Median Income
$72,500
4% lower than US avg
Home Value
$184,200
35% lower than US avg
Violent Crime
528/100K
39% higher than US avg
Bachelor's+
26.2%
22% lower than US avg
Median Rent
$837
28% lower than US avg
Obesity Rate
36.6%
14% higher than US avg
Unemployment
1.7%
53% lower than US avg
Poverty Rate
11.5%
7% lower than US avg
How Pepin Compares to the U.S. Average (100% = U.S. avg)
People
Population781
Median Age56.2 yrs
Density1,085/mi²
Male / Female48% / 52%
Largest GroupWhite 93%
Veterans8.8%
Economy
A
Median Income$72,500
Per Capita$42,486
Unemployment1.7%
Poverty11.5%
County GDP$1,094M
Commute24 min
Housing
A+
Home Value$184,200
Rent$837
Ownership75.6%
Zillow$269,037
Housing Units475
Rent Burden26.3%
Crime
F
Violent528/100K
Property2,243/100K
Murder0.0/100K
Assault528/100K
Burglary132/100K
Health
Obesity36.6%
Uninsured7.8%
Smoking14.7%
Depression25.1%
Heart Disease5.3%
Climate
Avg Temp45°F (7°C)
AQI38 (Good)
Rain35.5 in/yr
Sunny Days270/yr
Elevation713 ft (217 m)
Education
B
Bachelor's+26.2%
High School+94.3%
Graduate+10.2%
School Score5.97
Community
2024 VoteR 63% / D 35%
Commute24 min
Broadband87.2%
EV Stations1
Libraries3
Is Pepin a Good Place to Live?
Based on current data, Pepin receives an overall livability score of 3.3 out of 5.0, earning a grade of B. Key strengths include low unemployment, affordable housing, abundant sunshine, high health insurance coverage. Areas to be aware of include elevated crime rates. Pepin offers a solid quality of life with a good balance of affordability, safety, and opportunity.
Economy & Jobs
The median household income in Pepin is $72,500, roughly in line with the national average of $75,149. The job market is very strong with unemployment at just 1.7%. 11.5% of residents live in poverty, near the national average of 12.4%. Workers commute an average of 24 minutes.
Cost of Living & Housing
The median home value in Pepin is $184,200, 35% below the national median / offering relatively affordable homeownership. Renters pay a median of $837 per month, below the national average / a plus for affordability. At just 2.5x median income, home prices are very affordable relative to local earnings.
Safety & Crime
The violent crime rate of 528 per 100,000 is above the national average of 380 / something for prospective residents to consider. Property crime occurs at a rate of 2,243 per 100,000, near the national average.
Education
26.2% of residents hold a bachelor's degree, below the national average of 33.7%. 94.3% have completed high school. Area schools have an average test score of 6/10.
Climate & Weather
Pepin has a cool climate with an average annual temperature of 45°F. Winters average 14°F in January while summers reach 72°F in July. With 270 sunny days per year, residents enjoy well above the national average of sunshine. Annual precipitation totals 35.5 inches, including 48.3 inches of snow. Air quality is rated Good with a median AQI of 38.
Pepin has a population of 781 with a density of 1,085 people per square mile, spread across 0.7 square miles. The median age is 56.2 years, 44% older than the national median of 38.9. The gender split is 51.6% female and 48.4% male. The city is predominantly White (93.2%), with 1.8% Black. English is the primary language spoken at home by 98.1% of residents. 8.8% of the population are veterans, above the national rate of 6.0%. 8.5% of residents have a disability (below the 13.0% national average). 93.5% have health insurance coverage.
Population
56.2yrs
Median Age
44% above US avg
Language Spoken at Home
English Only
98.1%
25% above US avg
Spanish
1.9%
86% below US avg
The median household income in Pepin is $72,500, which is 4% below the national average of $75,149. Per capita income is $42,486. The average weekly wage is $916, 36% lower than the U.S. average. The unemployment rate is 1.7% (below the 3.6% US average). 11.5% of residents live below the poverty line. The area has 608 business establishments, including 58 restaurants. The cost of living index is 94.1, below the national baseline of 100 / offering relatively affordable living. Workers commute an average of 24 minutes. 11.7% of workers work from home (below the 15.2% national rate).
Income
| Median HH Income | $72,500 |
| 4% below US avg |
| Per Capita Income | $42,486 |
| Avg Weekly Wage | $916 |
| IRS Avg AGI | $74,149 |
| Gini Index | 0.412 (0=equal, 1=unequal) |
Employment & Poverty
| Unemployment | 1.7% |
| 53% below US avg |
| Poverty Rate | 11.5% |
| 7% below US avg |
| Establishments (County) | 608 |
| County GDP | $1,094M |
Business (County)
| Restaurants | 58 |
| Healthcare | 58 |
| Retail | 70 |
| Manufacturing | 25 |
Tax & Cost of Living
| Property Tax (IRS) | $4,056 |
| 16% above US avg |
| Cost of Living | 94.10 (100=avg) |
| Effective Tax Rate | 2.20% |
Commute & Transportation
| Commute Time | 23.9 min |
| Drive Alone | 74.1% |
| Public Transit | 0.0% |
| Work from Home | 11.7% |
The median home value in Pepin is $184,200, 35% below the national median of $281,900. Zillow estimates the typical home value at $269,037, higher than the Census estimate. Monthly rent averages $837 (28% below the national average of $1,163). Fair market rent ranges from $742 for a one-bedroom to $973 for a two-bedroom apartment. 75.6% of housing units are owner-occupied (above the 65.4% national rate). There are 475 total housing units in the city. The median year a home was built is 1970. The average annual property tax is $4,056 (higher than the $3,500 national average). 26.3% of renters spend 30% or more of their income on housing. The home price-to-income ratio is 2.5x, well within the affordable range.
Home Values
| Census Median | $184,200 |
| 35% below US avg |
| Zillow ZHVI | $269,037 |
Real Estate Market (Redfin)
Rental Costs
| Census Median Rent | $837 |
| 28% below US avg |
| Rent Burden | 26.3% |
HUD Fair Market Rent
| Studio | $691 |
| 1 Bedroom | $742 |
| 2 Bedrooms | $973 |
| 3 Bedrooms | $1,329 |
| 4 Bedrooms | $1,632 |
Ownership & Property
| Homeownership | 75.6% |
| Owner-Occupied | 75.6% |
| Renter-Occupied | 24.4% |
| Housing Units | 475 |
| Median Year Built | 1970 |
Property Tax
| Avg Tax (IRS) | $4,056 |
| 16% above US avg |
| Effective Rate | 2.20% |
In Pepin, 36.6% of adults are obese, above the national rate of 32.1%. 9.0% have diabetes. Heart disease affects 5.3% of residents. 28.3% have high blood pressure. 14.7% are current smokers. 22.1% report binge drinking. 25.2% are physically inactive. 25.1% report depression (above the 20.0% national average). 17.4% experience frequent mental distress. 7.8% of residents lack health insurance. The primary care physician ratio is 1:1,265. The dentist ratio is 1:1,274. 89.9% of residents have access to exercise opportunities. The food environment index is 9.3 out of 10.
Health Metrics: Pepin vs U.S. Average (%)
Chronic Conditions
| Obesity | 36.6% |
| 14% above US avg |
| Diabetes | 9.0% |
| Heart Disease | 5.3% |
| High Blood Pressure | 28.3% |
| Asthma | 11.2% |
| COPD | 5.7% |
| Cancer | 7.3% |
| Stroke | 2.8% |
Behaviors & Mental Health
| Smoking | 14.7% |
| 5% above US avg |
| Binge Drinking | 22.1% |
| Physical Inactivity | 25.2% |
| Depression | 25.1% |
| Mental Distress | 17.4% |
| Physical Distress | 12.3% |
| Short Sleep | 33.2% |
Healthcare Access
| Insurance Rate | 93.5% |
| Uninsured | 7.8% |
| 9% below US avg |
| Primary Care | 1:1,265 |
| Dentists | 1:1,274 |
| Mental Health | 1:2,710 |
| Checkup Rate | 74.9% |
| Dental Visits | 69.1% |
| Premature Death | 6,282/100K |
Food & Exercise
| Food Environment | 9.3/10 |
| Exercise Access | 89.9% |
| Healthcare Facilities | 58 |
Pepin has a violent crime rate of 528 per 100,000 residents, 39% above the national average of 380. This breaks down to aggravated assault at 527.7 per 100,000, robbery at 0.0, rape at 0.0. The murder rate is 0.0 per 100,000 (below the national rate of 6.3). Property crime stands at 2,243 per 100,000, 14% above the U.S. average. This includes larceny/theft at 2,111, burglary at 132, vehicle theft at 0 per 100,000 residents. The county recorded 6 fatal traffic crashes. Overall, Pepin receives a safety grade of F.
Crime Rates: Pepin vs U.S. Average (per 100,000)
Violent Crime
| Total Violent | 527.7/100K |
| 39% above US avg |
| Murder | 0.0/100K |
| 100% below US avg |
| Rape | 0.0/100K |
| Robbery | 0.0/100K |
| Assault | 527.7/100K |
Property Crime
| Total Property | 2,242.7/100K |
| 14% above US avg |
| Burglary | 131.9/100K |
| Theft | 2,110.8/100K |
| Vehicle Theft | 0.0/100K |
| Arson | 0.0/100K |
Traffic Safety
| Fatal Crashes (County/yr) | 6 |
| Avg Accident Severity | 0.0 / 4.0 |
Safety Score
| Safety Grade | F |
| Safety Score | 1.0 / 5.0 |
Pepin has a cool climate with an average annual temperature of 45°F (7°C). Winters average 14°F in January while summers reach 72°F in July. The area gets 270 sunny days per year, well above the U.S. average of 205 / making it one of the sunnier locations in the country. Annual precipitation totals 35.5 inches. The area receives 48.3 inches of snow annually, making winter weather a significant factor for residents. Air quality is rated Good with a median AQI of 38. The city sits at an elevation of 713 feet.
Temperature
14°F Jan (-10°C)
72°F Jul (22°C)
| Annual Average | 45.0°F |
| 17% below US avg |
| January Average | 14°F (-10°C) |
| July Average | 72°F (22°C) |
| Sunny Days | 270 days/yr |
Geography
| Elevation | 713 ft (217 m) |
| Area | 0.7 sq mi (1.8 km²) |
| Population Density | 1,085/sq mi |
| Coordinates | 44.4428°N, 92.1477°W |
| Timezone | America/Chicago |
| County | Wabasha County County |
| Nearest Airport | Rochester International (RST)
41 miles away |
Precipitation & Snow
Annual Rainfall
35.5"
7% below US avg
Wettest Month (Jul)
4.45"
Air Quality
| AQI Median | 38.0 |
| Rating | Good |
Natural Hazard Risk
| Overall Risk | Relatively Low |
| Risk Score | 45.6 / 100 |
| Social Vulnerability | 18.1 / 100 |
| Community Resilience | 89.9 / 100 |
Hazard Breakdown
| Tornado |
Relatively Low |
| Hurricane |
No Rating |
| Earthquake |
Very Low |
| Wildfire |
Very Low |
| Flood |
Relatively Low |
| Hail |
Relatively Moderate |
| Strong Wind |
Relatively Moderate |
| Heat Wave |
Very Low |
| Winter Weather |
Relatively Low |
| Lightning |
Relatively Low |
| Ice Storm |
Relatively Low |
| Drought |
Relatively Low |
| Cold Wave |
Relatively Low |
| Landslide |
Relatively Low |
Source: FEMA National Risk Index v1.20 (Dec 2025)
Tornado History
433 tornadoes (EF0+) within 100 km since 1950.
Strongest: EF5. Total: 41 fatalities, 460 injuries.
| Date |
Rating |
Distance |
Fatalities |
| Jun 4, 1958 |
EF5 |
53 km |
21 |
| Jul 30, 1977 |
EF4 |
88 km |
0 |
| Sep 16, 1962 |
EF4 |
58 km |
0 |
| Jun 4, 1958 |
EF4 |
76 km |
3 |
| Jun 4, 1958 |
EF4 |
78 km |
4 |
| Sep 24, 2019 |
EF3 |
59 km |
0 |
| May 16, 2017 |
EF3 |
90 km |
1 |
| May 15, 1998 |
EF3 |
29 km |
0 |
| Aug 27, 1994 |
EF3 |
62 km |
2 |
| Jul 27, 1987 |
EF3 |
48 km |
0 |
| Jun 14, 1981 |
EF3 |
98 km |
1 |
| Jul 15, 1980 |
EF3 |
66 km |
1 |
| Jul 30, 1977 |
EF3 |
81 km |
0 |
| May 26, 1959 |
EF3 |
76 km |
0 |
| Jun 4, 1958 |
EF3 |
96 km |
0 |
| Sep 12, 1951 |
EF3 |
22 km |
0 |
| Sep 20, 2018 |
EF2 |
96 km |
0 |
| May 22, 2011 |
EF2 |
96 km |
0 |
| Jul 14, 2010 |
EF2 |
50 km |
0 |
| Jul 14, 2010 |
EF2 |
39 km |
0 |
Source: NOAA SPC (EF0+, 1950–2024)
Wildfire History
4 wildfires (100+ acres) within 100 km.
Largest: BEAVER CUTOFF (982 ac, 2007).
| Year |
Name |
Acres |
Distance |
| 2007 |
BEAVER CUTOFF |
982 |
34 km |
| 2004 |
EAGAN |
925 |
94 km |
| 1990 |
UNNAMED |
598 |
97 km |
| 1990 |
UNNAMED |
513 |
97 km |
Source: NIFC/IRWIN (100+ acres)
Monthly Weather
| Month |
Avg Temperature |
Precipitation |
Summary |
| January |
14°F (-10°C) |
1.0 in |
Coldest |
| February |
20°F (-7°C) |
0.8 in |
Driest |
| March |
32°F (0°C) |
1.9 in |
|
| April |
46°F (8°C) |
2.9 in |
|
| May |
58°F (15°C) |
3.6 in |
|
| June |
67°F (20°C) |
4.1 in |
|
| July |
72°F (22°C) |
4.5 in |
Warmest, Wettest |
| August |
70°F (21°C) |
3.9 in |
|
| September |
61°F (16°C) |
3.8 in |
|
| October |
49°F (9°C) |
2.6 in |
|
| November |
33°F (1°C) |
1.7 in |
|
| December |
19°F (-7°C) |
1.2 in |
|
Pepin has a seasonal temperature swing of 57°F / from 14°F in January to 72°F in July. Total annual precipitation is 31.8 inches, with July being the wettest month (4.5") and February the driest (0.8").
Average costs for common services in Pepin. Prices are estimated based on regional cost of living data and may vary by provider.
Healthcare
| Doctor Visit (Primary Care) |
$235 ($141–$376) |
| Specialist Visit |
$329 ($188–$518) |
| Urgent Care Visit |
$188 ($94–$329) |
| Emergency Room Visit |
$2,070 ($753–$4,705) |
| Dental Cleaning |
$122 ($71–$188) |
| Dental Filling |
$235 ($141–$376) |
View all 40 services
Auto Repair
| Oil Change (Conventional) |
$42 ($24–$71) |
| Oil Change (Synthetic) |
$71 ($47–$113) |
| Brake Pad Replacement |
$282 ($141–$471) |
| Tire Rotation |
$38 ($19–$71) |
| New Tires (Set of 4) |
$565 ($376–$941) |
| Battery Replacement |
$188 ($94–$329) |
View all 18 services
Home Services
| Plumber (Per Hour) |
$94 ($56–$141) |
| Electrician (Per Hour) |
$85 ($47–$132) |
| HVAC Repair |
$376 ($141–$753) |
| HVAC System Install |
$6,587 ($3,764–$11,292) |
| Roof Repair |
$941 ($376–$1,882) |
| Roof Replacement |
$8,469 ($5,176–$14,115) |
View all 25 services
Legal
| Divorce (Uncontested) |
$1,412 ($471–$3,294) |
| Divorce (Contested) |
$14,115 ($4,705–$28,230) |
| DUI Defense |
$4,705 ($1,882–$9,410) |
| Bankruptcy (Chapter 7) |
$1,412 ($753–$2,823) |
| Will Preparation |
$471 ($188–$941) |
| Trust Preparation |
$2,353 ($941–$4,705) |
View all 12 services
Personal Care
| Men's Haircut |
$24 ($14–$42) |
| Women's Haircut |
$52 ($28–$94) |
| Hair Coloring (Full) |
$141 ($71–$235) |
| Manicure |
$24 ($14–$42) |
| Pedicure |
$38 ($24–$61) |
| Massage (1 Hour) |
$75 ($47–$122) |
View all 12 services
Food & Grocery
| Gallon of Milk (per gallon) |
$3.86 ($2.82–$5.18) |
| Dozen Eggs (per dozen) |
$3.29 ($2.35–$4.71) |
| Loaf of Bread |
$3.58 ($2.35–$5.18) |
| Chicken Breast (per lb) |
$4.23 ($2.82–$6.12) |
| Ground Beef (per lb) |
$5.18 ($3.76–$7.06) |
| Rice (per lb) |
$0.94 ($0.56–$1.69) |
View all 20 services
Utilities
| Electricity (Monthly) |
$132 ($75–$235) |
| Natural Gas (Monthly) |
$66 ($28–$141) |
| Water/Sewer (Monthly) |
$66 ($38–$113) |
| Internet (Monthly) |
$66 ($38–$94) |
| Cell Phone Plan (Monthly) |
$61 ($28–$94) |
| Cable TV (Monthly) |
$80 ($47–$141) |
View all 8 services
Transportation
| Monthly Parking (Downtown) |
$188 ($71–$471) |
| Car Insurance (Annual) |
$1,882 ($1,129–$3,294) |
| Bus Pass (Monthly) |
$66 ($28–$122) |
| Taxi/Uber (5-Mile Ride) |
$14 ($7.53–$24) |
| Car Registration (Annual) |
$94 ($28–$235) |
| Driver's License Renewal |
$28 ($14–$71) |
View all 8 services
Education & Childcare
| Daycare (Infant, Monthly) |
$1,129 ($565–$2,353) |
| Daycare (Toddler, Monthly) |
$941 ($471–$1,882) |
| After-School Care (Monthly) |
$376 ($188–$659) |
| Tutoring (Per Hour) |
$47 ($24–$94) |
| SAT/ACT Prep Course |
$941 ($376–$2,353) |
| Private School (K-12, Annual) |
$11,763 ($4,705–$28,230) |
View all 8 services
Pets
| Vet Visit (Routine Checkup) |
$56 ($28–$94) |
| Dog Vaccination (Annual) |
$94 ($47–$188) |
| Dog Grooming |
$56 ($28–$94) |
| Pet Boarding (Per Night) |
$38 ($19–$71) |
| Dog Spay/Neuter |
$282 ($141–$471) |
| Cat Spay/Neuter |
$188 ($94–$376) |
View all 9 services
Childcare
| Center-Based (monthly) |
| Infant | $914 |
| Toddler | $853 |
| Preschool | $787 |
| Family Childcare (monthly) |
| Infant | $621 |
| Toddler | $570 |
| Preschool | $570 |
Source: DOL Women's Bureau (2022)
Frequently Asked Questions About Pepin
What is the population of Pepin?
Pepin has a population of 781 residents and is located in Wisconsin. The population density is 1,085 people per square mile, spread across 0.7 square miles. The median age of residents is 56.2 years, which is older than the national median of 38.9 years. The population is 51.6% female and 48.4% male.
Is Pepin expensive to live in?
Pepin is more affordable than the national average, with a cost of living index of 94.1 / below the baseline of 100. The median household income is $72,500, 4% below the national average of $75,149. The median home value is $184,200 (35% below the U.S. median). Renters pay a median of $837 per month, below the national average of $1,163. The home price-to-income ratio is 2.5x, indicating housing is reasonably affordable relative to local income levels.
Is Pepin safe?
The violent crime rate in Pepin is 528 per 100,000 residents, above the national average of 380. Prospective residents should research specific neighborhoods, as crime rates can vary significantly within the city. Property crime occurs at a rate of 2,243 per 100,000 (above the national average). Overall, Pepin receives a safety grade of F based on combined crime data.
What is the weather like in Pepin?
Pepin has a cool climate with an average annual temperature of 45°F (7°C). Winter temperatures average 14°F in January, while summers reach an average of 72°F in July. The area receives 270 sunny days per year, well above the national average of 205. Annual rainfall totals 35.5 inches, with 48.3 inches of snow. Air quality is rated Good with a median Air Quality Index (AQI) of 38.
How is the job market in Pepin?
The job market in Pepin is very strong, with unemployment at just 1.7% / well below the national rate of 3.6%. The average weekly wage is $916. There are 608 business establishments in the area, including 58 restaurants and food service locations. The average commute time is 24 minutes, and 11.7% of workers work from home.
How much does housing cost in Pepin?
The median home value in Pepin is $184,200. Zillow estimates the typical home value at $269,037. For renters, the median monthly rent is $837. Fair market rent is $742 for a 1-bedroom and $973 for a 2-bedroom apartment. The homeownership rate is 75.6%. The average annual property tax is $4,056.
How are the schools in Pepin?
Schools in Pepin score 6 out of 10 on standardized testing, near the national average. 26.2% of adults in Pepin hold a bachelor's degree or higher, below the national average of 33.7%. 94.3% have completed high school. 10.2% hold a graduate or professional degree.
How healthy is Pepin?
The obesity rate in Pepin is 36.6% (above the national rate of 32.1%). 14.7% of adults are smokers. 25.2% are physically inactive. 25.1% of residents report depression. 7.8% lack health insurance. 89.9% of residents have access to exercise opportunities. The primary care physician ratio is 1:1,265.
What is transportation like in Pepin?
The average commute in Pepin is 24 minutes, shorter than the national average of 28 minutes. 74.1% of workers drive alone to work, and 11.7% work from home.
What are the demographics of Pepin?
The racial and ethnic makeup of Pepin is 93.2% White, 1.8% Black or African American, 0.6% Hispanic or Latino. 98.1% of residents speak only English at home. 8.8% of the population are military veterans. 8.5% of residents have a disability. 93.5% have health insurance coverage.
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