile · Wisconsin · Ashland County County

3.1 /5.0
B Good
7,884 Population 590/sq mi density
$49,258 Median Income $29,817 per capita
$162,200 Home Value $188,633 Zillow
$697 Median Rent 27.6% income on rent
41°F Avg Temperature 249 sunny days/yr
318 Violent Crime/100K 3,703 property/100K
B
Overall
3.1 / 5.0
Good overall score based on economy, affordability, safety and education
B+
Economy
3.5 / 5.0
$49,258 median income, 3.0% unemployment
A+
Affordability
4.8 / 5.0
$162,200 home value, $697/mo rent
F
Safety
1.0 / 5.0
318 violent crimes/100K
B
Education
3.1 / 5.0
25.9% bachelor's degree or higher

Housing Overview

Median Home Value
$162,200
42% below
US avg: $281,900
Median Rent
$697/mo
40% below
US avg: $1,163/mo
Homeownership Rate
60.0%
8% below US avg (65.4%)
Total Housing Units
3,846
Median year built: 1957

Home Value by Source

Census Median
$162,200
Zillow (ZHVI)
$188,633
Census ACS, Zillow ZHVI, Redfin median sale price

Ownership vs. Renting

60.0%
Owner-Occupied
40.0%
Renter-Occupied
60%
40%
US avg: 65.4% owner-occupied

Fair Market Rents (HUD FY2026)

Studio
$737/mo
1 Bedroom
$742/mo
2 Bedroom
$973/mo
3 Bedroom
$1,353/mo
4 Bedroom
$1,613/mo
Census median rent: $697/mo

Affordability & Housing Stock

Rent Burden
27.6%
of renters spending 30%+ of income on housing
11% below US avg (31.0%)
Median Year Built
1957
Average age of housing stock: 69 years
Homeownership Rate
60.0%

Complete Housing Data

Home Values

Census Median Value$162,200
Zillow Home Value (ZHVI)$188,633

Rent

Census Median Rent$697
FMR Studio$737
FMR 1-Bedroom$742
FMR 2-Bedroom$973
FMR 3-Bedroom$1,353
FMR 4-Bedroom$1,613

Market

Ownership & Stock

Owner-Occupied60.0%
Renter-Occupied40.0%
Homeownership Rate60.0%
Total Housing Units3,846
Median Year Built1957
Rent Burden27.6%