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Merrill, WI
Full City Profile · Wisconsin · Lincoln County County
2.9
/5.0
C+
Fair
9,224
Population
1,232/sq mi density
$49,947
Median Income
$30,741 per capita
$113,200
Home Value
$213,837 Zillow
$784
Median Rent
35.4% income on rent
42°F
Avg Temperature
270 sunny days/yr
155
Violent Crime/100K
1,874 property/100K
C+
Overall
2.9 / 5.0
Fair overall score based on economy, affordability, safety and education
B+
Economy
3.5 / 5.0
$49,947 median income, 2.2% unemployment
A+
Affordability
5.0 / 5.0
$113,200 home value, $784/mo rent
F
Safety
1.0 / 5.0
155 violent crimes/100K
C
Education
2.2 / 5.0
14.8% bachelor's degree or higher
Housing Overview
Median Home Value
$113,200
60% below
US avg: $281,900
Median Rent
$784/mo
33% below
US avg: $1,163/mo
Homeownership Rate
60.7%
7% below US avg (65.4%)
Total Housing Units
4,491
Median year built: 1956
Home Value by Source
Census Median
$113,200
Zillow (ZHVI)
$213,837
Median Sale Price
$102,750
Median List Price
$265,000
Census ACS, Zillow ZHVI, Redfin median sale price
Ownership vs. Renting
60.7%
Owner-Occupied
39.3%
Renter-Occupied
US avg: 65.4% owner-occupied
Fair Market Rents (HUD FY2026)
Studio
$797/mo
1 Bedroom
$872/mo
2 Bedroom
$1,097/mo
3 Bedroom
$1,405/mo
4 Bedroom
$1,572/mo
Census median rent:
$784/mo
Market Indicators (Redfin)
Median Days on Market
120 days
Sale-to-List Ratio
0.9%
Buyers market
Homes Sold
8
Price Drops
4.2%
of listings with price reduction
Price Per Sq Ft
$79
Active Inventory
24
homes for sale
Affordability & Housing Stock
Rent Burden
35.4%
of renters spending 30%+ of income on housing
14% above US avg (31.0%)
Median Year Built
1956
Average age of housing stock: 70 years
Homeownership Rate
60.7%
Complete Housing Data
Home Values
| Census Median Value | $113,200 |
| Zillow Home Value (ZHVI) | $213,837 |
| Median Sale Price | $102,750 |
| Median List Price | $265,000 |
| Price Per Sq Ft | $79 |
Rent
| Census Median Rent | $784 |
| FMR Studio | $797 |
| FMR 1-Bedroom | $872 |
| FMR 2-Bedroom | $1,097 |
| FMR 3-Bedroom | $1,405 |
| FMR 4-Bedroom | $1,572 |
Market
| Days on Market | 120 |
| Sale-to-List Ratio | 0.9% |
| Price Drops | 4.2% |
| Homes Sold | 8 |
| Active Inventory | 24 |
| Price Per Sq Ft | $79 |
Ownership & Stock
| Owner-Occupied | 60.7% |
| Renter-Occupied | 39.3% |
| Homeownership Rate | 60.7% |
| Total Housing Units | 4,491 |
| Median Year Built | 1956 |
| Rent Burden | 35.4% |