Florence, WI

Wisconsin

Florence is a small town in Wisconsin with a population of 391. Residents earn $35,733 per year, which is 52% below the national average.

3.5 /5.0
B+ Good
391 Population 144/sq mi density
$35,733 Median Income $21,924 per capita
$31,900 Home Value $219,514 Zillow
$320 Median Rent 28.4% income on rent
40°F Avg Temperature 270 sunny days/yr
B+
Overall
3.5 / 5.0
Good overall score based on economy, affordability, safety and education
C+
Economy
2.5 / 5.0
$35,733 median income, 8.2% unemployment
A+
Affordability
5.0 / 5.0
$31,900 home value, $320/mo rent
B
Education
3.0 / 5.0
25.2% bachelor's degree or higher
Median Income $35,733
52% lower than US avg
Home Value $31,900
89% lower than US avg
Bachelor's+ 25.2%
25% lower than US avg
Median Rent $320
72% lower than US avg
Obesity Rate 38.4%
20% higher than US avg
Unemployment 8.2%
128% higher than US avg
Poverty Rate 11.5%
7% lower than US avg

How Florence Compares to the U.S. Average (100% = U.S. avg)

People

Population391
Median Age55.8 yrs
Density144/mi²
Male / Female48% / 52%
Largest GroupWhite 97%
Veterans11.6%

Economy

C+
Median Income$35,733
Per Capita$21,924
Unemployment8.2%
Poverty11.5%
County GDP$172M
Commute7 min

Housing

A+
Home Value$31,900
Rent$320
OwnershipN/A
Zillow$219,514
Housing Units303
Rent Burden28.4%

Health

Obesity38.4%
Uninsured8.7%
Smoking16.8%
Depression27.0%
Heart Disease5.8%

Climate

Avg Temp40°F (5°C)
AQI38 (Good)
Rain30.4 in/yr
Sunny Days270/yr
Elevation1,298 ft (396 m)

Education

B
Bachelor's+25.2%
High School+78.3%
Graduate+5.1%
School Score5.68

Community

2024 VoteR 75% / D 25%
Commute7 min
Broadband71.4%
Libraries1

Is Florence a Good Place to Live?

Based on current data, Florence receives an overall livability score of 3.5 out of 5.0, earning a grade of B+. Key strengths include affordable housing, abundant sunshine. Areas to be aware of include above-average unemployment, below-average incomes. Florence offers a solid quality of life with a good balance of affordability, safety, and opportunity.

Economy & Jobs

The median household income in Florence is $35,733, 52% below the national average of $75,149. At 8.2%, unemployment is notably high. 11.5% of residents live in poverty, near the national average of 12.4%. Workers commute an average of 7 minutes, shorter than most U.S. cities.

Cost of Living & Housing

The median home value in Florence is $31,900, 89% below the national median — offering relatively affordable homeownership. Renters pay a median of $320 per month, below the national average — a plus for affordability. At just 0.9x median income, home prices are very affordable relative to local earnings.

Education

25.2% of residents hold a bachelor's degree, below the national average of 33.7%. 78.3% have completed high school. Area schools have an average test score of 5.7/10.

Climate & Weather

Florence has a cool climate with an average annual temperature of 40°F. Winters average 13°F in January while summers reach 66°F in July. With 270 sunny days per year, residents enjoy well above the national average of sunshine. Annual precipitation totals 30.4 inches, including 65.6 inches of snow. Air quality is rated Good with a median AQI of 38.

Florence has a population of 391 with a density of 144 people per square mile. The median age is 55.8 years, 43% older than the national median of 38.9. The city is predominantly White (97.2%), with 1.8% Black.

Population

391
Total Population
144
People / sq mi
55.8yrs
Median Age
43% above US avg
2.7mi²
Land Area

Gender Distribution

Male 48.3%
Female 51.7%

Race & Ethnicity

Florence vs U.S. Average

Language Spoken at Home

English Only97.8%
25% above US avg
Spanish2.2%
84% below US avg

Social Characteristics

Florence vs U.S. Average

The median household income in Florence is $35,733, which is 52% below the national average of $75,149. The unemployment rate is 8.2% (above the 3.6% US average). 11.5% of residents live below the poverty line. Workers commute an average of 7 minutes.

Income: Florence vs U.S.

Commute Mode

Income

Median HH Income$35,733
52% below US avg
Per Capita Income$21,924
Avg Weekly Wage$698
IRS Avg AGI$68,314

Employment & Poverty

Unemployment8.2%
128% above US avg
Poverty Rate11.5%
7% below US avg
Establishments (County)137
County GDP$172M

Business (County)

Restaurants22
Healthcare4
Retail13
Manufacturing10

Tax & Cost of Living

Property Tax (IRS)$6,671
91% above US avg
Effective Tax Rate20.91%

Commute & Transportation

Commute Time6.6 min
Drive Alone87.4%
Public Transit0.0%
Work from Home0.0%

Walkability

The median home value in Florence is $31,900, 89% below the national average. Monthly rent averages $320 (72% below US avg). Zillow estimates the typical home value at $219,514.

Home Value Sources

Ownership Split

Home Values

Census Median$31,900
89% below US avg
Zillow ZHVI$219,514

Real Estate Market (Redfin)

Rental Costs

Census Median Rent$320
72% below US avg
Rent Burden28.4%

HUD Fair Market Rent

Studio$715
1 Bedroom$767
2 Bedrooms$1,007
3 Bedrooms$1,241
4 Bedrooms$1,384

Ownership & Property

Owner-Occupied69.8%
Housing Units303
Median Year Built1953

Property Tax

Avg Tax (IRS)$6,671
91% above US avg
Effective Rate20.91%
In Florence, 38.4% of adults are obese (above the 32.1% national rate). 8.7% of residents lack health insurance. 16.8% are current smokers. 27.0% report depression. 28.6% are physically inactive.

Health Metrics: Florence vs U.S. Average (%)

Chronic Conditions

Obesity38.4%
20% above US avg
Diabetes9.9%
Heart Disease5.8%
High Blood Pressure30.2%
Asthma11.8%
COPD6.7%
Cancer7.2%
Stroke3.1%

Behaviors & Mental Health

Smoking16.8%
20% above US avg
Binge Drinking21.1%
Physical Inactivity28.6%
Depression27.0%
Mental Distress18.7%
Physical Distress13.9%
Short Sleep35.4%

Healthcare Access

Insurance Rate88.0%
Uninsured8.7%
1% above US avg
Checkup Rate74.7%
Dental Visits59.6%
Premature Death7,123/100K

Food & Exercise

Food Environment8.6/10
Exercise Access62.9%
Healthcare Facilities4
Florence has an average annual temperature of 40°F (5°C). Winters average 13°F in January while summers reach 66°F in July. Annual precipitation is 30.4 inches. The area enjoys 270 sunny days per year. Air quality is rated Good with a median AQI of 38.

Temperature

13°F Jan (-11°C) 66°F Jul (19°C)
Annual Average40.4°F
25% below US avg
January Average13°F (-11°C)
July Average66°F (19°C)
Sunny Days270 days/yr

Precipitation & Snow

Annual Rainfall30.4 inches
20% below US avg
Snowfall65.6 inches/yr

Air Quality

AQI Median38.0
RatingGood

Geography

Elevation1,298 ft (396 m)
Area2.7 sq mi (7.0 km²)
Population Density144/sq mi
Coordinates45.9279°N, 88.2352°W
TimezoneAmerica/Chicago
County FIPS55037
It is classified as Nonmetro — Rural. 25.2% of residents hold a bachelor's degree or higher (25% below US avg). In the 2024 election, the county voted Republican by a 49.8-point margin. 71.4% of households have broadband internet.

2024 Presidential Election (County)

R 74.6%
D 24.8%

Winner: Republican by 49.8 points

Education

Bachelor's Degree+25.2%
25% below US avg
High School+78.3%
Graduate Degree+5.1%
School Test Score5.68
B Education Grade (3.0/5.0)

Urban-Rural Classification

RUCC Code 9Nonmetro — Rural
Population Density144/sq mi
Total Area2.7 sq mi

Infrastructure & Services

Broadband Access71.4%
Public Libraries1
Healthcare Facilities4
Restaurants22
Retail Stores13

Safety & Disasters

Fatal Crashes (County/yr)2

Commute & Transportation

Avg Commute6.6 min
Drive Alone87.4%
Public Transit0.0%
Work from Home0.0%

Nearby Cities

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