All Countries
Willits, CA
Full City Profile · California · Mendocino County County
2.6
/5.0
C+
Fair
4,945
Population
1,747/sq mi density
$55,971
Median Income
$33,006 per capita
$306,800
Home Value
$347,663 Zillow
$1,152
Median Rent
34.8% income on rent
53°F
Avg Temperature
293 sunny days/yr
324
Violent Crime/100K
1,863 property/100K
C+
Overall
2.6 / 5.0
Fair overall score based on economy, affordability, safety and education
B+
Economy
3.5 / 5.0
$55,971 median income, 5.5% unemployment
B+
Affordability
3.6 / 5.0
$306,800 home value, $1,152/mo rent
F
Safety
1.0 / 5.0
324 violent crimes/100K
C
Education
2.4 / 5.0
17.4% bachelor's degree or higher
Change Over Time (2013–2023)
Population Change
-0.2%
4,861 → 4,851
over 10 years
Annual Pop. Growth
-0.02%
Compound annual growth rate
Median Income Change
+79.7%
$31,147 → $55,971
nominal, not inflation-adjusted
Annual Income Growth
+6.04%
Compound annual growth rate
Population Over Time
Total population for Willits across each available Census ACS release.
Median Household Income Over Time
Median household income reported by U.S. Census ACS. Values are nominal (not adjusted for inflation).
Projected 2030
Simple projections extrapolating the 2013–2023 compound annual growth rate forward. These are mathematical extensions of recent trends, not forecasts — real outcomes depend on migration, policy and economic shifts.
Projected Population 2030
4,844
-7 from 2023 (4,851)
Projected Median Income 2030
$84,382
+$28,411 from 2023 ($55,971)
Year-by-Year Detail
| Year | Population | YoY % | Median Income | YoY % |
|---|---|---|---|---|
| 2013 | 4,861 | — | $31,147 | — |
| 2015 | 4,865 | +0.1% | $30,678 | -1.5% |
| 2017 | 4,915 | +1% | $31,433 | +2.5% |
| 2019 | 4,890 | -0.5% | $35,204 | +12% |
| 2021 | 4,969 | +1.6% | $34,519 | -1.9% |
| 2023 | 4,851 | -2.4% | $55,971 | +62.1% |
Source: U.S. Census ACS 5-Year Estimates (Data Commons). Home value and rent are not yet available historically.