Denison, TX

Texas · Metropolitan · City

3.1 Good / 5.0
25,347 Population
$60,821 Median Income
$167,800 Home Value
$1,161 Median Rent
64°F Avg Temperature
385 Violent Crime / 100K
40.6 yrs Median Age
18.5% Bachelor's Degree+
3.1
Overall
3.8
Economy
5.0
Affordability
1.0
Safety
2.5
Education

People

Population25,347
Median Age40.6 yrs
Density873/mi²
Male / Female48% / 52%
Largest GroupWhite 78.2%

Economy

3.8/5
Median Income$60,821
Per Capita Income$32,335
Unemployment2.9%
Poverty Rate10.7%
County GDP$8,370M

Housing

5.0/5
Home Value (Census)$167,800
Zillow Value$225,477
Median Rent$1,161
Ownership RateN/A
HUD Fair Rent (2BR)$1,149

Health

Obesity35.9%
Diabetes11.8%
Depression26.3%
UninsuredN/A
SmokingN/A

Crime

1.0/5
Violent Crime385/100K
Property Crime3,126/100K
Murder0.0/100K
Vehicle Theft258.3/100K

Climate

Avg Temp64°F
Jan / Jul43° / 83°
Rain44 in/yr
SnowN/A
Air QualityAQI 42 (Good)

Education

2.5/5
Bachelor's+18.5%
High School+89.7%
Graduate Degree+N/A
School Quality5.10
Libraries (County)9

Community

2024 VoteR 77% / D 22%
Commute19 min
Work From Home10.0%
BroadbandN/A
EV Stations5

How Denison Compares to the U.S. Average

Median Income$60,821
Home Value$167,800
Median Rent$1,161
Poverty Rate10.7%
Bachelor's Degree+18.5%
Unemployment2.9%
Violent Crime385.3 /100K
Avg Temperature63.6°F

Population & Age

Total Population25,347
Population Density873 per sq mi
Median Age40.6 years
Male47.9%
Female52.1%
Male 47.9%
Female 52.1%

Race & Ethnicity

White 78.2% Black 6.6% Hispanic 4.1% Other 11.1%
White78.2%
Black or African American6.6%
Hispanic or Latino4.1%
Asian0.0%
Other Races11.1%

Language

English Only93.0%
Spanish Speakers7.0%
English 93% Spanish 7%

Social Characteristics

Disability17.9%
Health Insurance82.9%

Income

19% below avg
Median Household Income$60,821
Per Capita Income$32,335
Avg Weekly Wage (County)$1,121
IRS Avg Adjusted Gross Income$77,812

Employment & Poverty

Unemployment Rate2.9%
Poverty Rate10.7%
Total Establishments (County)3,223
County GDP$8,370M

Business & Industry (County)

Restaurants & Accommodation260
Healthcare Facilities387
Retail Stores463
Manufacturing118
Total Establishments3,223

Industry Mix

Restaurants 260 Healthcare 387 Retail 463 Manufacturing 118

Tax & Cost of Living

IRS Avg AGI$77,812
Avg Property Tax Paid$7,307

Commute & Transportation

Mean Commute Time18.7 min
Work From Home10.0%

Walkability & Transit Scores

Home Values

40% below avg
Median Home Value (Census)$167,800
Zillow Home Value Index$225,477

Real Estate Market (Redfin)

Median List Price$213,400
Price Per Sq Ft$148
Homes Sold (month)32
Sale-to-List Ratio98.0%
Price Drops31.2%
Active Inventory247

Ownership & Housing Stock

Owner-Occupied59.7%

Rental Costs

Near national avg
Median Rent (Census)$1,161
Zillow Rent Index$1,437

HUD Fair Market Rent (FY2026)

Studio$887
1 Bedroom$935
2 Bedroom$1,149
3 Bedroom$1,497
4 Bedroom$1,733

Property Tax

Avg Property Tax Paid (IRS)$7,307
Effective Tax Rate (est.)4.35%

Chronic Conditions

Obesity35.9%
Diabetes11.8%
Heart Disease6.0%
High Blood Pressure34.1%
Asthma11.1%
COPD7.6%
Stroke3.5%

Behaviors & Mental Health

Binge Drinking17.8%
Physical Inactivity29.2%
Depression26.3%
Mental Distress (14+ days)20.5%
Physical Distress (14+ days)14.6%

Healthcare Access

Health Insurance Coverage82.9%
Regular Checkup72.9%
Premature Death Rate9,794 per 100K

Food & Exercise Access

Food Environment Index7.4 / 10
Exercise Access77.6%
Healthcare Facilities (County)387
Restaurants (County)260

Violent Crime (per 100,000)

Total Violent Crime385.3 /100K
Murder & Manslaughter0.0 /100K
Rape74.4 /100K
Robbery70.1 /100K
Aggravated Assault240.8 /100K

Property Crime (per 100,000)

Total Property Crime3,126.4 /100K
Burglary740.0 /100K
Larceny/Theft2,128.0 /100K
Motor Vehicle Theft258.3 /100K
Arson4.4 per 100K

Traffic & Disaster Safety

Fatal Vehicle Crashes (County, 2022)30

Temperature

43°F Jan 83°F Jul
January Average43°F (6°C)
July Average83°F (28°C)
Annual Average63.6°F

Precipitation & Snow

Annual Precipitation44.3 in

Air Quality (EPA)

AQI Median42.0
AQI CategoryGood

Geography & Location

Elevation808 ft (246 m)
Land Area29.0 sq mi (75.2 km²)
Population Density873 per sq mi
Latitude33.7669°
Longitude-96.5807°
County FIPS48181

2024 Presidential Election (County)

R 76.7%
D 22.5%

Republican +54.3 points

Education

Bachelor's Degree+18.5%
High School+89.7%
School Test Score (SEDA)5.10

Urban-Rural Classification

RUCC Code 3Metro — Counties in metro areas under 250K
Population Density873 per sq mi
Land Area29.0 sq mi

Infrastructure & Connectivity

EV Charging Stations5
Alt Fuel Stations (all types)5
Public Libraries (County)9

Safety & Disasters

Fatal Vehicle Crashes (County)30

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