Baraboo, WI
Full City Profile · Wisconsin · Sauk County County
3.4
/5.0
B
Good
12,506
Population
1,654/sq mi density
$73,515
Median Income
$38,863 per capita
$201,800
Home Value
$296,993 Zillow
$926
Median Rent
26.6% income on rent
47°F
Avg Temperature
260 sunny days/yr
230
Violent Crime/100K
2,839 property/100K
B
Overall
3.4 / 5.0
Good overall score based on economy, affordability, safety and education
A
Economy
4.4 / 5.0
$73,515 median income, 2.3% unemployment
A+
Affordability
5.0 / 5.0
$201,800 home value, $926/mo rent
F
Safety
1.0 / 5.0
230 violent crimes/100K
B
Education
3.1 / 5.0
26.7% bachelor's degree or higher
Income Overview
Median Household Income
$73,515
2% below
US avg: $75,149
Per Capita Income
$38,863
0% below
US avg: $39,052
Unemployment Rate
2.3%
36% below
US avg: 3.6%
Poverty Rate
4.0%
68% below
US avg: 12.4%
Income Comparison: Baraboo vs. U.S. Average
Each bar shows Baraboo’s value as a percentage of the national average (100% line = U.S. avg)
Median Household
US: $75,149
$73,515
98%
Per Capita
US: $39,052
$38,863
100%
IRS Avg AGI
US: $72,000
$68,772
96%
Avg Weekly Wage
US: $1,432
$965
67%
Thin line = U.S. average (100%)
Employment & Commute
Avg Weekly Wage
$965
33% below US avg ($1,432)
Mean Commute Time
24 min
13% below US avg (28 min)
Work From Home
7.2%
53% below US avg (15.2%)
Drive Alone
77.9%
6% above US avg (73.2%)
Public Transit
0.0%
100% below US avg (5.0%)
County GDP
$5,577M
County-level GDP (BEA 2024)
How Residents Get to Work
Drive Alone
77.9%
Public Transit
0%
Work From Home
7.2%
Other
14.9%
Average commute time
24 minutes
US avg: 28 min
Business Landscape
Total Establishments
2,219
Restaurants
261
Healthcare
155
Retail
298
Manufacturing
86
Tax & Financial
IRS Avg Adjusted Gross Income
$68,772
4% below US avg ($72,000)
Avg Property Tax
$5,911
69% above US avg ($3,500)
Cost of Living Index
94.1
Below national average (100 = US avg)
Complete Economy Data
Income & Wages
| Median Household Income | $73,515 |
| Per Capita Income | $38,863 |
| IRS Avg Adjusted Gross Income | $68,772 |
| Avg Weekly Wage | $965 |
| County GDP | $5,577M |
Hardship Indicators
| Unemployment Rate | 2.3% |
| Poverty Rate | 4.0% |
| Gini Coefficient | 0.407 |
| Cost of Living Index | 94.1 |
Commute
| Mean Commute | 24 minutes |
| Drive Alone | 77.9% |
| Public Transit | 0.0% |
| Work From Home | 7.2% |
Businesses
| Total Establishments | 2,219 |
| Restaurants | 261 |
| Healthcare | 155 |
| Retail | 298 |
| Manufacturing | 86 |
Tax
| IRS Avg AGI | $68,772 |
| Avg Property Tax | $5,911 |
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