White Cloud, MI

Michigan

White Cloud is a small town in Michigan with a population of 1,297. Residents earn $55,417 per year, which is 26% below the national average.

3.0 /5.0
B Good
1,297 Population 672/sq mi density
$55,417 Median Income $25,766 per capita
$150,600 Home Value $195,458 Zillow
$838 Median Rent
46°F Avg Temperature
650 Violent Crime/100K 2,960 property/100K
B
Overall
3.0 / 5.0
Good overall score based on economy, affordability, safety and education
B+
Economy
3.7 / 5.0
$55,417 median income, 0.8% unemployment
A+
Affordability
5.0 / 5.0
$150,600 home value, $838/mo rent
F
Safety
1.0 / 5.0
650 violent crimes/100K (71% above avg)
C
Education
2.1 / 5.0
14.2% bachelor's degree or higher
Median Income $55,417
26% lower than US avg
Home Value $150,600
47% lower than US avg
Violent Crime 650/100K
71% higher than US avg
Bachelor's+ 14.2%
58% lower than US avg
Median Rent $838
28% lower than US avg
Obesity Rate 41.2%
28% higher than US avg
Unemployment 0.8%
78% lower than US avg
Poverty Rate 14.3%
15% higher than US avg

How White Cloud Compares to the U.S. Average (100% = U.S. avg)

People

Population1,297
Median Age38.1 yrs
Density672/mi²
Male / Female53% / 47%
Largest GroupWhite 88%

Economy

B+
Median Income$55,417
Per Capita$25,766
Unemployment0.8%
Poverty14.3%
County GDP$2,077M
Commute36 min

Housing

A+
Home Value$150,600
Rent$838
OwnershipN/A
Zillow$195,458

Crime

F
Violent650/100K
Property2,960/100K
Murder0.0/100K
Assault433/100K
Burglary578/100K

Health

Obesity41.2%
UninsuredN/A
Depression28.1%
Heart Disease7.6%

Climate

Avg Temp46°F
AQI38 (Good)
Rain37.5 in/yr
Elevation912 ft

Education

C
Bachelor's+14.2%
High School+85.2%
School Score5.23

Community

2024 VoteR 71% / D 28%
Commute36 min
Libraries6

Is White Cloud a Good Place to Live?

Based on current data, White Cloud receives an overall livability score of 3.0 out of 5.0, earning a grade of B. Key strengths include low unemployment, affordable housing, high health insurance coverage. Areas to be aware of include elevated crime rates, below-average incomes, long commute times. White Cloud offers a solid quality of life with a good balance of affordability, safety, and opportunity.

Economy & Jobs

The median household income in White Cloud is $55,417, 26% below the national average of $75,149. The job market is very strong with unemployment at just 0.8%. 14.3% of residents live in poverty, near the national average of 12.4%. Workers commute an average of 36 minutes, longer than the typical American commute of 28 minutes.

Cost of Living & Housing

The median home value in White Cloud is $150,600, 47% below the national median — offering relatively affordable homeownership. Renters pay a median of $838 per month, below the national average — a plus for affordability. At just 2.7x median income, home prices are very affordable relative to local earnings.

Safety & Crime

With 650 violent crimes per 100,000 residents, public safety is a notable concern — this is significantly above the national average of 380. Property crime occurs at a rate of 2,960 per 100,000, 51% above the national average.

Education

14.2% of residents hold a bachelor's degree, below the national average of 33.7%. 85.2% have completed high school. Area schools have an average test score of 5.2/10.

Climate & Weather

White Cloud experiences four distinct seasons with an average temperature of 46°F. Winters average 23°F in January while summers reach 69°F in July. Annual precipitation totals 37.5 inches. Air quality is rated Good with a median AQI of 38.

White Cloud has a population of 1,297 with a density of 672 people per square mile. The median age is 38.1 years, 2% younger than the national median of 38.9. The city is predominantly White (88%), with 1.9% Hispanic, 3.9% Black.

Population

1,297
Total Population
672
People / sq mi
38.1yrs
Median Age
2% below US avg
1.9mi²
Land Area

Gender Distribution

Male 53.1%
Female 46.9%

Race & Ethnicity

White Cloud vs U.S. Average

Language Spoken at Home

English Only96.4%
23% above US avg
Spanish3.6%
73% below US avg

Social Characteristics

White Cloud vs U.S. Average

The median household income in White Cloud is $55,417, which is 26% below the national average of $75,149. The unemployment rate is 0.8% (below the 3.6% US average). 14.3% of residents live below the poverty line. Workers commute an average of 36 minutes.

Income: White Cloud vs U.S.

Commute Mode

Income

Median HH Income$55,417
26% below US avg
Per Capita Income$25,766
Avg Weekly Wage$949
IRS Avg AGI$59,846

Employment & Poverty

Unemployment0.8%
78% below US avg
Poverty Rate14.3%
15% above US avg
Establishments (County)855
County GDP$2,077M

Business (County)

Restaurants74
Healthcare97
Retail153
Manufacturing38

Tax & Cost of Living

Property Tax (IRS)$5,208
49% above US avg
Effective Tax Rate3.46%

Commute & Transportation

Commute Time36.2 min
Work from Home10.2%

Walkability

The median home value in White Cloud is $150,600, 47% below the national average. Monthly rent averages $838 (28% below US avg). Zillow estimates the typical home value at $195,458.

Home Value Sources

Ownership Split

Home Values

Census Median$150,600
47% below US avg
Zillow ZHVI$195,458

Real Estate Market (Redfin)

Rental Costs

Census Median Rent$838
28% below US avg

HUD Fair Market Rent

Studio$807
1 Bedroom$891
2 Bedrooms$1,113
3 Bedrooms$1,419
4 Bedrooms$1,588

Ownership & Property

Owner-Occupied61.3%

Property Tax

Avg Tax (IRS)$5,208
49% above US avg
Effective Rate3.46%
In White Cloud, 41.2% of adults are obese (above the 32.1% national rate). 28.1% report depression. 31.0% are physically inactive.

Health Metrics: White Cloud vs U.S. Average (%)

Chronic Conditions

Obesity41.2%
28% above US avg
Diabetes12.5%
Heart Disease7.6%
High Blood Pressure37.8%
Asthma12.3%
COPD10.7%
Stroke4.1%

Behaviors & Mental Health

Binge Drinking18.1%
Physical Inactivity31.0%
Depression28.1%
Mental Distress21.5%
Physical Distress17.0%

Healthcare Access

Insurance Rate93.7%
Checkup Rate76.6%
Premature Death8,616/100K

Food & Exercise

Food Environment7.8/10
Exercise Access81.4%
Healthcare Facilities97
White Cloud has a violent crime rate of 650 per 100,000 residents, 71% above the national average of 380. Property crime stands at 2,960 per 100,000 (51% above US avg). The murder rate is 0.0 per 100,000.

Crime Rates: White Cloud vs U.S. Average (per 100,000)

Violent Crime

Total Violent649.8/100K
71% above US avg
Murder0.0/100K
100% below US avg
Rape216.6/100K
Robbery0.0/100K
Assault433.2/100K

Property Crime

Total Property2,960.3/100K
51% above US avg
Burglary577.6/100K
Theft2,382.7/100K
Vehicle Theft0.0/100K
Arson72.2/100K

Traffic Safety

Fatal Crashes (County/yr)7

Safety Score

Safety GradeF
Safety Score1.0 / 5.0
White Cloud has an average annual temperature of 46°F (8°C). Winters average 23°F in January while summers reach 69°F in July. Annual precipitation is 37.5 inches. Air quality is rated Good with a median AQI of 38.

Temperature

23°F Jan (-5°C) 69°F Jul (20°C)
Annual Average46.2°F
14% below US avg
January Average23°F (-5°C)
July Average69°F (20°C)

Precipitation & Snow

Annual Rainfall37.5 inches
1% below US avg

Air Quality

AQI Median38.0
RatingGood

Geography

Elevation912 ft (278 m)
Area1.9 sq mi (5.0 km²)
Population Density672/sq mi
Coordinates43.5575°N, 85.7743°W
County FIPS26123
It is classified as Nonmetro — Urban 2.5K–20K, adjacent. 14.2% of residents hold a bachelor's degree or higher (58% below US avg). In the 2024 election, the county voted Republican by a 42.8-point margin.

2024 Presidential Election (County)

R 70.7%
D 27.9%

Winner: Republican by 42.8 points

Education

Bachelor's Degree+14.2%
58% below US avg
High School+85.2%
School Test Score5.23
C Education Grade (2.1/5.0)

Urban-Rural Classification

RUCC Code 6Nonmetro — Urban 2.5K–20K, adjacent
Population Density672/sq mi
Total Area1.9 sq mi

Infrastructure & Services

Public Libraries6
Healthcare Facilities97
Restaurants74
Retail Stores153

Safety & Disasters

Fatal Crashes (County/yr)7
F Safety Grade (1.0/5.0)

Commute & Transportation

Avg Commute36.2 min
Work from Home10.2%

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