All Countries
Norton Shores, MI
Full City Profile · Michigan · Ottawa County County
3.5
/5.0
B+
Good
25,000
Population
1,076/sq mi density
$73,390
Median Income
$35,856 per capita
$214,000
Home Value
$281,028 Zillow
$1,286
Median Rent
33.4% income on rent
49°F
Avg Temperature
260 sunny days/yr
150
Violent Crime/100K
1,931 property/100K
B+
Overall
3.5 / 5.0
Good overall score based on economy, affordability, safety and education
A
Economy
4.3 / 5.0
$73,390 median income, 3.4% unemployment
A+
Affordability
5.0 / 5.0
$214,000 home value, $1,286/mo rent
F
Safety
1.0 / 5.0
150 violent crimes/100K
B+
Education
3.7 / 5.0
33.2% bachelor's degree or higher
Change Over Time (2013–2023)
Population Change
+3.9%
24,044 → 24,988
over 10 years
Annual Pop. Growth
+0.39%
Compound annual growth rate
Median Income Change
+51.2%
$48,536 → $73,390
nominal, not inflation-adjusted
Annual Income Growth
+4.22%
Compound annual growth rate
Population Over Time
Total population for Norton Shores across each available Census ACS release.
Median Household Income Over Time
Median household income reported by U.S. Census ACS. Values are nominal (not adjusted for inflation).
Projected 2030
Simple projections extrapolating the 2013–2023 compound annual growth rate forward. These are mathematical extensions of recent trends, not forecasts — real outcomes depend on migration, policy and economic shifts.
Projected Population 2030
25,678
+690 from 2023 (24,988)
Projected Median Income 2030
$98,015
+$24,625 from 2023 ($73,390)
Year-by-Year Detail
| Year | Population | YoY % | Median Income | YoY % |
|---|---|---|---|---|
| 2013 | 24,044 | — | $48,536 | — |
| 2015 | 24,201 | +0.7% | $50,850 | +4.8% |
| 2017 | 24,518 | +1.3% | $53,797 | +5.8% |
| 2019 | 24,663 | +0.6% | $63,805 | +18.6% |
| 2021 | 25,185 | +2.1% | $69,501 | +8.9% |
| 2023 | 24,988 | -0.8% | $73,390 | +5.6% |
Source: U.S. Census ACS 5-Year Estimates (Data Commons). Home value and rent are not yet available historically.