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Blowing Rock, NC
Full City Profile · North Carolina · Watauga County County
3.6
/5.0
B+
Good
848
Population
262/sq mi density
$120,865
Median Income
$73,833 per capita
$667,300
Home Value
$732,100 Zillow
$877
Median Rent
13.5% income on rent
50°F
Avg Temperature
318 sunny days/yr
323
Violent Crime/100K
2,264 property/100K
B+
Overall
3.6 / 5.0
Good overall score based on economy, affordability, safety and education
A+
Economy
5.0 / 5.0
$120,865 median income, 0.4% unemployment
B+
Affordability
3.6 / 5.0
$667,300 home value, $877/mo rent
F
Safety
1.0 / 5.0
323 violent crimes/100K
A+
Education
5.0 / 5.0
59.9% bachelor's degree or higher
Income Overview
Median Household Income
$120,865
61% above
US avg: $75,149
Per Capita Income
$73,833
89% above
US avg: $39,052
Unemployment Rate
0.4%
89% below
US avg: 3.6%
Poverty Rate
0.0%
100% below
US avg: 12.4%
Income Comparison: Blowing Rock vs. U.S. Average
Each bar shows Blowing Rock’s value as a percentage of the national average (100% line = U.S. avg)
Median Household
US: $75,149
$120,865
161%
Per Capita
US: $39,052
$73,833
189%
IRS Avg AGI
US: $72,000
$81,568
113%
Avg Weekly Wage
US: $1,432
$924
65%
Thin line = U.S. average (100%)
Employment & Commute
Avg Weekly Wage
$924
35% below US avg ($1,432)
Mean Commute Time
32 min
17% above US avg (28 min)
Work From Home
17.4%
14% above US avg (15.2%)
Drive Alone
78.5%
7% above US avg (73.2%)
Public Transit
0.0%
100% below US avg (5.0%)
County GDP
$3,193M
County-level GDP (BEA 2024)
How Residents Get to Work
Drive Alone
78.5%
Public Transit
0%
Work From Home
17.4%
Other
4.1%
Average commute time
32 minutes
US avg: 28 min
Business Landscape
Total Establishments
2,018
Restaurants
180
Healthcare
167
Retail
304
Manufacturing
40
Tax & Financial
IRS Avg Adjusted Gross Income
$81,568
13% above US avg ($72,000)
Avg Property Tax
$4,223
21% above US avg ($3,500)
Cost of Living Index
94.3
Below national average (100 = US avg)
Complete Economy Data
Income & Wages
| Median Household Income | $120,865 |
| Per Capita Income | $73,833 |
| IRS Avg Adjusted Gross Income | $81,568 |
| Avg Weekly Wage | $924 |
| County GDP | $3,193M |
Hardship Indicators
| Unemployment Rate | 0.4% |
| Poverty Rate | 0.0% |
| Gini Coefficient | 0.509 |
| Cost of Living Index | 94.3 |
Commute
| Mean Commute | 32 minutes |
| Drive Alone | 78.5% |
| Public Transit | 0.0% |
| Work From Home | 17.4% |
Businesses
| Total Establishments | 2,018 |
| Restaurants | 180 |
| Healthcare | 167 |
| Retail | 304 |
| Manufacturing | 40 |
Tax
| IRS Avg AGI | $81,568 |
| Avg Property Tax | $4,223 |