Novato, CA

Full City Profile · California · Marin County County

2.9 /5.0
C+ Fair
52,689 Population 1,925/sq mi density
$112,193 Median Income $64,439 per capita
$1,007,100 Home Value $1,061,654 Zillow
$2,422 Median Rent 35.2% income on rent
60°F Avg Temperature
259 Violent Crime/100K 1,426 property/100K
C+
Overall
2.9 / 5.0
Fair overall score based on economy, affordability, safety and education
A
Economy
4.3 / 5.0
$112,193 median income, 6.7% unemployment
D
Affordability
1.6 / 5.0
$1,007,100 home value, $2,422/mo rent
F
Safety
1.0 / 5.0
259 violent crimes/100K
A+
Education
4.8 / 5.0
47.5% bachelor's degree or higher

Income Overview

Median Household Income
$112,193
49% above
US avg: $75,149
Per Capita Income
$64,439
65% above
US avg: $39,052
Unemployment Rate
6.7%
86% above
US avg: 3.6%
Poverty Rate
5.3%
57% below
US avg: 12.4%

Income Comparison: Novato vs. U.S. Average

Each bar shows Novato’s value as a percentage of the national average (100% line = U.S. avg)

Median Household
US: $75,149
$112,193
149%
Per Capita
US: $39,052
$64,439
165%
IRS Avg AGI
US: $72,000
$247,441
344%
Avg Weekly Wage
US: $1,432
$1,799
126%
Thin line = U.S. average (100%)

Employment & Commute

Avg Weekly Wage
$1,799
26% above US avg ($1,432)
Mean Commute Time
28 min
0% below US avg (28 min)
Work From Home
17.7%
16% above US avg (15.2%)
Drive Alone
67.0%
8% below US avg (73.2%)
Public Transit
4.2%
16% below US avg (5.0%)
County GDP
$36,854M
County-level GDP (BEA 2024)

How Residents Get to Work

Drive Alone 67%
Public Transit 4.2%
Work From Home 17.7%
Other 11.1%
Average commute time
28 minutes
US avg: 28 min

Business Landscape

Total Establishments
12,900
Restaurants
708
Healthcare
1,246
Retail
938
Manufacturing
193

Tax & Financial

IRS Avg Adjusted Gross Income
$247,441
244% above US avg ($72,000)
Avg Property Tax
$17,587
402% above US avg ($3,500)
Cost of Living Index
110.7
Above national average (100 = US avg)

Complete Economy Data

Income & Wages

Median Household Income$112,193
Per Capita Income$64,439
IRS Avg Adjusted Gross Income$247,441
Avg Weekly Wage$1,799
County GDP$36,854M

Hardship Indicators

Unemployment Rate6.7%
Poverty Rate5.3%
Gini Coefficient0.516
Cost of Living Index110.7

Commute

Mean Commute28 minutes
Drive Alone67.0%
Public Transit4.2%
Work From Home17.7%

Businesses

Total Establishments12,900
Restaurants708
Healthcare1,246
Retail938
Manufacturing193

Tax

IRS Avg AGI$247,441
Avg Property Tax$17,587