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Willits, CA

Full City Profile · California · Mendocino County County

2.6 /5.0
C+ Fair
4,945 Population 1,747/sq mi density
$55,971 Median Income $33,006 per capita
$306,800 Home Value $347,663 Zillow
$1,152 Median Rent 34.8% income on rent
53°F Avg Temperature 293 sunny days/yr
324 Violent Crime/100K 1,863 property/100K
C+
Overall
2.6 / 5.0
Fair overall score based on economy, affordability, safety and education
B+
Economy
3.5 / 5.0
$55,971 median income, 5.5% unemployment
B+
Affordability
3.6 / 5.0
$306,800 home value, $1,152/mo rent
F
Safety
1.0 / 5.0
324 violent crimes/100K
C
Education
2.4 / 5.0
17.4% bachelor's degree or higher

Housing Overview

Median Home Value
$306,800
9% above
US avg: $281,900
Median Rent
$1,152/mo
1% below
US avg: $1,163/mo
Homeownership Rate
39.3%
40% below US avg (65.4%)
Total Housing Units
2,250
Median year built: 1975

Home Value by Source

Census Median
$306,800
Zillow (ZHVI)
$347,663
Median Sale Price
$385,500
Median List Price
$634,499
Census ACS, Zillow ZHVI, Redfin median sale price

Ownership vs. Renting

39.3%
Owner-Occupied
60.7%
Renter-Occupied
39%
61%
US avg: 65.4% owner-occupied

Fair Market Rents (HUD FY2026)

Studio
$1,513/mo
1 Bedroom
$1,647/mo
2 Bedroom
$2,053/mo
3 Bedroom
$2,752/mo
4 Bedroom
$3,165/mo
Census median rent: $1,152/mo

Market Indicators (Redfin)

Median Days on Market
43 days
Sale-to-List Ratio
1.0%
Buyers market
Homes Sold
3
Price Drops
11.1%
of listings with price reduction
Price Per Sq Ft
$300
Active Inventory
9
homes for sale

Affordability & Housing Stock

Rent Burden
34.8%
of renters spending 30%+ of income on housing
12% above US avg (31.0%)
Median Year Built
1975
Average age of housing stock: 51 years
Homeownership Rate
39.3%

Complete Housing Data

Home Values

Census Median Value$306,800
Zillow Home Value (ZHVI)$347,663
Median Sale Price$385,500
Median List Price$634,499
Price Per Sq Ft$300

Rent

Census Median Rent$1,152
FMR Studio$1,513
FMR 1-Bedroom$1,647
FMR 2-Bedroom$2,053
FMR 3-Bedroom$2,752
FMR 4-Bedroom$3,165

Market

Days on Market43
Sale-to-List Ratio1.0%
Price Drops11.1%
Homes Sold3
Active Inventory9
Price Per Sq Ft$300

Ownership & Stock

Owner-Occupied39.3%
Renter-Occupied60.7%
Homeownership Rate39.3%
Total Housing Units2,250
Median Year Built1975
Rent Burden34.8%