All Countries
Rice Lake, WI
Full City Profile · Wisconsin · Barron County County
3.2
/5.0
B
Good
9,030
Population
1,006/sq mi density
$55,040
Median Income
$35,501 per capita
$178,100
Home Value
$265,150 Zillow
$834
Median Rent
28.1% income on rent
43°F
Avg Temperature
270 sunny days/yr
251
Violent Crime/100K
3,393 property/100K
B
Overall
3.2 / 5.0
Good overall score based on economy, affordability, safety and education
A
Economy
4.0 / 5.0
$55,040 median income, 2.5% unemployment
A+
Affordability
4.9 / 5.0
$178,100 home value, $834/mo rent
F
Safety
1.0 / 5.0
251 violent crimes/100K
B
Education
3.1 / 5.0
25.9% bachelor's degree or higher
Income Overview
Median Household Income
$55,040
27% below
US avg: $75,149
Per Capita Income
$35,501
9% below
US avg: $39,052
Unemployment Rate
2.5%
31% below
US avg: 3.6%
Poverty Rate
4.1%
67% below
US avg: 12.4%
Income Comparison: Rice Lake vs. U.S. Average
Each bar shows Rice Lake’s value as a percentage of the national average (100% line = U.S. avg)
Median Household
US: $75,149
$55,040
73%
Per Capita
US: $39,052
$35,501
91%
IRS Avg AGI
US: $72,000
$65,445
91%
Avg Weekly Wage
US: $1,432
$923
64%
Thin line = U.S. average (100%)
Employment & Commute
Avg Weekly Wage
$923
36% below US avg ($1,432)
Mean Commute Time
13 min
51% below US avg (28 min)
Work From Home
5.6%
63% below US avg (15.2%)
Drive Alone
84.6%
16% above US avg (73.2%)
Public Transit
0.0%
100% below US avg (5.0%)
County GDP
$2,994M
County-level GDP (BEA 2024)
How Residents Get to Work
Drive Alone
84.6%
Public Transit
0%
Work From Home
5.6%
Other
9.8%
Average commute time
13 minutes
US avg: 28 min
Business Landscape
Total Establishments
1,569
Restaurants
162
Healthcare
150
Retail
204
Manufacturing
84
Tax & Financial
IRS Avg Adjusted Gross Income
$65,445
9% below US avg ($72,000)
Avg Property Tax
$5,272
51% above US avg ($3,500)
Cost of Living Index
94.1
Below national average (100 = US avg)
Complete Economy Data
Income & Wages
| Median Household Income | $55,040 |
| Per Capita Income | $35,501 |
| IRS Avg Adjusted Gross Income | $65,445 |
| Avg Weekly Wage | $923 |
| County GDP | $2,994M |
Hardship Indicators
| Unemployment Rate | 2.5% |
| Poverty Rate | 4.1% |
| Gini Coefficient | 0.440 |
| Cost of Living Index | 94.1 |
Commute
| Mean Commute | 13 minutes |
| Drive Alone | 84.6% |
| Public Transit | 0.0% |
| Work From Home | 5.6% |
Businesses
| Total Establishments | 1,569 |
| Restaurants | 162 |
| Healthcare | 150 |
| Retail | 204 |
| Manufacturing | 84 |
Tax
| IRS Avg AGI | $65,445 |
| Avg Property Tax | $5,272 |