Reserve, WI

Wisconsin

Reserve is a small town in Wisconsin with a population of 270. Residents earn $38,214 per year, which is 49% below the national average.

2.9 /5.0
C+ Fair
270 Population 5/sq mi density
$38,214 Median Income $26,020 per capita
$218,200 Home Value
$325 Median Rent 15.7% income on rent
41°F Avg Temperature 251 sunny days/yr
C+
Overall
2.9 / 5.0
Fair overall score based on economy, affordability, safety and education
B
Economy
3.0 / 5.0
$38,214 median income, 2.4% unemployment
B
Affordability
3.5 / 5.0
$218,200 home value, $325/mo rent
C
Education
2.2 / 5.0
15.0% bachelor's degree or higher
Median Income $38,214
49% lower than US avg
Home Value $218,200
23% lower than US avg
Bachelor's+ 15.0%
55% lower than US avg
Median Rent $325
72% lower than US avg
Obesity Rate 39.7%
24% higher than US avg
Unemployment 2.4%
33% lower than US avg
Poverty Rate 20.7%
67% higher than US avg

How Reserve Compares to the U.S. Average (100% = U.S. avg)

People

Population270
Median Age58.5 yrs
Density5/mi²
Male / Female52% / 48%
Largest GroupWhite 18%
Veterans5.4%

Economy

B
Median Income$38,214
Per Capita$26,020
Unemployment2.4%
Poverty20.7%
County GDP$966M
Commute24 min

Housing

B
Home Value$218,200
Rent$325
OwnershipN/A
Housing Units264
Rent Burden15.7%

Health

Obesity39.7%
Uninsured10.2%
Smoking25.7%
Depression24.6%
Heart Disease7.7%

Climate

Avg Temp41°F (5°C)
AQI38 (Good)
Rain40.3 in/yr
Sunny Days251/yr
Elevation1,329 ft (405 m)

Education

C
Bachelor's+15.0%
High School+88.5%
Graduate+3.3%
School Score5.81

Community

2024 VoteR 58% / D 41%
Commute24 min
Broadband66.9%
Libraries3

Is Reserve a Good Place to Live?

Based on current data, Reserve receives an overall livability score of 2.9 out of 5.0, earning a grade of C+. Key strengths include low unemployment, affordable housing, abundant sunshine. Areas to be aware of include an elevated poverty rate, below-average incomes, high obesity rates. Reserve has some notable strengths but also faces challenges that prospective residents should consider.

Economy & Jobs

The median household income in Reserve is $38,214, 49% below the national average of $75,149. The job market is very strong with unemployment at just 2.4%. The poverty rate of 20.7% exceeds the national average of 12.4%, indicating economic hardship for a significant portion of the population. Workers commute an average of 24 minutes.

Cost of Living & Housing

The median home value in Reserve is $218,200, 23% below the national median — offering relatively affordable homeownership. Renters pay a median of $325 per month, below the national average — a plus for affordability. The price-to-income ratio of 5.7x means housing costs are stretched relative to local earnings.

Education

15.0% of residents hold a bachelor's degree, below the national average of 33.7%. 88.5% have completed high school. Area schools have an average test score of 5.8/10.

Climate & Weather

Reserve has a cool climate with an average annual temperature of 41°F. Winters average 12°F in January while summers reach 67°F in July. With 251 sunny days per year, residents enjoy well above the national average of sunshine. Annual precipitation totals 40.3 inches, including 67.2 inches of snow. Air quality is rated Good with a median AQI of 38.

Reserve has a population of 270 with a density of 5 people per square mile. The median age is 58.5 years, 50% older than the national median of 38.9. The city is predominantly Hispanic (82.2%), with 17.8% White.

Population

270
Total Population
5
People / sq mi
58.5yrs
Median Age
50% above US avg
52.9mi²
Land Area

Gender Distribution

Male 52.2%
Female 47.8%

Race & Ethnicity

Reserve vs U.S. Average

Language Spoken at Home

English Only90.9%
16% above US avg
Spanish9.1%
32% below US avg

Social Characteristics

Reserve vs U.S. Average

The median household income in Reserve is $38,214, which is 49% below the national average of $75,149. The unemployment rate is 2.4% (below the 3.6% US average). 20.7% of residents live below the poverty line. Workers commute an average of 24 minutes.

Income: Reserve vs U.S.

Commute Mode

Income

Median HH Income$38,214
49% below US avg
Per Capita Income$26,020
Avg Weekly Wage$931
IRS Avg AGI$69,423

Employment & Poverty

Unemployment2.4%
33% below US avg
Poverty Rate20.7%
67% above US avg
Establishments (County)701
County GDP$966M

Business (County)

Restaurants110
Healthcare53
Retail99
Manufacturing33

Tax & Cost of Living

Property Tax (IRS)$5,486
57% above US avg
Effective Tax Rate2.51%

Commute & Transportation

Commute Time23.5 min
Drive Alone66.0%
Public Transit11.3%
Work from Home8.2%

Walkability

The median home value in Reserve is $218,200, 23% below the national average. Monthly rent averages $325 (72% below US avg).

Home Value Sources

Ownership Split

Home Values

Census Median$218,200
23% below US avg

Real Estate Market (Redfin)

Rental Costs

Census Median Rent$325
72% below US avg
Rent Burden15.7%

HUD Fair Market Rent

Studio$797
1 Bedroom$872
2 Bedrooms$1,097
3 Bedrooms$1,405
4 Bedrooms$1,572

Ownership & Property

Owner-Occupied64.9%
Housing Units264
Median Year Built1977

Property Tax

Avg Tax (IRS)$5,486
57% above US avg
Effective Rate2.51%
In Reserve, 39.7% of adults are obese (above the 32.1% national rate). 10.2% of residents lack health insurance. 25.7% are current smokers. 24.6% report depression. 34.2% are physically inactive.

Health Metrics: Reserve vs U.S. Average (%)

Chronic Conditions

Obesity39.7%
24% above US avg
Diabetes15.5%
Heart Disease7.7%
High Blood Pressure35.6%
Asthma13.7%
COPD8.0%
Cancer6.3%
Stroke4.4%

Behaviors & Mental Health

Smoking25.7%
84% above US avg
Binge Drinking18.3%
Physical Inactivity34.2%
Depression24.6%
Mental Distress20.7%
Physical Distress18.0%
Short Sleep42.9%

Healthcare Access

Insurance Rate86.4%
Uninsured10.2%
19% above US avg
Checkup Rate75.9%
Dental Visits50.9%
Premature Death11,331/100K

Food & Exercise

Food Environment7.5/10
Exercise Access66.8%
Healthcare Facilities53
Reserve has an average annual temperature of 41°F (5°C). Winters average 12°F in January while summers reach 67°F in July. Annual precipitation is 40.3 inches. The area enjoys 251 sunny days per year. Air quality is rated Good with a median AQI of 38.

Temperature

12°F Jan (-11°C) 67°F Jul (20°C)
Annual Average41.4°F
23% below US avg
January Average12°F (-11°C)
July Average67°F (20°C)
Sunny Days251 days/yr

Precipitation & Snow

Annual Rainfall40.3 inches
6% above US avg
Snowfall67.2 inches/yr

Air Quality

AQI Median38.0
RatingGood

Geography

Elevation1,329 ft (405 m)
Area52.9 sq mi (137.1 km²)
Population Density5/sq mi
Coordinates45.8231°N, 91.3652°W
TimezoneAmerica/Chicago
County FIPS55113
It is classified as Nonmetro — Rural. 15.0% of residents hold a bachelor's degree or higher (55% below US avg). In the 2024 election, the county voted Republican by a 16.4-point margin. 66.9% of households have broadband internet.

2024 Presidential Election (County)

R 57.7%
D 41.4%

Winner: Republican by 16.4 points

Education

Bachelor's Degree+15.0%
55% below US avg
High School+88.5%
Graduate Degree+3.3%
School Test Score5.81
C Education Grade (2.2/5.0)

Urban-Rural Classification

RUCC Code 9Nonmetro — Rural
Population Density5/sq mi
Total Area52.9 sq mi

Infrastructure & Services

Broadband Access66.9%
Public Libraries3
Healthcare Facilities53
Restaurants110
Retail Stores99

Safety & Disasters

Fatal Crashes (County/yr)5

Commute & Transportation

Avg Commute23.5 min
Drive Alone66.0%
Public Transit11.3%
Work from Home8.2%

Nearby Cities

Little Round Lake, WI 1,233 pop · 10.1 mi Hayward, WI 2,549 pop · 14.0 mi Spooner, WI 2,203 pop · 25.1 mi Shell Lake, WI 1,513 pop · 27.1 mi Ladysmith, WI 3,152 pop · 28.2 mi Rice Lake, WI 9,030 pop · 29.9 mi Cameron, WI 1,763 pop · 34.2 mi Barron, WI 3,689 pop · 37.2 mi Cumberland, WI 2,389 pop · 37.5 mi Chetek, WI 2,017 pop · 37.7 mi Park Falls, WI 2,308 pop · 45.0 mi Cornell, WI 1,331 pop · 46.7 mi Phillips, WI 1,546 pop · 47.3 mi Bloomer, WI 3,691 pop · 50.1 mi
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