Median Income
$56,875
24% lower than US avg
Home Value
$145,300
48% lower than US avg
Violent Crime
0/100K
100% lower than US avg
Bachelor's+
6.7%
80% lower than US avg
Median Rent
$883
24% lower than US avg
Obesity Rate
38.2%
19% higher than US avg
Unemployment
0.5%
86% lower than US avg
Poverty Rate
11.7%
6% lower than US avg
How Nichols Compares to the U.S. Average (100% = U.S. avg)
People
Population278
Median Age40.4 yrs
Density312/mi²
Male / Female50% / 50%
Largest GroupWhite 78%
Veterans12.5%
Economy
B+
Median Income$56,875
Per Capita$32,206
Unemployment0.5%
Poverty11.7%
County GDP$17,224M
Commute30 min
Housing
A+
Home Value$145,300
Rent$883
Ownership44.2%
Zillow$299,595
Housing Units107
Rent Burden22.9%
Crime
C+
Violent0/100K
Property983/100K
Health
Obesity38.2%
Uninsured10.1%
Smoking15.0%
Depression24.5%
Heart Disease5.4%
Climate
Avg Temp45°F (7°C)
AQI38 (Good)
Rain32.4 in/yr
Sunny Days270/yr
Elevation778 ft (237 m)
Education
D
Bachelor's+6.7%
High School+87.1%
Graduate+1.2%
School Score6.15
Community
2024 VoteR 54% / D 44%
Commute30 min
Broadband86.7%
EV Stations6
Libraries9
Is Nichols a Good Place to Live?
Based on current data, Nichols receives an overall livability score of 3.2 out of 5.0, earning a grade of B. Key strengths include low unemployment, low crime rates, affordable housing, abundant sunshine. Areas to be aware of include below-average incomes. Nichols offers a solid quality of life with a good balance of affordability, safety, and opportunity.
Economy & Jobs
The median household income in Nichols is $56,875, 24% below the national average of $75,149. The job market is very strong with unemployment at just 0.5%. 11.7% of residents live in poverty, near the national average of 12.4%. Workers commute an average of 30 minutes.
Cost of Living & Housing
The median home value in Nichols is $145,300, 48% below the national median / offering relatively affordable homeownership. Renters pay a median of $883 per month, below the national average / a plus for affordability. At just 2.6x median income, home prices are very affordable relative to local earnings.
Safety & Crime
Nichols is a very safe community with a violent crime rate of 0 per 100,000 residents / well below the national average of 380. Property crime occurs at a rate of 983 per 100,000, 50% below the national average.
Education
6.7% of residents hold a bachelor's degree, below the national average of 33.7%. 87.1% have completed high school. Local schools score 6.1/10 in standardized testing, reflecting strong academic performance.
Climate & Weather
Nichols has a cool climate with an average annual temperature of 45°F. Winters average 17°F in January while summers reach 69°F in July. With 270 sunny days per year, residents enjoy well above the national average of sunshine. Annual precipitation totals 32.4 inches. Air quality is rated Good with a median AQI of 38.
Nichols has a population of 278 with a density of 312 people per square mile, spread across 0.9 square miles. The median age is 40.4 years, 4% older than the national median of 38.9. The gender split is 50% female and 50% male. The city is predominantly White (77.7%), with 4.7% Hispanic, 3.6% Black. English is the primary language spoken at home by 87.7% of residents, while 12.3% speak Spanish. 12.5% of the population are veterans, above the national rate of 6.0%. 13.5% of residents have a disability. 74.1% have health insurance coverage.
Population
40.4yrs
Median Age
4% above US avg
Language Spoken at Home
English Only
87.7%
12% above US avg
Spanish
12.3%
8% below US avg
The median household income in Nichols is $56,875, which is 24% below the national average of $75,149. Per capita income is $32,206 (below the $39,052 national figure). The average weekly wage is $1,189, 17% lower than the U.S. average. The unemployment rate is 0.5% (below the 3.6% US average). 11.7% of residents live below the poverty line. The area has 6,053 business establishments, including 502 restaurants. The cost of living index is 94.1, below the national baseline of 100 / offering relatively affordable living. Workers commute an average of 30 minutes. 1.4% of workers work from home (below the 15.2% national rate).
Income
| Median HH Income | $56,875 |
| 24% below US avg |
| Per Capita Income | $32,206 |
| Avg Weekly Wage | $1,189 |
| IRS Avg AGI | $84,505 |
| Gini Index | 0.444 (0=equal, 1=unequal) |
Employment & Poverty
| Unemployment | 0.5% |
| 86% below US avg |
| Poverty Rate | 11.7% |
| 6% below US avg |
| Establishments (County) | 6,053 |
| County GDP | $17,224M |
Business (County)
| Restaurants | 502 |
| Healthcare | 561 |
| Retail | 691 |
| Manufacturing | 344 |
Tax & Cost of Living
| Property Tax (IRS) | $6,567 |
| 88% above US avg |
| Cost of Living | 94.10 (100=avg) |
| Effective Tax Rate | 4.52% |
Commute & Transportation
| Commute Time | 30.1 min |
| Drive Alone | 97.8% |
| Public Transit | 0.0% |
| Work from Home | 1.4% |
The median home value in Nichols is $145,300, 48% below the national median of $281,900. Zillow estimates the typical home value at $299,595, higher than the Census estimate. Monthly rent averages $883 (24% below the national average of $1,163). Fair market rent ranges from $872 for a one-bedroom to $1,097 for a two-bedroom apartment. 44.2% of housing units are owner-occupied (below the 65.4% national rate). There are 107 total housing units in the city. The median year a home was built is 1958. The average annual property tax is $6,567 (higher than the $3,500 national average). 22.9% of renters spend 30% or more of their income on housing. The home price-to-income ratio is 2.6x, well within the affordable range.
Home Values
| Census Median | $145,300 |
| 48% below US avg |
| Zillow ZHVI | $299,595 |
Real Estate Market (Redfin)
Rental Costs
| Census Median Rent | $883 |
| 24% below US avg |
| Rent Burden | 22.9% |
HUD Fair Market Rent
| Studio | $797 |
| 1 Bedroom | $872 |
| 2 Bedrooms | $1,097 |
| 3 Bedrooms | $1,405 |
| 4 Bedrooms | $1,572 |
Ownership & Property
| Homeownership | 44.2% |
| Owner-Occupied | 44.2% |
| Renter-Occupied | 55.8% |
| Housing Units | 107 |
| Median Year Built | 1958 |
Property Tax
| Avg Tax (IRS) | $6,567 |
| 88% above US avg |
| Effective Rate | 4.52% |
In Nichols, 38.2% of adults are obese, above the national rate of 32.1%. 9.5% have diabetes. Heart disease affects 5.4% of residents. 31.0% have high blood pressure. 15.0% are current smokers. 23.8% report binge drinking. 27.6% are physically inactive. 24.5% report depression (above the 20.0% national average). 17.4% experience frequent mental distress. 10.1% of residents lack health insurance. The primary care physician ratio is 1:1,107. The dentist ratio is 1:1,124. 88.2% of residents have access to exercise opportunities. The food environment index is 9.0 out of 10.
Health Metrics: Nichols vs U.S. Average (%)
Chronic Conditions
| Obesity | 38.2% |
| 19% above US avg |
| Diabetes | 9.5% |
| Heart Disease | 5.4% |
| High Blood Pressure | 31.0% |
| Asthma | 10.7% |
| COPD | 5.8% |
| Cancer | 6.9% |
| Stroke | 2.9% |
Behaviors & Mental Health
| Smoking | 15.0% |
| 7% above US avg |
| Binge Drinking | 23.8% |
| Physical Inactivity | 27.6% |
| Depression | 24.5% |
| Mental Distress | 17.4% |
| Physical Distress | 12.8% |
| Short Sleep | 34.1% |
Healthcare Access
| Insurance Rate | 74.1% |
| Uninsured | 10.1% |
| 17% above US avg |
| Primary Care | 1:1,107 |
| Dentists | 1:1,124 |
| Mental Health | 1:339 |
| Checkup Rate | 75.7% |
| Dental Visits | 64.9% |
| Premature Death | 6,072/100K |
Food & Exercise
| Food Environment | 9.0/10 |
| Exercise Access | 88.2% |
| Healthcare Facilities | 561 |
Nichols has a violent crime rate of 0 per 100,000 residents, 100% below the national average of 380. Property crime stands at 983 per 100,000, 50% below the U.S. average. The county recorded 10 fatal traffic crashes. Overall, Nichols receives a safety grade of C+.
Crime Rates: Nichols vs U.S. Average (per 100,000)
Violent Crime
| Total Violent | 0.0/100K |
| 100% below US avg |
| |
Property Crime
| Total Property | 982.5/100K |
| 50% below US avg |
Traffic Safety
| Fatal Crashes (County/yr) | 10 |
| Avg Accident Severity | 0.0 / 4.0 |
Safety Score
| Safety Grade | C+ |
| Safety Score | 2.5 / 5.0 |
Nichols has a cool climate with an average annual temperature of 45°F (7°C). Winters average 17°F in January while summers reach 69°F in July. The area gets 270 sunny days per year, well above the U.S. average of 205 / making it one of the sunnier locations in the country. Annual precipitation totals 32.4 inches. Air quality is rated Good with a median AQI of 38. The city sits at an elevation of 778 feet.
Temperature
17°F Jan (-8°C)
69°F Jul (21°C)
| Annual Average | 44.7°F |
| 17% below US avg |
| January Average | 17°F (-8°C) |
| July Average | 69°F (21°C) |
| Sunny Days | 270 days/yr |
Geography
| Elevation | 778 ft (237 m) |
| Area | 0.9 sq mi (2.3 km²) |
| Population Density | 312/sq mi |
| Coordinates | 44.5672°N, 88.4678°W |
| Timezone | America/Chicago |
| County | Outagamie County County |
| Nearest Airport | Green Bay/Austin Straubel International (GRB)
18 miles away |
Precipitation & Snow
Annual Rainfall
32.4"
15% below US avg
Wettest Month (Aug)
3.66"
Air Quality
| AQI Median | 38.0 |
| Rating | Good |
Air Pollutants (EPA 2023)
| Ozone (O₃) | 0.0451 ppm |
| SO₂ (Sulfur Dioxide) | 0.83 ppb |
| PM2.5 (Fine Particles) | 10.1 μg/m³ |
Natural Hazard Risk
| Overall Risk | Relatively Low |
| Risk Score | 79.7 / 100 |
| Social Vulnerability | 11.4 / 100 |
| Community Resilience | 96.7 / 100 |
Hazard Breakdown
| Tornado |
Relatively Moderate |
| Hurricane |
Very Low |
| Earthquake |
Very Low |
| Wildfire |
Very Low |
| Flood |
Relatively Moderate |
| Hail |
Relatively Moderate |
| Strong Wind |
Relatively Moderate |
| Heat Wave |
Relatively Low |
| Winter Weather |
Relatively Moderate |
| Lightning |
Relatively High |
| Ice Storm |
Relatively Low |
| Drought |
No Rating |
| Cold Wave |
Relatively High |
| Landslide |
Very Low |
Source: FEMA National Risk Index v1.20 (Dec 2025)
Earthquake History
2 earthquakes (M2.5+) within 150 km since 1990.
Strongest: M2.9. Most recent: M2.9 on Aug 2, 2024.
| Aug 2, 2024 |
38 km ESE of Sturgeon Bay, Wisconsin |
M2.9 |
122 km |
| Jan 7, 2024 |
3 km NE of Mole Lake, Wisconsin |
M2.5 |
111 km |
Source: USGS (M2.5+, 1990–2025)
Tornado History
314 tornadoes (EF0+) within 100 km since 1950.
Strongest: EF5. Total: 20 fatalities, 181 injuries.
| Date |
Rating |
Distance |
Fatalities |
| Jul 18, 1996 |
EF5 |
97 km |
0 |
| Jul 5, 1994 |
EF4 |
61 km |
0 |
| Apr 27, 1984 |
EF4 |
59 km |
1 |
| Apr 21, 1974 |
EF4 |
95 km |
0 |
| Aug 19, 1968 |
EF4 |
65 km |
2 |
| Apr 3, 1956 |
EF4 |
81 km |
7 |
| Sep 26, 1951 |
EF4 |
71 km |
6 |
| Jun 7, 2007 |
EF3 |
65 km |
0 |
| Apr 27, 1984 |
EF3 |
36 km |
0 |
| Jun 5, 1977 |
EF3 |
86 km |
0 |
| Dec 1, 1970 |
EF3 |
30 km |
0 |
| Jun 26, 1969 |
EF3 |
9 km |
0 |
| Jun 25, 1950 |
EF3 |
79 km |
0 |
| Jun 15, 2022 |
EF2 |
93 km |
0 |
| Aug 6, 2013 |
EF2 |
32 km |
0 |
| Apr 10, 2011 |
EF2 |
37 km |
0 |
| Jun 7, 2007 |
EF2 |
84 km |
0 |
| Jun 23, 2004 |
EF2 |
70 km |
0 |
| Jul 18, 1996 |
EF2 |
70 km |
1 |
| Aug 27, 1994 |
EF2 |
95 km |
0 |
Source: NOAA SPC (EF0+, 1950–2024)
Monthly Weather
| Month |
Avg Temperature |
Precipitation |
Summary |
| January |
17°F (-8°C) |
1.3 in |
Coldest |
| February |
19°F (-7°C) |
1.0 in |
Driest |
| March |
30°F (-1°C) |
2.1 in |
|
| April |
43°F (6°C) |
2.7 in |
|
| May |
56°F (13°C) |
3.4 in |
|
| June |
65°F (18°C) |
3.5 in |
|
| July |
69°F (21°C) |
3.5 in |
Warmest |
| August |
67°F (20°C) |
3.7 in |
Wettest |
| September |
59°F (15°C) |
3.5 in |
|
| October |
48°F (9°C) |
2.4 in |
|
| November |
34°F (1°C) |
2.2 in |
|
| December |
20°F (-6°C) |
1.5 in |
|
Nichols has a seasonal temperature swing of 53°F / from 17°F in January to 69°F in July. Total annual precipitation is 30.6 inches, with August being the wettest month (3.7") and February the driest (1.0").
Average costs for common services in Nichols. Prices are estimated based on regional cost of living data and may vary by provider.
Healthcare
| Doctor Visit (Primary Care) |
$235 ($141–$376) |
| Specialist Visit |
$329 ($188–$518) |
| Urgent Care Visit |
$188 ($94–$329) |
| Emergency Room Visit |
$2,070 ($753–$4,705) |
| Dental Cleaning |
$122 ($71–$188) |
| Dental Filling |
$235 ($141–$376) |
View all 40 services
Auto Repair
| Oil Change (Conventional) |
$42 ($24–$71) |
| Oil Change (Synthetic) |
$71 ($47–$113) |
| Brake Pad Replacement |
$282 ($141–$471) |
| Tire Rotation |
$38 ($19–$71) |
| New Tires (Set of 4) |
$565 ($376–$941) |
| Battery Replacement |
$188 ($94–$329) |
View all 18 services
Home Services
| Plumber (Per Hour) |
$94 ($56–$141) |
| Electrician (Per Hour) |
$85 ($47–$132) |
| HVAC Repair |
$376 ($141–$753) |
| HVAC System Install |
$6,587 ($3,764–$11,292) |
| Roof Repair |
$941 ($376–$1,882) |
| Roof Replacement |
$8,469 ($5,176–$14,115) |
View all 25 services
Legal
| Divorce (Uncontested) |
$1,412 ($471–$3,294) |
| Divorce (Contested) |
$14,115 ($4,705–$28,230) |
| DUI Defense |
$4,705 ($1,882–$9,410) |
| Bankruptcy (Chapter 7) |
$1,412 ($753–$2,823) |
| Will Preparation |
$471 ($188–$941) |
| Trust Preparation |
$2,353 ($941–$4,705) |
View all 12 services
Personal Care
| Men's Haircut |
$24 ($14–$42) |
| Women's Haircut |
$52 ($28–$94) |
| Hair Coloring (Full) |
$141 ($71–$235) |
| Manicure |
$24 ($14–$42) |
| Pedicure |
$38 ($24–$61) |
| Massage (1 Hour) |
$75 ($47–$122) |
View all 12 services
Food & Grocery
| Gallon of Milk (per gallon) |
$3.86 ($2.82–$5.18) |
| Dozen Eggs (per dozen) |
$3.29 ($2.35–$4.71) |
| Loaf of Bread |
$3.58 ($2.35–$5.18) |
| Chicken Breast (per lb) |
$4.23 ($2.82–$6.12) |
| Ground Beef (per lb) |
$5.18 ($3.76–$7.06) |
| Rice (per lb) |
$0.94 ($0.56–$1.69) |
View all 20 services
Utilities
| Electricity (Monthly) |
$132 ($75–$235) |
| Natural Gas (Monthly) |
$66 ($28–$141) |
| Water/Sewer (Monthly) |
$66 ($38–$113) |
| Internet (Monthly) |
$66 ($38–$94) |
| Cell Phone Plan (Monthly) |
$61 ($28–$94) |
| Cable TV (Monthly) |
$80 ($47–$141) |
View all 8 services
Transportation
| Monthly Parking (Downtown) |
$188 ($71–$471) |
| Car Insurance (Annual) |
$1,882 ($1,129–$3,294) |
| Bus Pass (Monthly) |
$66 ($28–$122) |
| Taxi/Uber (5-Mile Ride) |
$14 ($7.53–$24) |
| Car Registration (Annual) |
$94 ($28–$235) |
| Driver's License Renewal |
$28 ($14–$71) |
View all 8 services
Education & Childcare
| Daycare (Infant, Monthly) |
$1,129 ($565–$2,353) |
| Daycare (Toddler, Monthly) |
$941 ($471–$1,882) |
| After-School Care (Monthly) |
$376 ($188–$659) |
| Tutoring (Per Hour) |
$47 ($24–$94) |
| SAT/ACT Prep Course |
$941 ($376–$2,353) |
| Private School (K-12, Annual) |
$11,763 ($4,705–$28,230) |
View all 8 services
Pets
| Vet Visit (Routine Checkup) |
$56 ($28–$94) |
| Dog Vaccination (Annual) |
$94 ($47–$188) |
| Dog Grooming |
$56 ($28–$94) |
| Pet Boarding (Per Night) |
$38 ($19–$71) |
| Dog Spay/Neuter |
$282 ($141–$471) |
| Cat Spay/Neuter |
$188 ($94–$376) |
View all 9 services
Childcare
| Center-Based (monthly) |
| Infant | $1,022 |
| Toddler | $909 |
| Preschool | $909 |
| Family Childcare (monthly) |
| Infant | $758 |
| Toddler | $736 |
| Preschool | $736 |
Source: DOL Women's Bureau (2022)
Frequently Asked Questions About Nichols
What is the population of Nichols?
Nichols has a population of 278 residents and is located in Wisconsin. The population density is 312 people per square mile, spread across 0.9 square miles. The median age of residents is 40.4 years. The population is 50% female and 50% male.
Is Nichols expensive to live in?
Nichols is more affordable than the national average, with a cost of living index of 94.1 / below the baseline of 100. The median household income is $56,875, 24% below the national average of $75,149. The median home value is $145,300 (48% below the U.S. median). Renters pay a median of $883 per month, below the national average of $1,163. The home price-to-income ratio is 2.6x, indicating housing is reasonably affordable relative to local income levels.
Is Nichols safe?
Nichols is considered a very safe city with a violent crime rate of 0 per 100,000 residents, well below the national average of 380. Property crime occurs at a rate of 983 per 100,000 (below the national average). Overall, Nichols receives a safety grade of C+ based on combined crime data.
What is the weather like in Nichols?
Nichols has a cool climate with an average annual temperature of 45°F (7°C). Winter temperatures average 17°F in January, while summers reach an average of 69°F in July. The area receives 270 sunny days per year, well above the national average of 205. Annual rainfall totals 32.4 inches. Air quality is rated Good with a median Air Quality Index (AQI) of 38.
How is the job market in Nichols?
The job market in Nichols is very strong, with unemployment at just 0.5% / well below the national rate of 3.6%. The average weekly wage is $1,189. There are 6,053 business establishments in the area, including 502 restaurants and food service locations. The average commute time is 30 minutes, and 1.4% of workers work from home.
How much does housing cost in Nichols?
The median home value in Nichols is $145,300. Zillow estimates the typical home value at $299,595. For renters, the median monthly rent is $883. Fair market rent is $872 for a 1-bedroom and $1,097 for a 2-bedroom apartment. The homeownership rate is 44.2%. The average annual property tax is $6,567.
How are the schools in Nichols?
Schools in Nichols score 6.1 out of 10 on standardized testing, near the national average. 6.7% of adults in Nichols hold a bachelor's degree or higher, below the national average of 33.7%. 87.1% have completed high school. 1.2% hold a graduate or professional degree.
How healthy is Nichols?
The obesity rate in Nichols is 38.2% (above the national rate of 32.1%). 15.0% of adults are smokers. 27.6% are physically inactive. 24.5% of residents report depression. 10.1% lack health insurance (above the national rate). 88.2% of residents have access to exercise opportunities. The primary care physician ratio is 1:1,107.
What is transportation like in Nichols?
The average commute in Nichols is 30 minutes. 97.8% of workers drive alone to work, and 1.4% work from home.
What are the demographics of Nichols?
The racial and ethnic makeup of Nichols is 77.7% White, 3.6% Black or African American, 4.7% Hispanic or Latino. 87.7% of residents speak only English at home, while 12.3% speak Spanish. 12.5% of the population are military veterans. 13.5% of residents have a disability. 74.1% have health insurance coverage.
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