Median Income
$126,667
69% higher than US avg
Home Value
$290,100
3% higher than US avg
Bachelor's+
35.3%
5% higher than US avg
Obesity Rate
33.2%
3% higher than US avg
Unemployment
2.5%
31% lower than US avg
Poverty Rate
3.5%
72% lower than US avg
How Big Rock Compares to the U.S. Average (100% = U.S. avg)
People
Population1,208
Median Age40.6 yrs
Density280/mi²
Male / Female50% / 50%
Largest GroupWhite 92%
Economy
A+
Median Income$126,667
Per Capita$49,473
Unemployment2.5%
Poverty3.5%
County GDP$37,058M
Commute30 min
Housing
A+
Home Value$290,100
RentN/A
OwnershipN/A
Zillow$400,867
Health
Obesity33.2%
UninsuredN/A
Depression21.6%
Heart Disease4.7%
Climate
Avg Temp49°F
AQI43 (Good)
Rain37.3 in/yr
Elevation702 ft
Education
B+
Bachelor's+35.3%
High School+96.8%
School Score5.34
Community
2024 VoteR 45% / D 54%
Commute30 min
Libraries18
Is Big Rock a Good Place to Live?
Based on current data, Big Rock receives an overall livability score of 4.6 out of 5.0, earning a grade of A+. Key strengths include above-average household incomes, low unemployment, a low poverty rate, high health insurance coverage. Big Rock stands out as an excellent place to live, with strong marks across most quality-of-life indicators.
Economy & Jobs
The median household income in Big Rock is $126,667, which is significantly higher than the national average — 69% above $75,149. This places Big Rock among higher-income communities. The job market is very strong with unemployment at just 2.5%. Only 3.5% of residents live below the poverty line, well below the national rate of 12.4%. Workers commute an average of 30 minutes.
Cost of Living & Housing
The median home value in Big Rock is $290,100, roughly aligned with the national median of $281,900. At just 2.3x median income, home prices are very affordable relative to local earnings.
Education
Educational attainment is solid, with 35.3% holding a bachelor's degree or higher, near the national average. 96.8% have completed high school. Area schools have an average test score of 5.3/10.
Climate & Weather
Big Rock experiences four distinct seasons with an average temperature of 49°F. Winters average 21°F in January while summers reach 73°F in July. Annual precipitation totals 37.3 inches, including 33.1 inches of snow. Air quality is rated Good with a median AQI of 43.
Big Rock has a population of 1,208 with a density of 280 people per square mile. The median age is 40.6 years, 4% older than the national median of 38.9. The city is predominantly White (91.7%), with 1.7% Hispanic.
Population
40.6yrs
Median Age
4% above US avg
Language Spoken at Home
| English Only | 97.3% |
| 24% above US avg |
| Spanish | 2.7% |
| 80% below US avg |
The median household income in Big Rock is $126,667, which is 69% above the national average of $75,149. The unemployment rate is 2.5% (below the 3.6% US average). 3.5% of residents live below the poverty line. Workers commute an average of 30 minutes.
Income
| Median HH Income | $126,667 |
| 69% above US avg |
| Per Capita Income | $49,473 |
| Avg Weekly Wage | $1,208 |
| IRS Avg AGI | $92,140 |
Employment & Poverty
| Unemployment | 2.5% |
| 31% below US avg |
| Poverty Rate | 3.5% |
| 72% below US avg |
| Establishments (County) | 12,855 |
| County GDP | $37,058M |
Business (County)
| Restaurants | 1,068 |
| Healthcare | 1,260 |
| Retail | 1,423 |
| Manufacturing | 790 |
Tax & Cost of Living
| Property Tax (IRS) | $9,298 |
| 166% above US avg |
| Effective Tax Rate | 3.21% |
Commute & Transportation
| Commute Time | 30.1 min |
| Work from Home | 26.3% |
The median home value in Big Rock is $290,100, 3% above the national average. Zillow estimates the typical home value at $400,867.
Home Values
| Census Median | $290,100 |
| 3% above US avg |
| Zillow ZHVI | $400,867 |
Real Estate Market (Redfin)
| $/Sq Ft | $226 |
| Homes Sold | 2 |
| Sale-to-List Ratio | 100.5% |
| Price Drops | 0.0% |
Rental Costs
HUD Fair Market Rent
| Studio | $774 |
| 1 Bedroom | $854 |
| 2 Bedrooms | $1,063 |
| 3 Bedrooms | $1,370 |
| 4 Bedrooms | $1,561 |
Ownership & Property
Property Tax
| Avg Tax (IRS) | $9,298 |
| 166% above US avg |
| Effective Rate | 3.21% |
In Big Rock, 33.2% of adults are obese (above the 32.1% national rate). 21.6% report depression. 18.0% are physically inactive.
Health Metrics: Big Rock vs U.S. Average (%)
Chronic Conditions
| Obesity | 33.2% |
| 3% above US avg |
| Diabetes | 8.1% |
| Heart Disease | 4.7% |
| High Blood Pressure | 26.4% |
| Asthma | 9.7% |
| COPD | 5.0% |
| Stroke | 2.4% |
Behaviors & Mental Health
| |
| Binge Drinking | 22.3% |
| Physical Inactivity | 18.0% |
| Depression | 21.6% |
| Mental Distress | 16.6% |
| Physical Distress | 10.7% |
Healthcare Access
| Insurance Rate | 97.1% |
| |
| Checkup Rate | 74.2% |
| Premature Death | 6,046/100K |
Food & Exercise
| Food Environment | 8.9/10 |
| Exercise Access | 92.8% |
| Healthcare Facilities | 1,260 |
Crime Rates: Big Rock vs U.S. Average (per 100,000)
Traffic Safety
| Fatal Crashes (County/yr) | 37 |
Safety Score
Big Rock has an average annual temperature of 49°F (9°C). Winters average 21°F in January while summers reach 73°F in July. Annual precipitation is 37.3 inches. Air quality is rated Good with a median AQI of 43.
Temperature
21°F Jan (-6°C)
73°F Jul (23°C)
| Annual Average | 48.6°F |
| 10% below US avg |
| January Average | 21°F (-6°C) |
| July Average | 73°F (23°C) |
Precipitation & Snow
| Annual Rainfall | 37.3 inches |
| 2% below US avg |
| Snowfall | 33.1 inches/yr |
Air Quality
| AQI Median | 43.0 |
| Rating | Good |
Geography
| Elevation | 702 ft (214 m) |
| Area | 4.3 sq mi (11.2 km²) |
| Population Density | 280/sq mi |
| Coordinates | 41.7668°N, 88.5264°W |
| County FIPS | 17089 |