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Willmar, MN

Full City Profile · Minnesota · Kandiyohi County County

3.2 /5.0
B Good
21,136 Population 1,485/sq mi density
$63,368 Median Income $31,501 per capita
$186,000 Home Value $236,788 Zillow
$830 Median Rent 25.6% income on rent
44°F Avg Temperature 276 sunny days/yr
427 Violent Crime/100K 2,129 property/100K
B
Overall
3.2 / 5.0
Good overall score based on economy, affordability, safety and education
B+
Economy
3.8 / 5.0
$63,368 median income, 3.2% unemployment
A+
Affordability
5.0 / 5.0
$186,000 home value, $830/mo rent
F
Safety
1.0 / 5.0
427 violent crimes/100K (12% above avg)
C+
Education
3.0 / 5.0
24.5% bachelor's degree or higher

Income Overview

Median Household Income
$63,368
16% below
US avg: $75,149
Per Capita Income
$31,501
19% below
US avg: $39,052
Unemployment Rate
3.2%
11% below
US avg: 3.6%
Poverty Rate
10.9%
12% below
US avg: 12.4%

Income Comparison: Willmar vs. U.S. Average

Each bar shows Willmar’s value as a percentage of the national average (100% line = U.S. avg)

Median Household
US: $75,149
$63,368
84%
Per Capita
US: $39,052
$31,501
81%
IRS Avg AGI
US: $72,000
$75,149
104%
Avg Weekly Wage
US: $1,432
$1,000
70%
Thin line = U.S. average (100%)

Employment & Commute

Avg Weekly Wage
$1,000
30% below US avg ($1,432)
Mean Commute Time
13 min
53% below US avg (28 min)
Work From Home
7.2%
53% below US avg (15.2%)
Drive Alone
75.3%
3% above US avg (73.2%)
Public Transit
1.9%
63% below US avg (5.0%)
County GDP
$3,138M
County-level GDP (BEA 2024)

How Residents Get to Work

Drive Alone 75.3%
Public Transit 1.9%
Work From Home 7.2%
Other 15.6%
Average commute time
13 minutes
US avg: 28 min

Business Landscape

Total Establishments
1,484
Restaurants
94
Healthcare
223
Retail
168
Manufacturing
65

Tax & Financial

IRS Avg Adjusted Gross Income
$75,149
4% above US avg ($72,000)
Avg Property Tax
$4,927
41% above US avg ($3,500)
Cost of Living Index
98.6
Below national average (100 = US avg)

Complete Economy Data

Income & Wages

Median Household Income$63,368
Per Capita Income$31,501
IRS Avg Adjusted Gross Income$75,149
Avg Weekly Wage$1,000
County GDP$3,138M

Hardship Indicators

Unemployment Rate3.2%
Poverty Rate10.9%
Gini Coefficient0.418
Cost of Living Index98.6

Commute

Mean Commute13 minutes
Drive Alone75.3%
Public Transit1.9%
Work From Home7.2%

Businesses

Total Establishments1,484
Restaurants94
Healthcare223
Retail168
Manufacturing65

Tax

IRS Avg AGI$75,149
Avg Property Tax$4,927