Marshfield, WI
Full City Profile · Wisconsin · Wood County County
3.2
/5.0
B
Good
18,718
Population
1,356/sq mi density
$59,294
Median Income
$40,029 per capita
$169,900
Home Value
$257,740 Zillow
$798
Median Rent
24.5% income on rent
44°F
Avg Temperature
220
Violent Crime/100K
1,109 property/100K
B
Overall
3.2 / 5.0
Good overall score based on economy, affordability, safety and education
B+
Economy
3.9 / 5.0
$59,294 median income, 3.2% unemployment
A+
Affordability
5.0 / 5.0
$169,900 home value, $798/mo rent
F
Safety
1.0 / 5.0
220 violent crimes/100K
B
Education
3.1 / 5.0
26.0% bachelor's degree or higher
Population Overview
Total Population
18,718
Census 2023
Population Density
1,356
per square mile
Land Area
13.5
square miles (34.9 km²)
Median Age
43.1 yrs
11% above US avg (38.9 yrs)
Gender Distribution
49.1%
Male
50.9%
Female
Race & Ethnicity
| White | 92.7% US: 61.6% |
| Black | 1% US: 12.4% |
| Hispanic | 3.2% US: 18.7% |
| Asian | 2.1% US: 5.9% |
| Other | 1% |
City vs. U.S. Average
White
92.7%
Black
1%
Hispanic
3.2%
Asian
2.1%
Thin line = U.S. average
Language Spoken at Home
| English Only | 95.8% US: 78.5% |
| Spanish | 3.5% US: 13.4% |
| Other Languages | 0.7% |
City vs. U.S. Average
English Only
95.8%
Spanish
3.5%
Thin line = U.S. average
Social Characteristics
Foreign Born
2.6%
Veterans
7.7%
28% above US avg (6%)
Disability
15.9%
22% above US avg (13%)
Health Insurance Coverage
96.6%
6% above US avg (91.4%)
Uninsured
3.4%
60% below US avg (8.6%)
Income Inequality (Gini)
0.444
US avg: 0.490 (0 = perfect equality, 1 = max inequality)
Complete Demographics Data
Population
| Total Population | 18,718 |
| Population Year | 2023 |
| Population Density | 1,356 / sq mi |
| Land Area | 13.5 sq mi |
| Median Age | 43.1 years |
Gender
| Male | 49.1% |
| Female | 50.9% |
Race & Ethnicity
| White | 92.7% |
| Black or African American | 1.0% |
| Hispanic or Latino | 3.2% |
| Asian | 2.1% |
Language
| English Only | 95.8% |
| Spanish | 3.5% |
Social Indicators
| Foreign Born | 2.6% |
| Veterans | 7.7% |
| Disability | 15.9% |
| Health Insurance | 96.6% |
| Uninsured | 3.4% |
| Broadband Access | 89.5% |
| Gini Coefficient | 0.444 |
Classification
| USDA Rural-Urban Code | 4, Nonmetro / Urban 20K+, adjacent |