Wausau, WI

Full City Profile · Wisconsin · Marathon County County

3.3 /5.0
B Good
39,893 Population 2,075/sq mi density
$61,877 Median Income $35,290 per capita
$155,900 Home Value $250,229 Zillow
$950 Median Rent 27.8% income on rent
44°F Avg Temperature
305 Violent Crime/100K 1,031 property/100K
B
Overall
3.3 / 5.0
Good overall score based on economy, affordability, safety and education
B+
Economy
3.6 / 5.0
$61,877 median income, 4.7% unemployment
A+
Affordability
5.0 / 5.0
$155,900 home value, $950/mo rent
F
Safety
1.0 / 5.0
305 violent crimes/100K
B
Education
3.4 / 5.0
30.0% bachelor's degree or higher

Wausau, WI

At a Glance

Median Income
$61,877
18% below
$35,290 per capita
Home Value
$155,900
45% below
Zillow: $250,229
Median Rent
$950/mo
18% below
27.8% of income on rent
Violent Crime
305/100K
20% below
1,031/100K property
Bachelor's Degree+
30.0%
11% below
92.0% high school+
Unemployment
4.7%
31% above
9.0% poverty rate
Obesity Rate
37.2%
16% above
16.0% smoking rate
Avg Temperature
44°F

How Wausau Compares to the U.S. Average

Each bar shows Wausau's value as a percentage of the national average (100% = U.S. avg)

Income
82%
Home Value
55%
Rent
82%
Poverty
73%
Bachelor's
89%
Unemployment
131%
Crime
80%
Thin vertical line = U.S. national average (100%)

Is Wausau a Good Place to Live?

B
3.3 / 5.0 - Good
Based on economy, affordability, safety, and education metrics compared to national averages.

Economy & Jobs

Wausau residents earn a median household income of $61,877 , which is 18% below the national average of $75,149. Per capita income is $35,290. The unemployment rate stands at 4.7% (31% above the U.S. rate of 3.6%). 9.0% of residents live below the poverty line. The area is home to 3,960 business establishments, including 329 restaurants.

Housing & Cost of Living

The median home value in Wausau is $155,900 , 45% below the national median of $281,900. Zillow estimates the typical home at $250,229. Median rent is $950/month, with 27.8% of renters spending more than 30% of income on housing. The cost of living index is 94.1 (100 = national average). The median home was built in 1960.

Safety & Crime

Wausau reports 305 violent crimes per 100,000 residents , which is 20% below the national average of 380/100K. Property crime is 1,031/100K. The murder rate is 2.5/100K.

Education

30.0% of adults in Wausau hold a bachelor's degree or higher (11% below the national average). 92.0% have completed high school. Local schools score 6.0/10 in standardized testing.

Climate & Weather

Wausau has an average annual temperature of 44°F (6°C). Winters average 15°F in January while summers reach 70°F in July. Annual precipitation totals 33.9 inches. Air quality is rated Good with a median AQI of 37.

Data Overview

People

Population39,893
Median Age38.4 yrs
Density2,075/mi²
Male / Female49% / 51%
Foreign Born7.0%
Veterans6.5%

Economy

B+
Median Income$61,877
Per Capita$35,290
Unemployment4.7%
Poverty9.0%
County GDP$11,882M
Avg Weekly Wage$1,115

Housing

A+
Home Value$155,900
Rent$950
Ownership57.6%
Zillow$250,229
Housing Units18,784
Rent Burden27.8%

Crime

F
Violent305/100K
Property1,031/100K
Murder2.5/100K
Assault178/100K
Burglary108/100K

Health

Obesity37.2%
Diabetes9.9%
Smoking16.0%
Heart Disease5.8%
Premature Death6,974/100K

Climate

Avg Temp44°F
Rain33.9 in/yr
AQI37 (Good)
Elevation1,325 ft

Education

B
Bachelor's+30.0%
High School+92.0%
Graduate+11.2%
School Score6.0/10

Community

2024 VoteR 59% / D 40%
Commute16 min
Broadband87.3%
Internet Speed78 Mbps
EV Stations5
Libraries9

Did You Know?

The median home in Wausau was built in 1960.
The nearest airport is Appleton International (74 miles).
The Gini coefficient (income inequality) is 0.425 (U.S. avg: 0.490).
Natural hazard risk is rated "Relatively Moderate" by FEMA.
15.7% of the population has a disability.
There are 329 restaurants in the area.
The county recorded 12 fatal vehicle crashes.