All Countries
Marshfield, WI
Full City Profile · Wisconsin · Wood County County
3.3
/5.0
B
Good
18,718
Population
1,356/sq mi density
$59,294
Median Income
$40,029 per capita
$169,900
Home Value
$244,041 Zillow
$798
Median Rent
24.5% income on rent
44°F
Avg Temperature
276 sunny days/yr
159
Violent Crime/100K
1,713 property/100K
B
Overall
3.3 / 5.0
Good overall score based on economy, affordability, safety and education
A
Economy
4.1 / 5.0
$59,294 median income, 2.0% unemployment
A+
Affordability
5.0 / 5.0
$169,900 home value, $798/mo rent
F
Safety
1.0 / 5.0
159 violent crimes/100K
B
Education
3.1 / 5.0
26.0% bachelor's degree or higher
Income Overview
Median Household Income
$59,294
21% below
US avg: $75,149
Per Capita Income
$40,029
3% above
US avg: $39,052
Unemployment Rate
2.0%
44% below
US avg: 3.6%
Poverty Rate
7.0%
44% below
US avg: 12.4%
Income Comparison: Marshfield vs. U.S. Average
Each bar shows Marshfield’s value as a percentage of the national average (100% line = U.S. avg)
Median Household
US: $75,149
$59,294
79%
Per Capita
US: $39,052
$40,029
103%
IRS Avg AGI
US: $72,000
$69,016
96%
Avg Weekly Wage
US: $1,432
$1,087
76%
Thin line = U.S. average (100%)
Employment & Commute
Avg Weekly Wage
$1,087
24% below US avg ($1,432)
Mean Commute Time
16 min
42% below US avg (28 min)
Work From Home
10.0%
34% below US avg (15.2%)
Drive Alone
74.9%
2% above US avg (73.2%)
Public Transit
0.0%
100% below US avg (5.0%)
County GDP
$5,263M
County-level GDP (BEA 2024)
How Residents Get to Work
Drive Alone
74.9%
Public Transit
0%
Work From Home
10%
Other
15.1%
Average commute time
16 minutes
US avg: 28 min
Business Landscape
Total Establishments
2,131
Restaurants
181
Healthcare
234
Retail
240
Manufacturing
115
Tax & Financial
IRS Avg Adjusted Gross Income
$69,016
4% below US avg ($72,000)
Avg Property Tax
$5,252
50% above US avg ($3,500)
Cost of Living Index
94.1
Below national average (100 = US avg)
Complete Economy Data
Income & Wages
| Median Household Income | $59,294 |
| Per Capita Income | $40,029 |
| IRS Avg Adjusted Gross Income | $69,016 |
| Avg Weekly Wage | $1,087 |
| County GDP | $5,263M |
Hardship Indicators
| Unemployment Rate | 2.0% |
| Poverty Rate | 7.0% |
| Gini Coefficient | 0.444 |
| Cost of Living Index | 94.1 |
Commute
| Mean Commute | 16 minutes |
| Drive Alone | 74.9% |
| Public Transit | 0.0% |
| Work From Home | 10.0% |
Businesses
| Total Establishments | 2,131 |
| Restaurants | 181 |
| Healthcare | 234 |
| Retail | 240 |
| Manufacturing | 115 |
Tax
| IRS Avg AGI | $69,016 |
| Avg Property Tax | $5,252 |