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Norton Shores, MI

Full City Profile · Michigan · Ottawa County County

3.5 /5.0
B+ Good
25,000 Population 1,076/sq mi density
$73,390 Median Income $35,856 per capita
$214,000 Home Value $281,028 Zillow
$1,286 Median Rent 33.4% income on rent
49°F Avg Temperature 260 sunny days/yr
150 Violent Crime/100K 1,931 property/100K
B+
Overall
3.5 / 5.0
Good overall score based on economy, affordability, safety and education
A
Economy
4.3 / 5.0
$73,390 median income, 3.4% unemployment
A+
Affordability
5.0 / 5.0
$214,000 home value, $1,286/mo rent
F
Safety
1.0 / 5.0
150 violent crimes/100K
B+
Education
3.7 / 5.0
33.2% bachelor's degree or higher

Norton Shores, MI

At a Glance

Median Income
$73,390
2% below
$35,856 per capita
Home Value
$214,000
24% below
Zillow: $281,028
Median Rent
$1,286/mo
11% above
33.4% of income on rent
Violent Crime
150/100K
61% below
1,931/100K property
Bachelor's Degree+
33.2%
1% below
95.4% high school+
Unemployment
3.4%
6% below
4.7% poverty rate
Obesity Rate
40.6%
26% above
14.3% smoking rate
Avg Temperature
49°F
260 sunny days/yr

How Norton Shores Compares to the U.S. Average

Each bar shows Norton Shores's value as a percentage of the national average (100% = U.S. avg)

Income
98%
Home Value
76%
Rent
111%
Poverty
38%
Bachelor's
99%
Unemployment
94%
Crime
39%
Thin vertical line = U.S. national average (100%)

Is Norton Shores a Good Place to Live?

B+
3.5 / 5.0 - Good
Based on economy, affordability, safety, and education metrics compared to national averages.

Economy & Jobs

Norton Shores residents earn a median household income of $73,390 , which is 2% below the national average of $75,149. Per capita income is $35,856. The unemployment rate stands at 3.4% (6% below the U.S. rate of 3.6%). 4.7% of residents live below the poverty line. The area is home to 6,888 business establishments, including 465 restaurants.

Housing & Cost of Living

The median home value in Norton Shores is $214,000 , 24% below the national median of $281,900. Zillow estimates the typical home at $281,028. Median rent is $1,286/month, with 33.4% of renters spending more than 30% of income on housing. The cost of living index is 96.2 (100 = national average). The median home was built in 1974.

Safety & Crime

Norton Shores reports 150 violent crimes per 100,000 residents , which is 61% below the national average of 380/100K. Property crime is 1,931/100K. The murder rate is 0.0/100K.

Education

33.2% of adults in Norton Shores hold a bachelor's degree or higher (1% below the national average). 95.4% have completed high school. Local schools score 6.4/10 in standardized testing.

Climate & Weather

Norton Shores has an average annual temperature of 49°F (10°C). Winters average 27°F in January while summers reach 72°F in July. The area gets 260 sunny days per year. Annual precipitation totals 35.1 inches. Air quality is rated Good with a median AQI of 38.

Data Overview

People

Population25,000
Median Age40.1 yrs
Density1,076/mi²
Male / Female49% / 51%
Foreign Born13.6%
Veterans6.8%

Economy

A
Median Income$73,390
Per Capita$35,856
Unemployment3.4%
Poverty4.7%
County GDP$21,044M
Avg Weekly Wage$1,150

Housing

A+
Home Value$214,000
Rent$1,286
Ownership85.9%
Zillow$281,028
Housing Units10,562
Rent Burden33.4%

Crime

F
Violent150/100K
Property1,931/100K
Murder0.0/100K
Assault85/100K
Burglary178/100K

Health

Obesity40.6%
Diabetes9.0%
Smoking14.3%
Heart Disease5.2%
Premature Death5,206/100K

Climate

Avg Temp49°F
Sunny Days260/yr
Rain35.1 in/yr
AQI38 (Good)
Elevation623 ft

Education

B+
Bachelor's+33.2%
High School+95.4%
Graduate+9.7%
School Score6.4/10

Community

2024 VoteR 59% / D 39%
Commute21 min
Broadband88.4%
Internet Speed162 Mbps
EV Stations3
Libraries10

Did You Know?

The median home in Norton Shores was built in 1974.
The nearest airport is Gerald R Ford International (41 miles).
The Gini coefficient (income inequality) is 0.419 (U.S. avg: 0.490).
Natural hazard risk is rated "Relatively Moderate" by FEMA.
12.5% of the population has a disability.
13.6% of residents are foreign-born.
Average internet download speed is 162 Mbps.
There are 465 restaurants in the area.
The county recorded 21 fatal vehicle crashes.