Median Income
$76,964
2% higher than US avg
Home Value
$156,100
45% lower than US avg
Violent Crime
132/100K
65% lower than US avg
Bachelor's+
20.0%
41% lower than US avg
Median Rent
$806
31% lower than US avg
Obesity Rate
43.1%
34% higher than US avg
Unemployment
3.2%
11% lower than US avg
Poverty Rate
7.3%
41% lower than US avg
How Brandon Compares to the U.S. Average (100% = U.S. avg)
People
Population914
Median Age37.7 yrs
Density1,203/mi²
Male / Female54% / 47%
Largest GroupWhite 77%
Veterans10.9%
Economy
A
Median Income$76,964
Per Capita$32,669
Unemployment3.2%
Poverty7.3%
County GDP$904M
Commute25 min
Housing
A+
Home Value$156,100
Rent$806
Ownership65.0%
Zillow$227,384
Housing Units338
Rent Burden20.1%
Crime
F
Violent132/100K
Property1,015/100K
Health
Obesity43.1%
Uninsured8.9%
Smoking14.7%
Depression25.6%
Heart Disease5.1%
Climate
Avg Temp45°F (7°C)
AQI38 (Good)
Rain31.5 in/yr
Sunny Days260/yr
Elevation1,002 ft (305 m)
Education
C+
Bachelor's+20.0%
High School+93.9%
Graduate+3.0%
School Score5.60
Community
2024 VoteR 68% / D 31%
Commute25 min
Broadband91.8%
EV Stations2
Libraries5
Is Brandon a Good Place to Live?
Based on current data, Brandon receives an overall livability score of 3.2 out of 5.0, earning a grade of B. Key strengths include low unemployment, low crime rates, affordable housing, abundant sunshine. Areas to be aware of include high obesity rates. Brandon offers a solid quality of life with a good balance of affordability, safety, and opportunity.
Economy & Jobs
The median household income in Brandon is $76,964, roughly in line with the national average of $75,149. Unemployment stands at 3.2%, indicating a healthy job market. Only 7.3% of residents live below the poverty line, well below the national rate of 12.4%. Workers commute an average of 25 minutes.
Cost of Living & Housing
The median home value in Brandon is $156,100, 45% below the national median / offering relatively affordable homeownership. Renters pay a median of $806 per month, below the national average / a plus for affordability. At just 2x median income, home prices are very affordable relative to local earnings.
Safety & Crime
Brandon is a very safe community with a violent crime rate of 132 per 100,000 residents / well below the national average of 380. Property crime occurs at a rate of 1,015 per 100,000, 48% below the national average.
Education
20.0% of residents hold a bachelor's degree, below the national average of 33.7%. 93.9% have completed high school. Area schools have an average test score of 5.6/10.
Climate & Weather
Brandon has a cool climate with an average annual temperature of 45°F. Winters average 17°F in January while summers reach 70°F in July. With 260 sunny days per year, residents enjoy well above the national average of sunshine. Annual precipitation totals 31.5 inches, including 37.6 inches of snow. Air quality is rated Good with a median AQI of 38.
Brandon has a population of 914 with a density of 1,203 people per square mile, spread across 0.8 square miles. The median age is 37.7 years, 3% younger than the national median of 38.9. The gender split is 46.5% female and 53.5% male. The city is predominantly White (76.8%), with 1.6% Hispanic, 10.8% Black. English is the primary language spoken at home by 97.2% of residents. 10.9% of the population are veterans, above the national rate of 6.0%. 10.3% of residents have a disability (below the 13.0% national average). 91.3% have health insurance coverage.
Population
37.7yrs
Median Age
3% below US avg
Language Spoken at Home
English Only
97.2%
24% above US avg
Spanish
2.8%
79% below US avg
The median household income in Brandon is $76,964, which is 2% above the national average of $75,149. Per capita income is $32,669 (below the $39,052 national figure). The average weekly wage is $952, 34% lower than the U.S. average. The unemployment rate is 3.2% (below the 3.6% US average). 7.3% of residents live below the poverty line, lower than the national rate of 12.4%. The area has 534 business establishments, including 50 restaurants. The cost of living index is 94.1, below the national baseline of 100 / offering relatively affordable living. Workers commute an average of 25 minutes. 4.0% of workers work from home (below the 15.2% national rate).
Income
| Median HH Income | $76,964 |
| 2% above US avg |
| Per Capita Income | $32,669 |
| Avg Weekly Wage | $952 |
| IRS Avg AGI | $67,664 |
| Gini Index | 0.414 (0=equal, 1=unequal) |
Employment & Poverty
| Unemployment | 3.2% |
| 11% below US avg |
| Poverty Rate | 7.3% |
| 41% below US avg |
| Establishments (County) | 534 |
| County GDP | $904M |
Business (County)
| Restaurants | 50 |
| Healthcare | 46 |
| Retail | 68 |
| Manufacturing | 32 |
Tax & Cost of Living
| Property Tax (IRS) | $6,577 |
| 88% above US avg |
| Cost of Living | 94.10 (100=avg) |
| Effective Tax Rate | 4.21% |
Commute & Transportation
| Commute Time | 24.5 min |
| Drive Alone | 85.5% |
| Public Transit | 0.0% |
| Work from Home | 4.0% |
The median home value in Brandon is $156,100, 45% below the national median of $281,900. Zillow estimates the typical home value at $227,384, higher than the Census estimate. Monthly rent averages $806 (31% below the national average of $1,163). Fair market rent ranges from $872 for a one-bedroom to $1,097 for a two-bedroom apartment. 65.0% of housing units are owner-occupied. There are 338 total housing units in the city. The median year a home was built is 1938. The average annual property tax is $6,577 (higher than the $3,500 national average). 20.1% of renters spend 30% or more of their income on housing. The home price-to-income ratio is 2x, well within the affordable range.
Home Values
| Census Median | $156,100 |
| 45% below US avg |
| Zillow ZHVI | $227,384 |
Real Estate Market (Redfin)
Rental Costs
| Census Median Rent | $806 |
| 31% below US avg |
| Rent Burden | 20.1% |
HUD Fair Market Rent
| Studio | $797 |
| 1 Bedroom | $872 |
| 2 Bedrooms | $1,097 |
| 3 Bedrooms | $1,405 |
| 4 Bedrooms | $1,572 |
Ownership & Property
| Homeownership | 65.0% |
| Owner-Occupied | 65.0% |
| Renter-Occupied | 35.0% |
| Housing Units | 338 |
| Median Year Built | 1938 |
Property Tax
| Avg Tax (IRS) | $6,577 |
| 88% above US avg |
| Effective Rate | 4.21% |
In Brandon, 43.1% of adults are obese, above the national rate of 32.1%. 8.8% have diabetes (below the 10.5% national rate). Heart disease affects 5.1% of residents. 28.6% have high blood pressure. 14.7% are current smokers. 21.7% report binge drinking. 27.0% are physically inactive. 25.6% report depression (above the 20.0% national average). 16.9% experience frequent mental distress. 8.9% of residents lack health insurance. The primary care physician ratio is 1:1,202. The dentist ratio is 1:1,747. 65.6% of residents have access to exercise opportunities. The food environment index is 8.6 out of 10.
Health Metrics: Brandon vs U.S. Average (%)
Chronic Conditions
| Obesity | 43.1% |
| 34% above US avg |
| Diabetes | 8.8% |
| Heart Disease | 5.1% |
| High Blood Pressure | 28.6% |
| Asthma | 11.0% |
| COPD | 5.4% |
| Cancer | 7.0% |
| Stroke | 2.7% |
Behaviors & Mental Health
| Smoking | 14.7% |
| 5% above US avg |
| Binge Drinking | 21.7% |
| Physical Inactivity | 27.0% |
| Depression | 25.6% |
| Mental Distress | 16.9% |
| Physical Distress | 12.3% |
| Short Sleep | 31.2% |
Healthcare Access
| Insurance Rate | 91.3% |
| Uninsured | 8.9% |
| 3% above US avg |
| Primary Care | 1:1,202 |
| Dentists | 1:1,747 |
| Mental Health | 1:967 |
| Checkup Rate | 75.1% |
| Dental Visits | 66.9% |
| Premature Death | 8,058/100K |
Food & Exercise
| Food Environment | 8.6/10 |
| Exercise Access | 65.6% |
| Healthcare Facilities | 46 |
Brandon has a violent crime rate of 132 per 100,000 residents, 65% below the national average of 380. Property crime stands at 1,015 per 100,000, 48% below the U.S. average. The county recorded 1 fatal traffic crashes. Overall, Brandon receives a safety grade of F.
Crime Rates: Brandon vs U.S. Average (per 100,000)
Violent Crime
| Total Violent | 132.4/100K |
| 65% below US avg |
| |
Property Crime
| Total Property | 1,015.4/100K |
| 48% below US avg |
Traffic Safety
| Fatal Crashes (County/yr) | 1 |
| Avg Accident Severity | 0.0 / 4.0 |
Safety Score
| Safety Grade | F |
| Safety Score | 1.0 / 5.0 |
Brandon has a cool climate with an average annual temperature of 45°F (7°C). Winters average 17°F in January while summers reach 70°F in July. The area gets 260 sunny days per year, above the national average. Annual precipitation totals 31.5 inches. The area receives 37.6 inches of snow annually, a moderate snowfall amount. Air quality is rated Good with a median AQI of 38. The city sits at an elevation of 1,002 feet.
Temperature
17°F Jan (-8°C)
70°F Jul (21°C)
| Annual Average | 45.1°F |
| 16% below US avg |
| January Average | 17°F (-8°C) |
| July Average | 70°F (21°C) |
| Sunny Days | 260 days/yr |
Geography
| Elevation | 1,002 ft (305 m) |
| Area | 0.8 sq mi (2.0 km²) |
| Population Density | 1,203/sq mi |
| Coordinates | 43.7354°N, 88.7821°W |
| Timezone | America/Chicago |
| County | Green Lake County County |
| Nearest Airport | Wittman Regional (OSH)
20 miles away |
Precipitation & Snow
Annual Rainfall
31.5"
17% below US avg
Wettest Month (Sep)
3.94"
Air Quality
| AQI Median | 38.0 |
| Rating | Good |
Natural Hazard Risk
| Overall Risk | Relatively Low |
| Risk Score | 58.1 / 100 |
| Social Vulnerability | 86.1 / 100 |
| Community Resilience | 77.9 / 100 |
Hazard Breakdown
| Tornado |
Relatively Moderate |
| Hurricane |
Very Low |
| Earthquake |
Very Low |
| Wildfire |
Very Low |
| Flood |
Relatively Low |
| Hail |
Relatively Moderate |
| Strong Wind |
Relatively Moderate |
| Heat Wave |
Relatively Low |
| Winter Weather |
Relatively Low |
| Lightning |
Relatively Low |
| Ice Storm |
Very Low |
| Drought |
Relatively Low |
| Cold Wave |
Relatively Moderate |
| Landslide |
Very Low |
Source: FEMA National Risk Index v1.20 (Dec 2025)
Tornado History
561 tornadoes (EF0+) within 100 km since 1950.
Strongest: EF5. Total: 34 fatalities, 511 injuries.
| Date |
Rating |
Distance |
Fatalities |
| Jul 18, 1996 |
EF5 |
14 km |
0 |
| Jul 5, 1994 |
EF4 |
98 km |
0 |
| Apr 27, 1984 |
EF4 |
38 km |
1 |
| Apr 27, 1984 |
EF4 |
90 km |
1 |
| Apr 4, 1981 |
EF4 |
58 km |
3 |
| Apr 21, 1974 |
EF4 |
4 km |
0 |
| Aug 22, 1964 |
EF4 |
80 km |
0 |
| Apr 3, 1956 |
EF4 |
26 km |
7 |
| Sep 26, 1951 |
EF4 |
48 km |
1 |
| Sep 26, 1951 |
EF4 |
78 km |
6 |
| Jun 23, 2004 |
EF3 |
20 km |
0 |
| Jun 23, 2004 |
EF3 |
15 km |
1 |
| Aug 27, 1994 |
EF3 |
100 km |
2 |
| Aug 29, 1992 |
EF3 |
70 km |
1 |
| Jun 8, 1984 |
EF3 |
48 km |
0 |
| Apr 27, 1984 |
EF3 |
89 km |
0 |
| Jun 5, 1980 |
EF3 |
67 km |
0 |
| Apr 7, 1980 |
EF3 |
32 km |
0 |
| Jun 5, 1977 |
EF3 |
10 km |
0 |
| Jun 4, 1975 |
EF3 |
67 km |
0 |
Source: NOAA SPC (EF0+, 1950–2024)
Wildfire History
10 wildfires (100+ acres) within 100 km.
Largest: COTTONVILLE INCIDENT (3,466 ac, 2005).
| Year |
Name |
Acres |
Distance |
| 2005 |
COTTONVILLE INCIDENT |
3,466 |
87 km |
| 2006 |
UNNAMED |
1,524 |
27 km |
| 2010 |
RX BURN |
1,236 |
27 km |
| 1994 |
SOMMERS |
938 |
21 km |
| 1988 |
PEACHY RD |
812 |
24 km |
| 2018 |
2018 BADGER RX BURNS |
659 |
88 km |
| 2019 |
2019 BADGER RX BURNS |
627 |
87 km |
| 2006 |
UNNAMED |
612 |
19 km |
| 2007 |
TOWER RD 2 |
592 |
24 km |
| 2024 |
RX-HWY Y - SOUTH |
553 |
86 km |
Source: NIFC/IRWIN (100+ acres)
Monthly Weather
| Month |
Avg Temperature |
Precipitation |
Summary |
| January |
17°F (-8°C) |
1.1 in |
Coldest |
| February |
21°F (-6°C) |
1.1 in |
Driest |
| March |
32°F (-0°C) |
2.0 in |
|
| April |
45°F (7°C) |
3.0 in |
|
| May |
57°F (14°C) |
3.2 in |
|
| June |
67°F (19°C) |
3.6 in |
|
| July |
70°F (21°C) |
3.6 in |
Warmest |
| August |
68°F (20°C) |
3.8 in |
|
| September |
60°F (16°C) |
3.9 in |
Wettest |
| October |
49°F (9°C) |
2.4 in |
|
| November |
35°F (1°C) |
2.2 in |
|
| December |
22°F (-6°C) |
1.5 in |
|
Brandon has a seasonal temperature swing of 53°F / from 17°F in January to 70°F in July. Total annual precipitation is 31.4 inches, with September being the wettest month (3.9") and February the driest (1.1").
Average costs for common services in Brandon. Prices are estimated based on regional cost of living data and may vary by provider.
Healthcare
| Doctor Visit (Primary Care) |
$235 ($141–$376) |
| Specialist Visit |
$329 ($188–$518) |
| Urgent Care Visit |
$188 ($94–$329) |
| Emergency Room Visit |
$2,070 ($753–$4,705) |
| Dental Cleaning |
$122 ($71–$188) |
| Dental Filling |
$235 ($141–$376) |
View all 40 services
Auto Repair
| Oil Change (Conventional) |
$42 ($24–$71) |
| Oil Change (Synthetic) |
$71 ($47–$113) |
| Brake Pad Replacement |
$282 ($141–$471) |
| Tire Rotation |
$38 ($19–$71) |
| New Tires (Set of 4) |
$565 ($376–$941) |
| Battery Replacement |
$188 ($94–$329) |
View all 18 services
Home Services
| Plumber (Per Hour) |
$94 ($56–$141) |
| Electrician (Per Hour) |
$85 ($47–$132) |
| HVAC Repair |
$376 ($141–$753) |
| HVAC System Install |
$6,587 ($3,764–$11,292) |
| Roof Repair |
$941 ($376–$1,882) |
| Roof Replacement |
$8,469 ($5,176–$14,115) |
View all 25 services
Legal
| Divorce (Uncontested) |
$1,412 ($471–$3,294) |
| Divorce (Contested) |
$14,115 ($4,705–$28,230) |
| DUI Defense |
$4,705 ($1,882–$9,410) |
| Bankruptcy (Chapter 7) |
$1,412 ($753–$2,823) |
| Will Preparation |
$471 ($188–$941) |
| Trust Preparation |
$2,353 ($941–$4,705) |
View all 12 services
Personal Care
| Men's Haircut |
$24 ($14–$42) |
| Women's Haircut |
$52 ($28–$94) |
| Hair Coloring (Full) |
$141 ($71–$235) |
| Manicure |
$24 ($14–$42) |
| Pedicure |
$38 ($24–$61) |
| Massage (1 Hour) |
$75 ($47–$122) |
View all 12 services
Food & Grocery
| Gallon of Milk (per gallon) |
$3.86 ($2.82–$5.18) |
| Dozen Eggs (per dozen) |
$3.29 ($2.35–$4.71) |
| Loaf of Bread |
$3.58 ($2.35–$5.18) |
| Chicken Breast (per lb) |
$4.23 ($2.82–$6.12) |
| Ground Beef (per lb) |
$5.18 ($3.76–$7.06) |
| Rice (per lb) |
$0.94 ($0.56–$1.69) |
View all 20 services
Utilities
| Electricity (Monthly) |
$132 ($75–$235) |
| Natural Gas (Monthly) |
$66 ($28–$141) |
| Water/Sewer (Monthly) |
$66 ($38–$113) |
| Internet (Monthly) |
$66 ($38–$94) |
| Cell Phone Plan (Monthly) |
$61 ($28–$94) |
| Cable TV (Monthly) |
$80 ($47–$141) |
View all 8 services
Transportation
| Monthly Parking (Downtown) |
$188 ($71–$471) |
| Car Insurance (Annual) |
$1,882 ($1,129–$3,294) |
| Bus Pass (Monthly) |
$66 ($28–$122) |
| Taxi/Uber (5-Mile Ride) |
$14 ($7.53–$24) |
| Car Registration (Annual) |
$94 ($28–$235) |
| Driver's License Renewal |
$28 ($14–$71) |
View all 8 services
Education & Childcare
| Daycare (Infant, Monthly) |
$1,129 ($565–$2,353) |
| Daycare (Toddler, Monthly) |
$941 ($471–$1,882) |
| After-School Care (Monthly) |
$376 ($188–$659) |
| Tutoring (Per Hour) |
$47 ($24–$94) |
| SAT/ACT Prep Course |
$941 ($376–$2,353) |
| Private School (K-12, Annual) |
$11,763 ($4,705–$28,230) |
View all 8 services
Pets
| Vet Visit (Routine Checkup) |
$56 ($28–$94) |
| Dog Vaccination (Annual) |
$94 ($47–$188) |
| Dog Grooming |
$56 ($28–$94) |
| Pet Boarding (Per Night) |
$38 ($19–$71) |
| Dog Spay/Neuter |
$282 ($141–$471) |
| Cat Spay/Neuter |
$188 ($94–$376) |
View all 9 services
Childcare
| Center-Based (monthly) |
| Infant | $909 |
| Toddler | $823 |
| Preschool | $823 |
| Family Childcare (monthly) |
| Infant | $671 |
| Toddler | $650 |
| Preschool | $650 |
Source: DOL Women's Bureau (2022)
Frequently Asked Questions About Brandon
What is the population of Brandon?
Brandon has a population of 914 residents and is located in Wisconsin. The population density is 1,203 people per square mile, spread across 0.8 square miles. The median age of residents is 37.7 years. The population is 46.5% female and 53.5% male.
Is Brandon expensive to live in?
Brandon is more affordable than the national average, with a cost of living index of 94.1 / below the baseline of 100. The median household income is $76,964, 2% above the national average of $75,149. The median home value is $156,100 (45% below the U.S. median). Renters pay a median of $806 per month, below the national average of $1,163. The home price-to-income ratio is 2x, indicating housing is reasonably affordable relative to local income levels.
Is Brandon safe?
Brandon is considered a very safe city with a violent crime rate of 132 per 100,000 residents, well below the national average of 380. Property crime occurs at a rate of 1,015 per 100,000 (below the national average). Overall, Brandon receives a safety grade of F based on combined crime data.
What is the weather like in Brandon?
Brandon has a cool climate with an average annual temperature of 45°F (7°C). Winter temperatures average 17°F in January, while summers reach an average of 70°F in July. The area receives 260 sunny days per year, well above the national average of 205. Annual rainfall totals 31.5 inches, with 37.6 inches of snow. Air quality is rated Good with a median Air Quality Index (AQI) of 38.
How is the job market in Brandon?
Brandon has a healthy job market with an unemployment rate of 3.2%, near the national average of 3.6%. The average weekly wage is $952. There are 534 business establishments in the area, including 50 restaurants and food service locations. The average commute time is 25 minutes, and 4.0% of workers work from home.
How much does housing cost in Brandon?
The median home value in Brandon is $156,100. Zillow estimates the typical home value at $227,384. For renters, the median monthly rent is $806. Fair market rent is $872 for a 1-bedroom and $1,097 for a 2-bedroom apartment. The homeownership rate is 65.0%. The average annual property tax is $6,577.
How are the schools in Brandon?
Schools in Brandon score 5.6 out of 10 on standardized testing, near the national average. 20.0% of adults in Brandon hold a bachelor's degree or higher, below the national average of 33.7%. 93.9% have completed high school. 3.0% hold a graduate or professional degree.
How healthy is Brandon?
The obesity rate in Brandon is 43.1% (above the national rate of 32.1%). 14.7% of adults are smokers. 27.0% are physically inactive. 25.6% of residents report depression. 8.9% lack health insurance. 65.6% of residents have access to exercise opportunities. The primary care physician ratio is 1:1,202.
What is transportation like in Brandon?
The average commute in Brandon is 25 minutes, shorter than the national average of 28 minutes. 85.5% of workers drive alone to work, and 4.0% work from home.
What are the demographics of Brandon?
The racial and ethnic makeup of Brandon is 76.8% White, 10.8% Black or African American, 1.6% Hispanic or Latino. 97.2% of residents speak only English at home. 10.9% of the population are military veterans. 10.3% of residents have a disability. 91.3% have health insurance coverage.
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