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Marshfield, WI

Full City Profile · Wisconsin · Wood County County

3.3 /5.0
B Good
18,718 Population 1,356/sq mi density
$59,294 Median Income $40,029 per capita
$169,900 Home Value $244,041 Zillow
$798 Median Rent 24.5% income on rent
44°F Avg Temperature 276 sunny days/yr
159 Violent Crime/100K 1,713 property/100K
B
Overall
3.3 / 5.0
Good overall score based on economy, affordability, safety and education
A
Economy
4.1 / 5.0
$59,294 median income, 2.0% unemployment
A+
Affordability
5.0 / 5.0
$169,900 home value, $798/mo rent
F
Safety
1.0 / 5.0
159 violent crimes/100K
B
Education
3.1 / 5.0
26.0% bachelor's degree or higher

Marshfield, WI

At a Glance

Median Income
$59,294
21% below
$40,029 per capita
Home Value
$169,900
40% below
Zillow: $244,041
Median Rent
$798/mo
31% below
24.5% of income on rent
Violent Crime
159/100K
58% below
1,713/100K property
Bachelor's Degree+
26.0%
23% below
94.8% high school+
Unemployment
2.0%
44% below
7.0% poverty rate
Obesity Rate
39.1%
22% above
14.8% smoking rate
Avg Temperature
44°F
276 sunny days/yr

How Marshfield Compares to the U.S. Average

Each bar shows Marshfield's value as a percentage of the national average (100% = U.S. avg)

Income
79%
Home Value
60%
Rent
69%
Poverty
56%
Bachelor's
77%
Unemployment
56%
Crime
42%
Thin vertical line = U.S. national average (100%)

Is Marshfield a Good Place to Live?

B
3.3 / 5.0 — Good
Based on economy, affordability, safety, and education metrics compared to national averages.

Economy & Jobs

Marshfield residents earn a median household income of $59,294 , which is 21% below the national average of $75,149. Per capita income is $40,029. The unemployment rate stands at 2.0% (44% below the U.S. rate of 3.6%). 7.0% of residents live below the poverty line. The area is home to 2,131 business establishments, including 181 restaurants.

Housing & Cost of Living

The median home value in Marshfield is $169,900 , 40% below the national median of $281,900. Zillow estimates the typical home at $244,041. Median rent is $798/month, with 24.5% of renters spending more than 30% of income on housing. The cost of living index is 94.1 (100 = national average). The median home was built in 1973.

Safety & Crime

Marshfield reports 159 violent crimes per 100,000 residents , which is 58% below the national average of 380/100K. Property crime is 1,713/100K. The murder rate is 0.0/100K.

Education

26.0% of adults in Marshfield hold a bachelor's degree or higher (23% below the national average). 94.8% have completed high school. Local schools score 6.1/10 in standardized testing.

Climate & Weather

Marshfield has an average annual temperature of 44°F (7°C). Winters average 15°F in January while summers reach 69°F in July. The area gets 276 sunny days per year. Annual precipitation totals 24.9 inches. Air quality is rated Good with a median AQI of 38.

Data Overview

People

Population18,718
Median Age43.1 yrs
Density1,356/mi²
Male / Female49% / 51%
Foreign Born13.6%
Veterans7.7%

Economy

A
Median Income$59,294
Per Capita$40,029
Unemployment2.0%
Poverty7.0%
County GDP$5,263M
Avg Weekly Wage$1,087

Housing

A+
Home Value$169,900
Rent$798
Ownership62.4%
Zillow$244,041
Housing Units9,491
Rent Burden24.5%

Crime

F
Violent159/100K
Property1,713/100K
Murder0.0/100K
Assault71/100K
Burglary176/100K

Health

Obesity39.1%
Diabetes9.3%
Smoking14.8%
Heart Disease5.2%
Premature Death7,716/100K

Climate

Avg Temp44°F
Sunny Days276/yr
Rain24.9 in/yr
AQI38 (Good)
Elevation1,279 ft

Education

B
Bachelor's+26.0%
High School+94.8%
Graduate+9.8%
School Score6.1/10

Community

2024 VoteR 59% / D 39%
Commute16 min
Broadband89.5%
Internet Speed142 Mbps
EV Stations9
Libraries6

Did You Know?

Marshfield was founded in 1868.
The median home in Marshfield was built in 1973.
The nearest airport is Chippewa Valley Regional (66 miles).
The Gini coefficient (income inequality) is 0.444 (U.S. avg: 0.490).
Natural hazard risk is rated "Relatively Low" by FEMA.
15.0% of the population has a disability.
13.6% of residents are foreign-born.
Average internet download speed is 142 Mbps.
There are 181 restaurants in the area.
The county recorded 6 fatal vehicle crashes.