Median Income
$65,000
14% lower than US avg
Home Value
$170,800
39% lower than US avg
Violent Crime
198/100K
48% lower than US avg
Bachelor's+
14.4%
57% lower than US avg
Median Rent
$675
42% lower than US avg
Obesity Rate
38.0%
18% higher than US avg
Unemployment
1.2%
67% lower than US avg
Poverty Rate
4.3%
65% lower than US avg
How Genoa Compares to the U.S. Average (100% = U.S. avg)
People
Population290
Median Age48.3 yrs
Density806/mi²
Male / Female49% / 51%
Largest GroupWhite 92%
Veterans8.2%
Economy
A
Median Income$65,000
Per Capita$33,003
Unemployment1.2%
Poverty4.3%
County GDP$810M
Commute27 min
Housing
A+
Home Value$170,800
Rent$675
Ownership83.6%
Zillow$254,214
Housing Units126
Rent Burden13.3%
Crime
F
Violent198/100K
Property2,952/100K
Health
Obesity38.0%
Uninsured7.8%
Smoking15.3%
Depression24.8%
Heart Disease5.8%
Climate
Avg Temp49°F (9°C)
AQI38 (Good)
Rain38.4 in/yr
Sunny Days260/yr
Elevation674 ft (205 m)
Education
C
Bachelor's+14.4%
High School+94.4%
Graduate+5.4%
School Score5.81
Community
2024 VoteR 57% / D 41%
Commute27 min
Broadband92.2%
EV Stations19
Libraries5
Is Genoa a Good Place to Live?
Based on current data, Genoa receives an overall livability score of 3.1 out of 5.0, earning a grade of B. Key strengths include low unemployment, low crime rates, affordable housing, abundant sunshine. Genoa offers a solid quality of life with a good balance of affordability, safety, and opportunity.
Economy & Jobs
The median household income in Genoa is $65,000, 14% below the national average of $75,149. The job market is very strong with unemployment at just 1.2%. Only 4.3% of residents live below the poverty line, well below the national rate of 12.4%. Workers commute an average of 27 minutes.
Cost of Living & Housing
The median home value in Genoa is $170,800, 39% below the national median / offering relatively affordable homeownership. Renters pay a median of $675 per month, below the national average / a plus for affordability. At just 2.6x median income, home prices are very affordable relative to local earnings.
Safety & Crime
Violent crime in Genoa is below the national average at 198 per 100,000 residents (U.S. avg: 380). Property crime occurs at a rate of 2,952 per 100,000, 51% above the national average.
Education
14.4% of residents hold a bachelor's degree, below the national average of 33.7%. 94.4% have completed high school. Area schools have an average test score of 5.8/10.
Climate & Weather
Genoa experiences four distinct seasons with an average temperature of 49°F. Winters average 19°F in January while summers reach 74°F in July. With 260 sunny days per year, residents enjoy well above the national average of sunshine. Annual precipitation totals 38.4 inches, including 34.8 inches of snow. Air quality is rated Good with a median AQI of 38.
Genoa has a population of 290 with a density of 806 people per square mile, spread across 0.4 square miles. The median age is 48.3 years, 24% older than the national median of 38.9. The gender split is 51% female and 49% male. The city is predominantly White (92.1%). English is the primary language spoken at home by 99.2% of residents. 8.2% of the population are veterans, above the national rate of 6.0%. 9.3% of residents have a disability (below the 13.0% national average). 84.0% have health insurance coverage.
Population
48.3yrs
Median Age
24% above US avg
Language Spoken at Home
English Only
99.2%
26% above US avg
Spanish
0.8%
94% below US avg
The median household income in Genoa is $65,000, which is 14% below the national average of $75,149. Per capita income is $33,003 (below the $39,052 national figure). The average weekly wage is $913, 36% lower than the U.S. average. The unemployment rate is 1.2% (below the 3.6% US average). 4.3% of residents live below the poverty line, lower than the national rate of 12.4%. The area has 471 business establishments, including 29 restaurants. The cost of living index is 94.1, below the national baseline of 100 / offering relatively affordable living. Workers commute an average of 27 minutes. 11.8% of workers work from home (below the 15.2% national rate).
Income
| Median HH Income | $65,000 |
| 14% below US avg |
| Per Capita Income | $33,003 |
| Avg Weekly Wage | $913 |
| IRS Avg AGI | $74,487 |
| Gini Index | 0.406 (0=equal, 1=unequal) |
Employment & Poverty
| Unemployment | 1.2% |
| 67% below US avg |
| Poverty Rate | 4.3% |
| 65% below US avg |
| Establishments (County) | 471 |
| County GDP | $810M |
Business (County)
| Restaurants | 29 |
| Healthcare | 50 |
| Retail | 52 |
| Manufacturing | 26 |
Tax & Cost of Living
| Property Tax (IRS) | $4,147 |
| 18% above US avg |
| Cost of Living | 94.10 (100=avg) |
| Effective Tax Rate | 2.43% |
Commute & Transportation
| Commute Time | 26.7 min |
| Drive Alone | 74.3% |
| Public Transit | 0.0% |
| Work from Home | 11.8% |
The median home value in Genoa is $170,800, 39% below the national median of $281,900. Zillow estimates the typical home value at $254,214, higher than the Census estimate. Monthly rent averages $675 (42% below the national average of $1,163). Fair market rent ranges from $872 for a one-bedroom to $1,097 for a two-bedroom apartment. 83.6% of housing units are owner-occupied (above the 65.4% national rate). There are 126 total housing units in the city. The median year a home was built is 1950. The average annual property tax is $4,147 (higher than the $3,500 national average). 13.3% of renters spend 30% or more of their income on housing. The home price-to-income ratio is 2.6x, well within the affordable range.
Home Values
| Census Median | $170,800 |
| 39% below US avg |
| Zillow ZHVI | $254,214 |
Real Estate Market (Redfin)
Rental Costs
| Census Median Rent | $675 |
| 42% below US avg |
| Rent Burden | 13.3% |
HUD Fair Market Rent
| Studio | $797 |
| 1 Bedroom | $872 |
| 2 Bedrooms | $1,097 |
| 3 Bedrooms | $1,405 |
| 4 Bedrooms | $1,572 |
Ownership & Property
| Homeownership | 83.6% |
| Owner-Occupied | 83.6% |
| Renter-Occupied | 16.4% |
| Housing Units | 126 |
| Median Year Built | 1950 |
Property Tax
| Avg Tax (IRS) | $4,147 |
| 18% above US avg |
| Effective Rate | 2.43% |
In Genoa, 38.0% of adults are obese, above the national rate of 32.1%. 9.2% have diabetes. Heart disease affects 5.8% of residents. 28.7% have high blood pressure. 15.3% are current smokers. 22.6% report binge drinking. 25.5% are physically inactive. 24.8% report depression (above the 20.0% national average). 17.8% experience frequent mental distress. 7.8% of residents lack health insurance. The primary care physician ratio is 1:1,707. The dentist ratio is 1:1,880. 96.6% of residents have access to exercise opportunities. The food environment index is 9.4 out of 10.
Health Metrics: Genoa vs U.S. Average (%)
Chronic Conditions
| Obesity | 38.0% |
| 18% above US avg |
| Diabetes | 9.2% |
| Heart Disease | 5.8% |
| High Blood Pressure | 28.7% |
| Asthma | 11.2% |
| COPD | 6.0% |
| Cancer | 7.1% |
| Stroke | 2.9% |
Behaviors & Mental Health
| Smoking | 15.3% |
| 9% above US avg |
| Binge Drinking | 22.6% |
| Physical Inactivity | 25.5% |
| Depression | 24.8% |
| Mental Distress | 17.8% |
| Physical Distress | 12.6% |
| Short Sleep | 32.4% |
Healthcare Access
| Insurance Rate | 84.0% |
| Uninsured | 7.8% |
| 9% below US avg |
| Primary Care | 1:1,707 |
| Dentists | 1:1,880 |
| Mental Health | 1:2,323 |
| Checkup Rate | 74.5% |
| Dental Visits | 66.1% |
| Premature Death | 6,148/100K |
Food & Exercise
| Food Environment | 9.4/10 |
| Exercise Access | 96.6% |
| Healthcare Facilities | 50 |
Genoa has a violent crime rate of 198 per 100,000 residents, 48% below the national average of 380. Property crime stands at 2,952 per 100,000, 51% above the U.S. average. The county recorded 1 fatal traffic crashes. Overall, Genoa receives a safety grade of F.
Crime Rates: Genoa vs U.S. Average (per 100,000)
Violent Crime
| Total Violent | 197.8/100K |
| 48% below US avg |
| |
Property Crime
| Total Property | 2,951.7/100K |
| 51% above US avg |
Traffic Safety
| Fatal Crashes (County/yr) | 1 |
| Traffic Accidents | 3 |
| Avg Accident Severity | 3.7 / 4.0 |
Safety Score
| Safety Grade | F |
| Safety Score | 1.0 / 5.0 |
Genoa experiences four distinct seasons with an average annual temperature of 49°F (9°C). Winters average 19°F in January while summers reach 74°F in July. The area gets 260 sunny days per year, above the national average. Annual precipitation totals 38.4 inches. The area receives 34.8 inches of snow annually, a moderate snowfall amount. Air quality is rated Good with a median AQI of 38. The city sits at an elevation of 674 feet.
Temperature
19°F Jan (-7°C)
74°F Jul (23°C)
| Annual Average | 48.5°F |
| 10% below US avg |
| January Average | 19°F (-7°C) |
| July Average | 74°F (23°C) |
| Sunny Days | 260 days/yr |
Geography
| Elevation | 674 ft (205 m) |
| Area | 0.4 sq mi (0.9 km²) |
| Population Density | 806/sq mi |
| Coordinates | 43.5733°N, 91.2261°W |
| Timezone | America/Chicago |
| County | Houston County County |
| Nearest Airport | La Crosse Regional (LSE)
21 miles away |
Precipitation & Snow
Annual Rainfall
38.4"
1% above US avg
Wettest Month (Jun)
3.98"
Air Quality
| AQI Median | 38.0 |
| Rating | Good |
Natural Hazard Risk
| Overall Risk | Very Low |
| Risk Score | 29.5 / 100 |
| Social Vulnerability | 10.6 / 100 |
| Community Resilience | 64.0 / 100 |
Hazard Breakdown
| Tornado |
Relatively Low |
| Hurricane |
Very Low |
| Earthquake |
Very Low |
| Wildfire |
Very Low |
| Flood |
Relatively Low |
| Hail |
Relatively Low |
| Strong Wind |
Relatively Low |
| Heat Wave |
Very Low |
| Winter Weather |
Relatively Low |
| Lightning |
Very Low |
| Ice Storm |
Very Low |
| Drought |
Relatively Low |
| Cold Wave |
Relatively Low |
| Landslide |
Relatively Moderate |
Source: FEMA National Risk Index v1.20 (Dec 2025)
Tornado History
323 tornadoes (EF0+) within 100 km since 1950.
Strongest: EF4. Total: 8 fatalities, 178 injuries.
| Date |
Rating |
Distance |
Fatalities |
| Apr 19, 1957 |
EF4 |
90 km |
1 |
| May 10, 1953 |
EF4 |
96 km |
2 |
| Aug 7, 2021 |
EF3 |
64 km |
0 |
| Jul 19, 1994 |
EF3 |
88 km |
0 |
| May 30, 1985 |
EF3 |
84 km |
2 |
| Jul 3, 1983 |
EF3 |
98 km |
0 |
| Jun 5, 1980 |
EF3 |
11 km |
0 |
| Jun 24, 1971 |
EF3 |
74 km |
1 |
| May 5, 1965 |
EF3 |
65 km |
0 |
| Sep 3, 1964 |
EF3 |
64 km |
0 |
| May 26, 1959 |
EF3 |
50 km |
0 |
| Apr 19, 1957 |
EF3 |
66 km |
0 |
| May 10, 1953 |
EF3 |
70 km |
0 |
| Jun 15, 2022 |
EF2 |
67 km |
0 |
| Jun 29, 2014 |
EF2 |
90 km |
0 |
| Sep 4, 2012 |
EF2 |
76 km |
0 |
| May 22, 2011 |
EF2 |
74 km |
0 |
| May 22, 2011 |
EF2 |
26 km |
0 |
| Aug 18, 2005 |
EF2 |
37 km |
0 |
| Jul 8, 1999 |
EF2 |
72 km |
0 |
Source: NOAA SPC (EF0+, 1950–2024)
Wildfire History
4 wildfires (100+ acres) within 100 km.
Largest: BEAVER CUTOFF (982 ac, 2007).
| Year |
Name |
Acres |
Distance |
| 2007 |
BEAVER CUTOFF |
982 |
89 km |
| 2007 |
UNNAMED |
981 |
99 km |
| 2003 |
UNNAMED |
580 |
100 km |
| 2024 |
RX-UPPER SEVENTEEN |
520 |
96 km |
Source: NIFC/IRWIN (100+ acres)
Monthly Weather
| Month |
Avg Temperature |
Precipitation |
Summary |
| January |
19°F (-7°C) |
1.1 in |
Coldest |
| February |
21°F (-6°C) |
1.0 in |
Driest |
| March |
33°F (1°C) |
2.0 in |
|
| April |
47°F (8°C) |
3.1 in |
|
| May |
59°F (15°C) |
3.2 in |
|
| June |
68°F (20°C) |
4.0 in |
Wettest |
| July |
74°F (23°C) |
3.6 in |
Warmest |
| August |
70°F (21°C) |
3.9 in |
|
| September |
62°F (16°C) |
3.7 in |
|
| October |
50°F (10°C) |
2.2 in |
|
| November |
35°F (2°C) |
2.1 in |
|
| December |
21°F (-6°C) |
1.5 in |
|
Genoa has a seasonal temperature swing of 55°F / from 19°F in January to 74°F in July. Total annual precipitation is 31.5 inches, with June being the wettest month (4.0") and February the driest (1.0").
Average costs for common services in Genoa. Prices are estimated based on regional cost of living data and may vary by provider.
Healthcare
| Doctor Visit (Primary Care) |
$235 ($141–$376) |
| Specialist Visit |
$329 ($188–$518) |
| Urgent Care Visit |
$188 ($94–$329) |
| Emergency Room Visit |
$2,070 ($753–$4,705) |
| Dental Cleaning |
$122 ($71–$188) |
| Dental Filling |
$235 ($141–$376) |
View all 40 services
Auto Repair
| Oil Change (Conventional) |
$42 ($24–$71) |
| Oil Change (Synthetic) |
$71 ($47–$113) |
| Brake Pad Replacement |
$282 ($141–$471) |
| Tire Rotation |
$38 ($19–$71) |
| New Tires (Set of 4) |
$565 ($376–$941) |
| Battery Replacement |
$188 ($94–$329) |
View all 18 services
Home Services
| Plumber (Per Hour) |
$94 ($56–$141) |
| Electrician (Per Hour) |
$85 ($47–$132) |
| HVAC Repair |
$376 ($141–$753) |
| HVAC System Install |
$6,587 ($3,764–$11,292) |
| Roof Repair |
$941 ($376–$1,882) |
| Roof Replacement |
$8,469 ($5,176–$14,115) |
View all 25 services
Legal
| Divorce (Uncontested) |
$1,412 ($471–$3,294) |
| Divorce (Contested) |
$14,115 ($4,705–$28,230) |
| DUI Defense |
$4,705 ($1,882–$9,410) |
| Bankruptcy (Chapter 7) |
$1,412 ($753–$2,823) |
| Will Preparation |
$471 ($188–$941) |
| Trust Preparation |
$2,353 ($941–$4,705) |
View all 12 services
Personal Care
| Men's Haircut |
$24 ($14–$42) |
| Women's Haircut |
$52 ($28–$94) |
| Hair Coloring (Full) |
$141 ($71–$235) |
| Manicure |
$24 ($14–$42) |
| Pedicure |
$38 ($24–$61) |
| Massage (1 Hour) |
$75 ($47–$122) |
View all 12 services
Food & Grocery
| Gallon of Milk (per gallon) |
$3.86 ($2.82–$5.18) |
| Dozen Eggs (per dozen) |
$3.29 ($2.35–$4.71) |
| Loaf of Bread |
$3.58 ($2.35–$5.18) |
| Chicken Breast (per lb) |
$4.23 ($2.82–$6.12) |
| Ground Beef (per lb) |
$5.18 ($3.76–$7.06) |
| Rice (per lb) |
$0.94 ($0.56–$1.69) |
View all 20 services
Utilities
| Electricity (Monthly) |
$132 ($75–$235) |
| Natural Gas (Monthly) |
$66 ($28–$141) |
| Water/Sewer (Monthly) |
$66 ($38–$113) |
| Internet (Monthly) |
$66 ($38–$94) |
| Cell Phone Plan (Monthly) |
$61 ($28–$94) |
| Cable TV (Monthly) |
$80 ($47–$141) |
View all 8 services
Transportation
| Monthly Parking (Downtown) |
$188 ($71–$471) |
| Car Insurance (Annual) |
$1,882 ($1,129–$3,294) |
| Bus Pass (Monthly) |
$66 ($28–$122) |
| Taxi/Uber (5-Mile Ride) |
$14 ($7.53–$24) |
| Car Registration (Annual) |
$94 ($28–$235) |
| Driver's License Renewal |
$28 ($14–$71) |
View all 8 services
Education & Childcare
| Daycare (Infant, Monthly) |
$1,129 ($565–$2,353) |
| Daycare (Toddler, Monthly) |
$941 ($471–$1,882) |
| After-School Care (Monthly) |
$376 ($188–$659) |
| Tutoring (Per Hour) |
$47 ($24–$94) |
| SAT/ACT Prep Course |
$941 ($376–$2,353) |
| Private School (K-12, Annual) |
$11,763 ($4,705–$28,230) |
View all 8 services
Pets
| Vet Visit (Routine Checkup) |
$56 ($28–$94) |
| Dog Vaccination (Annual) |
$94 ($47–$188) |
| Dog Grooming |
$56 ($28–$94) |
| Pet Boarding (Per Night) |
$38 ($19–$71) |
| Dog Spay/Neuter |
$282 ($141–$471) |
| Cat Spay/Neuter |
$188 ($94–$376) |
View all 9 services
Childcare
| Center-Based (monthly) |
| Infant | $948 |
| Toddler | $893 |
| Preschool | $821 |
| Family Childcare (monthly) |
| Infant | $621 |
| Toddler | $570 |
| Preschool | $570 |
Source: DOL Women's Bureau (2022)
Frequently Asked Questions About Genoa
What is the population of Genoa?
Genoa has a population of 290 residents and is located in Wisconsin. The population density is 806 people per square mile, spread across 0.4 square miles. The median age of residents is 48.3 years, which is older than the national median of 38.9 years. The population is 51% female and 49% male.
Is Genoa expensive to live in?
Genoa is more affordable than the national average, with a cost of living index of 94.1 / below the baseline of 100. The median household income is $65,000, 14% below the national average of $75,149. The median home value is $170,800 (39% below the U.S. median). Renters pay a median of $675 per month, below the national average of $1,163. The home price-to-income ratio is 2.6x, indicating housing is reasonably affordable relative to local income levels.
Is Genoa safe?
Genoa is safer than the national average, with a violent crime rate of 198 per 100,000 compared to the U.S. rate of 380. Property crime occurs at a rate of 2,952 per 100,000 (above the national average). Overall, Genoa receives a safety grade of F based on combined crime data.
What is the weather like in Genoa?
Genoa has a four-season climate with an average annual temperature of 49°F (9°C). Winter temperatures average 19°F in January, while summers reach an average of 74°F in July. The area receives 260 sunny days per year, well above the national average of 205. Annual rainfall totals 38.4 inches, with 34.8 inches of snow. Air quality is rated Good with a median Air Quality Index (AQI) of 38.
How is the job market in Genoa?
The job market in Genoa is very strong, with unemployment at just 1.2% / well below the national rate of 3.6%. The average weekly wage is $913. There are 471 business establishments in the area, including 29 restaurants and food service locations. The average commute time is 27 minutes, and 11.8% of workers work from home.
How much does housing cost in Genoa?
The median home value in Genoa is $170,800. Zillow estimates the typical home value at $254,214. For renters, the median monthly rent is $675. Fair market rent is $872 for a 1-bedroom and $1,097 for a 2-bedroom apartment. The homeownership rate is 83.6%. The average annual property tax is $4,147.
How are the schools in Genoa?
Schools in Genoa score 5.8 out of 10 on standardized testing, near the national average. 14.4% of adults in Genoa hold a bachelor's degree or higher, below the national average of 33.7%. 94.4% have completed high school. 5.4% hold a graduate or professional degree.
How healthy is Genoa?
The obesity rate in Genoa is 38.0% (above the national rate of 32.1%). 15.3% of adults are smokers. 25.5% are physically inactive. 24.8% of residents report depression. 7.8% lack health insurance. 96.6% of residents have access to exercise opportunities. The primary care physician ratio is 1:1,707.
What is transportation like in Genoa?
The average commute in Genoa is 27 minutes. 74.3% of workers drive alone to work, and 11.8% work from home.
What are the demographics of Genoa?
The racial and ethnic makeup of Genoa is 92.1% White, 1% Black or African American, 0.7% Hispanic or Latino. 99.2% of residents speak only English at home. 8.2% of the population are military veterans. 9.3% of residents have a disability. 84.0% have health insurance coverage.
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