Median Income
$108,750
45% higher than US avg
Violent Crime
262/100K
31% lower than US avg
Bachelor's+
10.5%
69% lower than US avg
Obesity Rate
29.8%
7% lower than US avg
Unemployment
0.0%
100% lower than US avg
Poverty Rate
27.3%
120% higher than US avg
How Naples Compares to the U.S. Average (100% = U.S. avg)
People
Population100
Median Age13.5 yrs
Density714/mi²
Male / Female47% / 53%
Largest GroupWhite 100%
Veterans45.0%
Economy
B+
Median Income$108,750
Per Capita$23,614
Unemployment0.0%
Poverty27.3%
County GDP$337M
Commute35 min
Housing
Ownership87.5%
Zillow$487,240
Housing Units19
Rent Burden18.6%
Crime
F
Violent262/100K
Property2,215/100K
Health
Obesity29.8%
Smoking14.9%
Depression21.1%
Heart Disease5.6%
Climate
Avg Temp43°F (6°C)
AQI35 (Good)
Rain24.4 in/yr
Sunny Days276/yr
Elevation1,792 ft (546 m)
Education
D
Bachelor's+10.5%
High School+84.2%
Graduate+0.0%
School Score5.20
Community
2024 VoteR 75% / D 23%
Commute35 min
Broadband16.0%
EV Stations5
Libraries1
Is Naples a Good Place to Live?
Based on current data, Naples receives an overall livability score of 2.2 out of 5.0, earning a grade of C. Key strengths include above-average household incomes, low unemployment, low crime rates, abundant sunshine. Areas to be aware of include an elevated poverty rate. Naples has some notable strengths but also faces challenges that prospective residents should consider.
Economy & Jobs
The median household income in Naples is $108,750, which is significantly higher than the national average / 45% above $75,149. This places Naples among higher-income communities. The job market is very strong with unemployment at just 0.0%. The poverty rate of 27.3% exceeds the national average of 12.4%, indicating economic hardship for a significant portion of the population. Workers commute an average of 35 minutes.
Safety & Crime
Violent crime in Naples is below the national average at 262 per 100,000 residents (U.S. avg: 380). Property crime occurs at a rate of 2,215 per 100,000, near the national average.
Education
10.5% of residents hold a bachelor's degree, below the national average of 33.7%. 84.2% have completed high school. Area schools have an average test score of 5.2/10.
Climate & Weather
Naples has a cool climate with an average annual temperature of 43°F. Winters average 12°F in January while summers reach 71°F in July. With 276 sunny days per year, residents enjoy well above the national average of sunshine. Annual precipitation totals 24.4 inches. Air quality is rated Good with a median AQI of 35.
Naples has a population of 100 with a density of 714 people per square mile, spread across 0.1 square miles. The median age is 13.5 years, 65% younger than the national median of 38.9. The gender split is 53% female and 47% male. The city is predominantly White (100%). English is the primary language spoken at home by 96.9% of residents. 45.0% of the population are veterans, above the national rate of 6.0%. 9.2% of residents have a disability (below the 13.0% national average). 97.4% have health insurance coverage.
Population
13.5yrs
Median Age
65% below US avg
Language Spoken at Home
English Only
96.9%
23% above US avg
Spanish
3.1%
77% below US avg
The median household income in Naples is $108,750, which is 45% above the national average of $75,149. Per capita income is $23,614 (below the $39,052 national figure). The average weekly wage is $899, 37% lower than the U.S. average. The unemployment rate is 0.0% (below the 3.6% US average). 27.3% of residents live below the poverty line, higher than the national rate of 12.4%. The area has 188 business establishments, including 9 restaurants. The cost of living index is 88.6, below the national baseline of 100 / offering relatively affordable living. Workers commute an average of 35 minutes (longer than the 28-minute US average). 10.3% of workers work from home (below the 15.2% national rate).
Income
| Median HH Income | $108,750 |
| 45% above US avg |
| Per Capita Income | $23,614 |
| Avg Weekly Wage | $899 |
| IRS Avg AGI | $72,140 |
| Gini Index | 0.501 (0=equal, 1=unequal) |
Employment & Poverty
| Unemployment | 0.0% |
| 100% below US avg |
| Poverty Rate | 27.3% |
| 120% above US avg |
| Establishments (County) | 188 |
| County GDP | $337M |
Business (County)
| Restaurants | 9 |
| Healthcare | 10 |
| Retail | 14 |
| Manufacturing | 11 |
Tax & Cost of Living
| |
| Cost of Living | 88.60 (100=avg) |
Commute & Transportation
| Commute Time | 34.6 min |
| Drive Alone | 79.3% |
| Public Transit | 0.0% |
| Work from Home | 10.3% |
Zillow estimates the typical home value at $487,240. Fair market rent ranges from $784 for a one-bedroom to $990 for a two-bedroom apartment. 87.5% of housing units are owner-occupied (above the 65.4% national rate). There are 19 total housing units in the city. The median year a home was built is 1938. 18.6% of renters spend 30% or more of their income on housing.
Real Estate Market (Redfin)
Rental Costs
HUD Fair Market Rent
| Studio | $691 |
| 1 Bedroom | $784 |
| 2 Bedrooms | $990 |
| 3 Bedrooms | $1,295 |
| 4 Bedrooms | $1,540 |
Ownership & Property
| Homeownership | 87.5% |
| Owner-Occupied | 87.5% |
| Renter-Occupied | 12.5% |
| Housing Units | 19 |
| Median Year Built | 1938 |
Property Tax
In Naples, 29.8% of adults are obese, below the national rate of 32.1%. 8.9% have diabetes. Heart disease affects 5.6% of residents. 25.9% have high blood pressure. 14.9% are current smokers. 17.8% report binge drinking. 22.2% are physically inactive. 21.1% report depression. 16.0% experience frequent mental distress. The dentist ratio is 1:1,956. 36.6% of residents have access to exercise opportunities. The food environment index is 7.6 out of 10.
Health Metrics: Naples vs U.S. Average (%)
Chronic Conditions
| Obesity | 29.8% |
| 7% below US avg |
| Diabetes | 8.9% |
| Heart Disease | 5.6% |
| High Blood Pressure | 25.9% |
| Asthma | 9.7% |
| COPD | 6.0% |
| Cancer | 7.2% |
| Stroke | 2.9% |
Behaviors & Mental Health
| Smoking | 14.9% |
| 6% above US avg |
| Binge Drinking | 17.8% |
| Physical Inactivity | 22.2% |
| Depression | 21.1% |
| Mental Distress | 16.0% |
| Physical Distress | 11.4% |
| Short Sleep | 27.7% |
Healthcare Access
| Insurance Rate | 97.4% |
| |
| Dentists | 1:1,956 |
| Checkup Rate | 65.1% |
| Dental Visits | 57.0% |
| Premature Death | 4,614/100K |
Food & Exercise
| Food Environment | 7.6/10 |
| Exercise Access | 36.6% |
| Healthcare Facilities | 10 |
Naples has a violent crime rate of 262 per 100,000 residents, 31% below the national average of 380. Property crime stands at 2,215 per 100,000, 13% above the U.S. average. The county recorded 1 fatal traffic crashes. Overall, Naples receives a safety grade of F.
Crime Rates: Naples vs U.S. Average (per 100,000)
Violent Crime
| Total Violent | 262.2/100K |
| 31% below US avg |
| |
Property Crime
| Total Property | 2,215.4/100K |
| 13% above US avg |
Traffic Safety
| Fatal Crashes (County/yr) | 1 |
| Avg Accident Severity | 0.0 / 4.0 |
Safety Score
| Safety Grade | F |
| Safety Score | 1.0 / 5.0 |
Naples has a cool climate with an average annual temperature of 43°F (6°C). Winters average 12°F in January while summers reach 71°F in July. The area gets 276 sunny days per year, well above the U.S. average of 205 / making it one of the sunnier locations in the country. Annual precipitation totals 24.4 inches (drier than the 38-inch national average). Air quality is rated Good with a median AQI of 35. The city sits at an elevation of 1,792 feet.
Temperature
12°F Jan (-11°C)
71°F Jul (22°C)
| Annual Average | 43.1°F |
| 20% below US avg |
| January Average | 12°F (-11°C) |
| July Average | 71°F (22°C) |
| Sunny Days | 276 days/yr |
Geography
| Elevation | 1,792 ft (546 m) |
| Area | 0.1 sq mi (0.4 km²) |
| Population Density | 714/sq mi |
| Coordinates | 44.7716°N, 97.5130°W |
| Timezone | America/Chicago |
| County | Clark County County |
| Nearest Airport | Watertown Regional (ATY)
20 miles away |
Precipitation & Snow
Annual Rainfall
24.4"
36% below US avg
Wettest Month (Jun)
3.74"
Air Quality
| AQI Median | 35.0 |
| Rating | Good |
Natural Hazard Risk
| Overall Risk | Very Low |
| Risk Score | 4.6 / 100 |
| Social Vulnerability | 10.6 / 100 |
| Community Resilience | 61.2 / 100 |
Hazard Breakdown
| Tornado |
Very Low |
| Earthquake |
Very Low |
| Wildfire |
Very Low |
| Flood |
Very Low |
| Hail |
Relatively Low |
| Strong Wind |
Very Low |
| Heat Wave |
Very Low |
| Winter Weather |
Relatively Low |
| Lightning |
Very Low |
| Ice Storm |
Relatively Low |
| Drought |
No Rating |
| Cold Wave |
Relatively Low |
| Landslide |
Very Low |
Source: FEMA National Risk Index v1.20 (Dec 2025)
Earthquake History
5 earthquakes (M2.5+) within 150 km since 1990.
Strongest: M4.1. Most recent: M2.5 on Jan 16, 2022.
| Jun 5, 1993 |
11 km N of Johnson, Minnesota |
M4.1 |
139 km |
| Oct 20, 1995 |
8 km SSE of New Effington, South Dakota |
M3.7 |
124 km |
| Oct 25, 1990 |
8 km N of Plankinton, South Dakota |
M3.6 |
133 km |
| Jul 26, 2002 |
0 km WSW of Huron, South Dakota |
M3.1 |
72 km |
| Jan 16, 2022 |
9 km NE of Plankinton, South Dakota |
M2.5 |
132 km |
Source: USGS (M2.5+, 1990–2025)
Tornado History
452 tornadoes (EF0+) within 100 km since 1950.
Strongest: EF4. Total: 4 fatalities, 63 injuries.
| Date |
Rating |
Distance |
Fatalities |
| Jun 24, 2003 |
EF4 |
58 km |
0 |
| May 30, 2022 |
EF3 |
54 km |
0 |
| Jun 24, 2003 |
EF3 |
61 km |
0 |
| May 17, 1996 |
EF3 |
86 km |
0 |
| Jun 7, 1993 |
EF3 |
96 km |
0 |
| Jun 7, 1993 |
EF3 |
89 km |
0 |
| Jun 16, 1992 |
EF3 |
54 km |
0 |
| Jun 16, 1992 |
EF3 |
77 km |
0 |
| May 12, 1984 |
EF3 |
21 km |
0 |
| Jul 18, 1983 |
EF3 |
31 km |
0 |
| Jul 1, 1973 |
EF3 |
94 km |
1 |
| Jun 15, 1970 |
EF3 |
82 km |
0 |
| Jun 25, 1969 |
EF3 |
88 km |
0 |
| Jun 21, 1961 |
EF3 |
96 km |
1 |
| May 30, 2022 |
EF2 |
55 km |
0 |
| May 12, 2022 |
EF2 |
83 km |
0 |
| May 12, 2022 |
EF2 |
58 km |
0 |
| May 12, 2022 |
EF2 |
39 km |
0 |
| May 5, 2007 |
EF2 |
78 km |
0 |
| Aug 24, 2006 |
EF2 |
72 km |
0 |
Source: NOAA SPC (EF0+, 1950–2024)
Wildfire History
3 wildfires (100+ acres) within 100 km.
Largest: PHEASANT OPENER (1,206 ac, 2000).
| Year |
Name |
Acres |
Distance |
| 2000 |
PHEASANT OPENER |
1,206 |
68 km |
| 2009 |
TAHOHPI WUI RX |
1,166 |
82 km |
| 1992 |
SPRING LK |
1,001 |
74 km |
Source: NIFC/IRWIN (100+ acres)
Monthly Weather
| Month |
Avg Temperature |
Precipitation |
Summary |
| January |
12°F (-11°C) |
0.6 in |
Coldest |
| February |
18°F (-8°C) |
0.6 in |
|
| March |
30°F (-1°C) |
1.4 in |
|
| April |
44°F (7°C) |
2.1 in |
|
| May |
58°F (14°C) |
3.0 in |
|
| June |
67°F (19°C) |
3.7 in |
Wettest |
| July |
71°F (22°C) |
3.1 in |
Warmest |
| August |
70°F (21°C) |
2.6 in |
|
| September |
60°F (15°C) |
2.0 in |
|
| October |
47°F (8°C) |
1.7 in |
|
| November |
29°F (-2°C) |
0.9 in |
|
| December |
16°F (-9°C) |
0.5 in |
Driest |
Naples has a seasonal temperature swing of 59°F / from 12°F in January to 71°F in July. Total annual precipitation is 22.3 inches, with June being the wettest month (3.7") and December the driest (0.5").
Average costs for common services in Naples. Prices are estimated based on regional cost of living data and may vary by provider.
Healthcare
| Doctor Visit (Primary Care) |
$222 ($133–$354) |
| Specialist Visit |
$310 ($177–$487) |
| Urgent Care Visit |
$177 ($89–$310) |
| Emergency Room Visit |
$1,949 ($709–$4,430) |
| Dental Cleaning |
$115 ($66–$177) |
| Dental Filling |
$222 ($133–$354) |
View all 40 services
Auto Repair
| Oil Change (Conventional) |
$40 ($22–$66) |
| Oil Change (Synthetic) |
$66 ($44–$106) |
| Brake Pad Replacement |
$266 ($133–$443) |
| Tire Rotation |
$35 ($18–$66) |
| New Tires (Set of 4) |
$532 ($354–$886) |
| Battery Replacement |
$177 ($89–$310) |
View all 18 services
Home Services
| Plumber (Per Hour) |
$89 ($53–$133) |
| Electrician (Per Hour) |
$80 ($44–$124) |
| HVAC Repair |
$354 ($133–$709) |
| HVAC System Install |
$6,202 ($3,544–$10,632) |
| Roof Repair |
$886 ($354–$1,772) |
| Roof Replacement |
$7,974 ($4,873–$13,290) |
View all 25 services
Legal
| Divorce (Uncontested) |
$1,329 ($443–$3,101) |
| Divorce (Contested) |
$13,290 ($4,430–$26,580) |
| DUI Defense |
$4,430 ($1,772–$8,860) |
| Bankruptcy (Chapter 7) |
$1,329 ($709–$2,658) |
| Will Preparation |
$443 ($177–$886) |
| Trust Preparation |
$2,215 ($886–$4,430) |
View all 12 services
Personal Care
| Men's Haircut |
$22 ($13–$40) |
| Women's Haircut |
$49 ($27–$89) |
| Hair Coloring (Full) |
$133 ($66–$222) |
| Manicure |
$22 ($13–$40) |
| Pedicure |
$35 ($22–$58) |
| Massage (1 Hour) |
$71 ($44–$115) |
View all 12 services
Food & Grocery
| Gallon of Milk (per gallon) |
$3.63 ($2.66–$4.87) |
| Dozen Eggs (per dozen) |
$3.10 ($2.22–$4.43) |
| Loaf of Bread |
$3.37 ($2.22–$4.87) |
| Chicken Breast (per lb) |
$3.99 ($2.66–$5.76) |
| Ground Beef (per lb) |
$4.87 ($3.54–$6.65) |
| Rice (per lb) |
$0.89 ($0.53–$1.59) |
View all 20 services
Utilities
| Electricity (Monthly) |
$124 ($71–$222) |
| Natural Gas (Monthly) |
$62 ($27–$133) |
| Water/Sewer (Monthly) |
$62 ($35–$106) |
| Internet (Monthly) |
$62 ($35–$89) |
| Cell Phone Plan (Monthly) |
$58 ($27–$89) |
| Cable TV (Monthly) |
$75 ($44–$133) |
View all 8 services
Transportation
| Monthly Parking (Downtown) |
$177 ($66–$443) |
| Car Insurance (Annual) |
$1,772 ($1,063–$3,101) |
| Bus Pass (Monthly) |
$62 ($27–$115) |
| Taxi/Uber (5-Mile Ride) |
$13 ($7.09–$22) |
| Car Registration (Annual) |
$89 ($27–$222) |
| Driver's License Renewal |
$27 ($13–$66) |
View all 8 services
Education & Childcare
| Daycare (Infant, Monthly) |
$1,063 ($532–$2,215) |
| Daycare (Toddler, Monthly) |
$886 ($443–$1,772) |
| After-School Care (Monthly) |
$354 ($177–$620) |
| Tutoring (Per Hour) |
$44 ($22–$89) |
| SAT/ACT Prep Course |
$886 ($354–$2,215) |
| Private School (K-12, Annual) |
$11,075 ($4,430–$26,580) |
View all 8 services
Pets
| Vet Visit (Routine Checkup) |
$53 ($27–$89) |
| Dog Vaccination (Annual) |
$89 ($44–$177) |
| Dog Grooming |
$53 ($27–$89) |
| Pet Boarding (Per Night) |
$35 ($18–$66) |
| Dog Spay/Neuter |
$266 ($133–$443) |
| Cat Spay/Neuter |
$177 ($89–$354) |
View all 9 services
Childcare
| Center-Based (monthly) |
| Infant | $520 |
| Toddler | $520 |
| Preschool | $494 |
| Family Childcare (monthly) |
| Infant | $433 |
| Toddler | $433 |
| Preschool | $433 |
Source: DOL Women's Bureau (2022)
Frequently Asked Questions About Naples
What is the population of Naples?
Naples has a population of 100 residents and is located in South Dakota. The population density is 714 people per square mile, spread across 0.1 square miles. The median age of residents is 13.5 years, which is younger than the national median of 38.9 years. The population is 53% female and 47% male.
Is Naples expensive to live in?
Naples is more affordable than the national average, with a cost of living index of 88.6 / below the baseline of 100. The median household income is $108,750, 45% above the national average of $75,149.
Is Naples safe?
Naples is safer than the national average, with a violent crime rate of 262 per 100,000 compared to the U.S. rate of 380. Property crime occurs at a rate of 2,215 per 100,000 (above the national average). Overall, Naples receives a safety grade of F based on combined crime data.
What is the weather like in Naples?
Naples has a cool climate with an average annual temperature of 43°F (6°C). Winter temperatures average 12°F in January, while summers reach an average of 71°F in July. The area receives 276 sunny days per year, well above the national average of 205. Annual rainfall totals 24.4 inches. Air quality is rated Good with a median Air Quality Index (AQI) of 35.
How is the job market in Naples?
The job market in Naples is very strong, with unemployment at just 0.0% / well below the national rate of 3.6%. The average weekly wage is $899. There are 188 business establishments in the area, including 9 restaurants and food service locations. The average commute time is 35 minutes, and 10.3% of workers work from home.
How are the schools in Naples?
Schools in Naples score 5.2 out of 10 on standardized testing, near the national average. 10.5% of adults in Naples hold a bachelor's degree or higher, below the national average of 33.7%. 84.2% have completed high school. 0.0% hold a graduate or professional degree.
How healthy is Naples?
The obesity rate in Naples is 29.8% (below the national rate of 32.1%). 14.9% of adults are smokers. 22.2% are physically inactive. 21.1% of residents report depression. 36.6% of residents have access to exercise opportunities.
What is transportation like in Naples?
The average commute in Naples is 35 minutes, longer than the national average of 28 minutes. 79.3% of workers drive alone to work, and 10.3% work from home.
What are the demographics of Naples?
The racial and ethnic makeup of Naples is 100% White. 96.9% of residents speak only English at home, while 3.1% speak Spanish. 45.0% of the population are military veterans. 9.2% of residents have a disability. 97.4% have health insurance coverage.
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