Superior, WI
Full City Profile · Wisconsin · Carlton County County
3.3
/5.0
B
Good
26,550
Population
18/sq mi density
$63,415
Median Income
$36,031 per capita
$168,500
Home Value
$234,318 Zillow
$881
Median Rent
27.3% income on rent
41°F
Avg Temperature
224
Violent Crime/100K
2,231 property/100K
B
Overall
3.3 / 5.0
Good overall score based on economy, affordability, safety and education
B+
Economy
3.9 / 5.0
$63,415 median income, 3.6% unemployment
A+
Affordability
5.0 / 5.0
$168,500 home value, $881/mo rent
F
Safety
1.0 / 5.0
224 violent crimes/100K
B
Education
3.3 / 5.0
28.7% bachelor's degree or higher
Income Overview
Median Household Income
$63,415
16% below
US avg: $75,149
Per Capita Income
$36,031
8% below
US avg: $39,052
Unemployment Rate
3.6%
0% below
US avg: 3.6%
Poverty Rate
7.2%
42% below
US avg: 12.4%
Income Comparison: Superior vs. U.S. Average
Each bar shows Superior’s value as a percentage of the national average (100% line = U.S. avg)
Median Household
US: $75,149
$63,415
84%
Per Capita
US: $39,052
$36,031
92%
IRS Avg AGI
US: $72,000
$67,169
93%
Avg Weekly Wage
US: $1,432
$1,117
78%
Thin line = U.S. average (100%)
Employment & Commute
Avg Weekly Wage
$1,117
22% below US avg ($1,432)
Mean Commute Time
16 min
41% below US avg (28 min)
Work From Home
7.0%
54% below US avg (15.2%)
Drive Alone
74.3%
2% above US avg (73.2%)
Public Transit
1.2%
76% below US avg (5.0%)
County GDP
$1,907M
County-level GDP (BEA 2024)
How Residents Get to Work
Drive Alone
74.3%
Public Transit
1.2%
Work From Home
7%
Other
17.5%
Average commute time
16 minutes
US avg: 28 min
Business Landscape
Total Establishments
816
Restaurants
54
Healthcare
102
Retail
99
Manufacturing
27
Tax & Financial
IRS Avg Adjusted Gross Income
$67,169
7% below US avg ($72,000)
Avg Property Tax
$4,404
26% above US avg ($3,500)
Cost of Living Index
94.1
Below national average (100 = US avg)
Complete Economy Data
Income & Wages
| Median Household Income | $63,415 |
| Per Capita Income | $36,031 |
| IRS Avg Adjusted Gross Income | $67,169 |
| Avg Weekly Wage | $1,117 |
| County GDP | $1,907M |
Hardship Indicators
| Unemployment Rate | 3.6% |
| Poverty Rate | 7.2% |
| Gini Coefficient | 0.407 |
| Cost of Living Index | 94.1 |
Commute
| Mean Commute | 16 minutes |
| Drive Alone | 74.3% |
| Public Transit | 1.2% |
| Work From Home | 7.0% |
Businesses
| Total Establishments | 816 |
| Restaurants | 54 |
| Healthcare | 102 |
| Retail | 99 |
| Manufacturing | 27 |
Tax
| IRS Avg AGI | $67,169 |
| Avg Property Tax | $4,404 |